PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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December 7, 2023
Costa Sunglasses becomes an official sponsor of the 39th Annual Eddie Aikau Big Wave Invitational
JUPITER, Fla. (Dec. 7, 2023)/OUTDOOR SPORTSWIRE/ – Born on the water and built for those who devote their lives to exploring it, Costa Sunglasses announces a new partnership with the Eddie Aikau Foundation, sponsoring the 39th Annual Eddie Aikau Big Wave Invitational. One of the most revered big wave surfing events in...
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December 7, 2023
Sunday Mornings are for Hunters on Sportsman Channel
DENVER (December 7, 2023) /OUTDOOR SPORTSWIRE/ - Sunday mornings are made for hunters on Sportsman Channel with best-in-class hunting series and authentic hosts ready to help viewers fill their freezers. Wild Memories (Sundays, 10 a.m. ET): Wild Memories TV is an outdoor lifestyle show bringing real people, raw emotions, true stories....
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December 7, 2023
On-demand Portion of RVDA Convention/Expo Available Until January 31
(Fairfax, VA) /OUTDOORSPORTSWIRE/ - Dealership employees and other industry stakeholders can access educational sessions and exhibitor information during the on-demand portion of the RV Dealers Convention/Expo. RVDA of U.S. and RVDA of Canada members can access the on-demand content at no charge as a member service. Accessible through links at...
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December 7, 2023
Backcountry Partners with Utah Avalanche Center to Promote Snow Safety
PARK CITY, Utah (Dec. 7, 2023) /OUTDOOR SPORTSWIRE/ - Backcountry, the leading specialty retailer for outdoor gear and apparel, renews its long-term partnership with Utah Avalanche Center (UAC), an organization known nationally for its ‘Know Before You Go” program. The announcement coincides with the fifth annual Avalanche Awareness Week, established...
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December 7, 2023
onX Backcountry Launches Avalanche Terrain Exposure Scale (ATES) Classification and Mapping
MISSOULA, Mont., (December 7, 2023) /OUTDOOR SPORTSWIRE/ - onX Backcountry, a navigation and discovery app for outdoor enthusiasts, today launched a new mapping tool called the Avalanche Terrain Exposure Scale (ATES). ATES classifies terrain based on exposure to avalanches, helping snow enthusiasts–primarily backcountry skiers and snowboarders, as well as fat...
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December 6, 2023
OutsidePR Partners With Four Organizations for Justice, Equity, Diversity and Inclusion Work
Sausalito, Calif., (Dec 6, 2023) /OUTDOOR SPORTSWIRE/ - OutsidePR, a leading public relations agency for the active-consumer market, is honored to announce its four selected partners for 2024 as part of the agency’s commitment to diversity, equity and inclusion (DEI): The Kwek Society, Varlo Sports, The L.A. Foundation and Running...
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December 6, 2023
As outdoor recreation increases, Outdoor Alliance champions new legislation on public land management
Washington, D.C. (Dec. 6, 2023) /OUTDOOR SPORTSWIRE/ - With recently released economic and participation data showing ongoing rapid growth in outdoor recreation, public lands need improvements and additional financial support to help manage those new levels of use, according to Outdoor Alliance (OA), a non-profit that works on behalf of...
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December 6, 2023
Suweeka to Take Pre-Orders of Game-Changing ‘Bike Lifter’ Modular Rack Ecosystem
Portland, Oregon (December, 2023)/OUTDOOR SPORTSWIRE/ – Suweeka is proud to announce presales (presales or pre-order) of its debut product, the first-of-its-kind Bike Lifter, on which they’ll begin accepting deposits through their website on December 15th – just in time for the holidays – with delivery expected early in the new year. Aimed...
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December 6, 2023
Outdoor Sportsman Group Announces Departure of Jason Brist
DENVER (December 6, 2023) /OUTDOOR SPORTSWIRE/ – Outdoor Sportsman Group announces the departure of Jason Brist, Executive Vice President of Advertising Sales, effective December 1, 2023. After more than 16 years of service with the company, Brist was instrumental in assisting the organization in pushing advertising sales and establishing strategic partnerships....
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December 6, 2023
Off Madison Ave Acquires Leading Active Lifestyle and Outdoor PR Firm, CGPR
PHOENIX – Dec. 6, 2023 /OUTDOOR SPORTSWIRE/ – Off Madison Ave, a Phoenix-based integrated travel and recreation marketing firm, today announced the acquisition of Boston-based, award-winning public relations agency CGPR. Off Madison Ave sought a partner to complement its positioning and allow for market expansion. CGPR has a proven track record of...