PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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January 30, 2024
Outside Launches First AI-Powered Adventure Concierge
BOULDER, CO /OUTDOOR SPORTSWIRE/ - Are you looking for a more comfortable pair of ski boots? Expert advice on buying your first e-bike? A guide to the Grand Canyon from someone who’s hiked hundreds of miles there? Scout can provide detailed responses to all of your outdoor queries in just...
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January 29, 2024
Atomic Launches Shift2 – The Ultimate Freeride Touring Binding
/OUTDOOR SPORTSWIRE/ - The ultimate freeride touring binding, next-generation Shift2 integrates valuable athlete feedback to deliver greater stiffness, more power, improved shock resistance and better durability. Meticulously engineered for exploring far beyond the boundary and descending big terrain with inspiring confidence, the robust versatility of Shift2 craves a whole new...
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January 29, 2024
SIMA’s Diversity in Surfing Report Unveils a Growing Wave of Inclusivity
Huntington Beach, CA /OUTDOOR SPORTSWIRE/ - The Surf Industry Members Association (SIMA) proudly announces the release of its highly anticipated Diversity in Surfing Report, shining a spotlight on the transformative changes taking place in the world of surfing. Surfing, once considered a niche activity, has evolved into a sport, culture,...
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January 29, 2024
Geartrade unveils state-of-the-art tuning option for all hardgoods, adding an industry first for used ski and snowboard buyers
SALT LAKE CITY, UTAH (January 29, 2024) /OUTDOOR SPORTSWIRE/ – Geartrade, the award-winning online resale platform for used outdoor gear and apparel, this month announced a new service for wintersport enthusiasts – the opportunity for a high performance ski or snowboard tune before the gear gets boxed up and heads out...
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January 29, 2024
Oru Kayak’s Portable Origami Furniture Now Available
Emeryville, CA/OUTDOOR SPORTSWIRE/ – Oru Kayak, the original origami kayak brand, has announced that Oru Camp, their origami outdoor furniture collection, is now ready for direct-to-consumer purchase. Featuring an origami Adirondack chair, an adjustable height table with storage, and a combination step stool and storage cube, Oru Camp is further proof...
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January 29, 2024
MyOutdoorTV Launches on Xumo Streaming Devices
DENVER (January 29, 2024) /OUTDOOR SPORTSWIRE/ - MyOutdoorTV continues to add new ways for audiences to engage with outdoor entertainment with availability of its streaming service on Xumo devices - introducing MOTV’s rich library of content to millions more consumers nationwide. MOTV is Outdoor Sportsman Group’s No. 1 global subscription...
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January 26, 2024
Smith Welcomes Marion Haerty to Global Snow Team
Portland, Oregon (January 26, 2024) /OUTDOOR SPORTSWIRE/ – Smith is excited to announce today the addition of freeride snowboarder and multi-sport adventurer, Marion Haerty, to its global snow team. A four-time world champion on the Freeride World Tour, three-time Xtreme Verbier winner, and second place finisher in the 2022 Natural Selection...
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January 26, 2024
Dovetail Workwear Announces New Maven Brand Ambassador, Lisa Congdon International Artist, Author, Activist, And Avid Cyclist
PORTLAND, OREGON (January, 2024) /OUTDOOR SPORTSWIRE/ – Dovetail Workwear - the largest exclusively women’s workwear brand in the northern hemisphere - is elated to announce internationally recognized illustrator, author, activist, and avid cyclist Lisa Congdon as its newest Maven ambassador. Congdon’s colorful, graphic illustrations have graced art exhibits, murals, books, and...
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January 26, 2024
Inspired by Elite Road Runners, HydraPak Launches Tempo Squeeze Bottle to Support Hydration Strategies
OAKLAND, Calif. (Jan. 26 , 2024) /OUTDOOR SPORTSWIRE/ - HydraPak®, global leader of high-performance hydration solutions, today launched its Tempo squeeze bottles, a durable, ergonomic product collection designed to help runners build effective hydration strategies. Influenced by the fueling habits and product preferences of top marathoners, HydraPak created the Tempo...
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January 25, 2024
KIKKAN – A Film Chronicling the Life of an Olympic Champion, Cancer Survivor, and Active Mom
Anchorage, Alaska /OUTDOOR SPORTSWIRE/ - From her debut in Salt Lake City to a decisive sprint finish in PyeongChang, Kikkan Randall defined her career through Olympic aspirations. Immediately following a gold-medal performance in PyeongChang she received a cancer diagnosis, and barely had a chance to catch her breath before finding...