PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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January 17, 2024
HDry Selects Backbone as PR Agency of Record
BUSTO ARSIZIO, ITALY (Jan. 17, 2024)/OUTDOOR SPORTSWIRE/ – HDry, a leading innovator in waterproof/breathable technology, has partnered with Backbone, the premier active lifestyle media agency. Backbone will serve as the official PR agency of record for HDry, supporting the brand’s growing number of partnerships with the world’s best footwear and apparel brands. “We have...
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January 17, 2024
Backpacker’s Pantry donates over $112,000 during the 2023 calendar year; diverts over 100,000 pounds of hard-to-recycle materials from landfills
BOULDER, Colo. (Jan. 17, 2024)/OUTDOOR SPORTSWIRE/ – Backpacker’s Pantry, a family-owned maker of gourmet adventure meals, announces today its annual donations for the 2023 calendar year. Over the past year, Backpacker’s Pantry donated a combined total of over $112,000 to 11 organizations. Additionally, in partnership with Eco-Cycle, they have diverted over 100,000...
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January 17, 2024
The Conservation Alliance Welcomes Peak Design as its Newest Pinnacle Member
January 17, 2024/OUTDOOR SPORTSWIRE/ – Peak Design is joining The Conservation Alliance as its newest Pinnacle Member with a $100,000 annual commitment to the organization. Peak Design is a design company setting the standard for offsetting environmental impact, employee benefits, fair pay, and safe working conditions. Peak Design’s (PD) incredible contribution helps...
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January 17, 2024
Skratch Labs and Darby Communications Mix Up The Perfect PR Partnership
January, 2024 - Boulder, CO /OUTDOOR SPORTSWIRE/ – Skratch Labs, a Boulder, CO-based performance nutrition innovator that helps athletes and active people be better, proudly announces its partnership with Darby Communications, an Asheville, NC-based PR and digital marketing agency specializing in the outdoors, active lifestyle, and hunt/fish markets. Effective immediately, Darby...
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January 17, 2024
Gravel Bike Insurance? Belgian Waffle Ride picks the best Bike Insurance!
January 17, 2024 / San Diego, CA /OUTDOOR SPORTSWIRE/ – Monuments of Cycling, the iconic Belgian Waffle Ride (BWR) producer, is thrilled to announce its partnership with BikeInsure. This partnership with BikeInsure in the United States emphasizes protecting gravel bicycles through a separate bike insurance policy. We highly recommend BWR participants sign...
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January 17, 2024
La Sportiva Opens First Premium Retail Location in United States
BOULDER, Colo. (Jan 16, 2024) /OUTDOOR SPORTSWIRE/ - La Sportiva, maker of the world's finest mountain gear, today announced the opening of its first premium retail store in the United States. The new store is located at 2100 Broadway, which is the crossroads of Spruce and Broadway Streets in Boulder,...
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January 16, 2024
LIVSN Designs Welcomes New Product Manager and Head of Sustainability
BENTONVILLE, Ark. - January 16, 2024 /OUTDOOR SPORTSWIRE/ - LIVSN Designs, an outdoor apparel company that believes what we own should be purposeful and in service of what we do, today announces that Abby Hollis has joined the company as Product Manager and Head of Sustainability. In the newly created...
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January 16, 2024
Deckers X Lab Releases New MAX 40 SPSK: The Ultimate Winter Warrior Boot
GOLETA, Calif. - January 16, 2024/OUTDOOR SPORTSWIRE/ – With the colder months still ahead, Deckers X Lab today launches the MAX 40 SPSK. Blending the comfort and style of street sneakers with the coziness of a slipper and the performance feel of an athletic shoe, the MAX 40 SPSK (sheepskin) emerges...
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January 16, 2024
Mountain Gazette Adds Writer Kyle Frost as Contributor, Bringing His Exclusive Weekly Newsletter Series “Here & There” Under Mountain Gazette Publishing
NORTH LAKE TAHOE, CA ( Jan. 16, 2023)/OUTDOOR SPORTSWIRE/ – Mountain Gazette, the independent outdoor culture magazine that has been publishing long-form features and stunning imagery from mountain towns since 1966, is pleased to announce the addition of Kyle Frost to its talented team of contributors and writers. Kyle will bring his...
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January 16, 2024
Salomon U.S. Golden Trail National Series Unveils 2024 Calendar, Introducing Two New Races
Ogden, UTAH (Jan. 16, 2024)/OUTDOOR SPORTSWIRE/ – Salomon is pleased to share the addition of the Wy’East Trailfest and Headlands 28k to the 2024 U.S. Golden Trail National Series (GTNS) race schedule. The 2024 calendar will feature five races across the U.S., including two Golden Trail World Series stops at the Headlands...