PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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December 6, 2023
OutsidePR Partners With Four Organizations for Justice, Equity, Diversity and Inclusion Work
Sausalito, Calif., (Dec 6, 2023) /OUTDOOR SPORTSWIRE/ - OutsidePR, a leading public relations agency for the active-consumer market, is honored to announce its four selected partners for 2024 as part of the agency’s commitment to diversity, equity and inclusion (DEI): The Kwek Society, Varlo Sports, The L.A. Foundation and Running...
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December 6, 2023
As outdoor recreation increases, Outdoor Alliance champions new legislation on public land management
Washington, D.C. (Dec. 6, 2023) /OUTDOOR SPORTSWIRE/ - With recently released economic and participation data showing ongoing rapid growth in outdoor recreation, public lands need improvements and additional financial support to help manage those new levels of use, according to Outdoor Alliance (OA), a non-profit that works on behalf of...
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December 6, 2023
Suweeka to Take Pre-Orders of Game-Changing ‘Bike Lifter’ Modular Rack Ecosystem
Portland, Oregon (December, 2023)/OUTDOOR SPORTSWIRE/ – Suweeka is proud to announce presales (presales or pre-order) of its debut product, the first-of-its-kind Bike Lifter, on which they’ll begin accepting deposits through their website on December 15th – just in time for the holidays – with delivery expected early in the new year. Aimed...
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December 6, 2023
Outdoor Sportsman Group Announces Departure of Jason Brist
DENVER (December 6, 2023) /OUTDOOR SPORTSWIRE/ – Outdoor Sportsman Group announces the departure of Jason Brist, Executive Vice President of Advertising Sales, effective December 1, 2023. After more than 16 years of service with the company, Brist was instrumental in assisting the organization in pushing advertising sales and establishing strategic partnerships....
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December 6, 2023
Off Madison Ave Acquires Leading Active Lifestyle and Outdoor PR Firm, CGPR
PHOENIX – Dec. 6, 2023 /OUTDOOR SPORTSWIRE/ – Off Madison Ave, a Phoenix-based integrated travel and recreation marketing firm, today announced the acquisition of Boston-based, award-winning public relations agency CGPR. Off Madison Ave sought a partner to complement its positioning and allow for market expansion. CGPR has a proven track record of...
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December 6, 2023
U.S. Ski & Snowboard Partners with Backcountry to Elevate Merchandise Program
PARK CITY, Utah (Dec. 6, 2023) /OUTDOOR SPORTSWIRE/ - U.S. Ski & Snowboard, the national governing body of Olympic skiing and snowboarding, is elevating its merchandise program in an exclusive partnership with Backcountry, the leading specialty retailer for outdoor gear and apparel. “We are incredibly excited to partner with Backcountry,”...
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December 6, 2023
Pandion Creative Finishes Final Production on Feature Film Meko
Portsmouth, NEW HAMPSHIRE /OUTDOOR SPORTSWIRE/ – Harrison Buck and his production studio Pandion Creative have finished post-production of the feature film project entitled, Meko. Focused on the impacts of climate change on the livelihoods of two of Grand Bahama’s original fly fishing guide families - Meko, is a story 7-years in...
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December 6, 2023
Re-Introducing the Eagle Creek 2024 No Matter What® Duffel
Steamboat Springs, CO (December 6, 2023) /OUTDOOR SPORTSWIRE/ - Eagle Creek, the original adventure travel gear company, is proud to introduce the first significant update of their omnipresent and hard-working No Matter What® Duffel since its inception in the late 1990’s*. The ultimate in functional simplicity, the minimalist form...
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December 6, 2023
A Third of Campers Now Camp in Winter, Says New Data from The Dyrt
PORTLAND, Ore., Dec., 2023 /OUTDOOR SPORTSWIRE/ – The Dyrt, the No. 1 app for camping availability, photos, and reviews, recently completed a survey of campers showing that near one-third (31.2%) camped during the winter in 2023. Winter camping sharply increased by 40% between 2019 and 2021, and this new survey shows...
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December 5, 2023
Polartec Elevates Sustainable Performance with Expanded Power Shield Collaboration with Le Col
Planet Earth, the Universe /OUTDOOR SPORTSWIRE/ - Polartec®, a Milliken & Company brand and the premium creator of innovative and more sustainable textile solutions, is pleased to announce expanded offerings of its recently debuted bio-based, plant-based, and PFAS-free Power Shield™ technology in products from UK cycling apparel brand Le Col, at...