PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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November 7, 2023
Mystery Ranch Taps Brandywine River Reps to Invigorate Mid-Atlantic and New England Sales
Bozeman, Mont. – November 7, 2023 /OUTDOOR SPORTSWIRE/ – Mystery Ranch, the industry-leading pack company built on a heritage of comfortable load carriage, function and durability, announces the appointment of Brandywine River Reps to lead strategic sales in the Mid-Atlantic and New England regions. Brandywine River Reps specializes in representing specialty...
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November 7, 2023
Appalachian Fly Fishing Festival Casts Its Line in Thomas, WV
/OUTDOOR SPORTSWIRE/ – The first-ever Appalachian Fly Fishing Festival is set to celebrate fly fishing and the region's beauty, bringing together enthusiasts and novices alike in a weekend full of activities, education, and community spirit. The vibrant mountain town of Thomas, West Virginia, is gearing up to become the center...
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November 7, 2023
Free Fly Welcomes Mike Reilly from Quiksilver as the new Head of Sales
Charleston, SC (November 7, 2023) /OUTDOOR SPORTSWIRE/ - Free Fly, a leading fishing, outdoor, and lifestyle apparel brand from Charleston, South Carolina, is excited to announce the latest addition to its sales leadership team with Mike Reilly, formerly the VP of Sales for Quiksilver. As an industry veteran and a...
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November 7, 2023
PrimaLoft Taps Industry Veteran Anne Cavassa as New President
LATHAM, N.Y. (Nov 7, 2023) /OUTDOOR SPORTSWIRE/ - PrimaLoft, Inc., the global leader in advanced material technology, is pleased to announce the appointment of Anne Cavassa as the company's new president. Cavassa joins CEO Mike Joyce in a strategic move that reinforces PrimaLoft's commitment to growth, innovation, and sustainability. “Our...
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November 6, 2023
Lazydays Announces Acquisition of Store in St. George, Utah
TAMPA, Fla., Nov. 6, 2023 -- Lazydays (NasdaqCM: LAZY) is thrilled to announce the acquisition of RVzz, an RV dealership located in St. George, Utah. The store has been renamed "Lazydays RV of St. George" and marks the 23rd location in its growing nationwide network, strengthening its presence in the...
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November 6, 2023
Yogi Bear’s Jellystone Park Franchisees Again Report Strong Sales Growth
SOUTHFIELD, Mich., Nov. 06, 2023 -- Same-park sales at Yogi Bear’s Jellystone Park Camp-Resorts, the nation’s leading family camping, glamping and outdoor entertainment franchise, were up 4.6% through the end of the third quarter, which ended September 30, 2023. The growth follows a year in which the Jellystone Park brand...
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November 6, 2023
2023 Polartec Apex Award Winners Announced
Planet Earth, (November 6th, 2023) – Polartec®, a Milliken™ & Company brand, and premium creator of innovative and more sustainable textile solutions, is excited to announce the winners of the 2023 Polartec Apex Awards. The annual design awards celebrate the brands and designers who embody the ethos, Made To Go...
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November 6, 2023
Fenix’s Newest Flashlight is Also Its Brightest – Meet the 21000 Lumens Powerhouse, LR60R
/OUTDOOR SPORTSWIRE/ - Dark nights have a formidable new opponent – the Fenix LR60R. This just-launched flashlight can throw a maximum of 21000 lumens making it Fenix’s brightest flashlight yet. Add to this its incredible beam distance of 3560 ft (1085 m), a maximum runtime of 113 hours, and 10...
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November 6, 2023
RiverLink Partners with Darby Communications and Land of Sky to Amplify Stormwater Education
November 6, 2023, ASHEVILLE, NC /OUTDOOR SPORTSWIRE/ - RiverLink, the Asheville-based non-profit dedicated to promoting the environmental and economic vitality of the French Broad River and its watershed, is pleased to announce a strategic partnership with Darby Communications, a leading Asheville-based public relations and digital marketing agency. Collaborating with the...
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November 6, 2023
Fenix’s Newest Long-Distance Flashlight, the HT18R is Feature-Packed and Performance-Led
/OUTDOOR SPORTSWIRE/ – Carrying the baton forward on the already-popular Fenix HT18 may not seem like an easy mission, but Fenix’s newest flashlight, the HT18R does it extremely well. This newest rechargeable, long-distance flashlight can throw a maximum of 2800 lumens across a distance of an amazing 3,609ft (1100m) –...