PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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July 26, 2023
Elan Sports USA Welcomes CK Sales Group as New Sales Representation for New England Territory; Celebrates Peter Kidd’s 40 Year Legacy
Lebanon, N.H. (July 26, 2023)/OUTDOOR SPORTSWIRE/ – Elan Sports USA, an independent subsidiary of Elan d.o.o., the only global ski manufacturer handcrafting skis 100% in the Slovenian Alps for 78 years, announces the hire of CK Sales Group, comprised of Chad Waters, Rob DiMuccio and recently hired Mike Martini as the new...
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July 26, 2023
TerraFlame Names Purple Orange Digital Communications as PR Agency of Record
Grapevine, TX (July 26, 2023) /OUTDOOR SPORTSWIRE/ - TerraFlame, makers of sustainable fireplace fuels and eco-friendly artisan fires within the Solo Brands (NYSE: DTC) portfolio, announced their partnership with Purple Orange Digital Communications to oversee all media communications for the brand. TerraFlame is looking forward to collaborating with Purple Orange...
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July 26, 2023
Big Agnes Secures Long-Term Steamboat Springs Headquarters
Steamboat Springs, Colo. (July 26, 2023) /OUTDOOR SPORTSWIRE/ - Big Agnes, the Steamboat-Springs-based outdoor equipment brand, recently announced that it has secured a long-term home for the company’s headquarters in downtown Steamboat Springs, Colorado. Located in the heart of downtown at 840 Yampa Street, just steps from the Yampa River,...
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July 25, 2023
Seattle’s WH inc., Grows Creative Team with New Creative Leadership
July 25, 2023 (Seattle, WA) /OUTDOOR SPORTSWIRE/ - WH inc., the Seattle-based marketing leader in healthy active lifestyle brands, continues to drive creative excellence with the addition of three creative hires, including a new creative director, Hart Rusen, who brings with him over 20 years of creative experience across ad...
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July 25, 2023
Lazydays Announces Acquisition of Buddy Gregg RVs
TAMPA, Fla., July 25, 2023 -- Lazydays (NasdaqCM: LAZY) has completed the acquisition of Buddy Gregg RVs & Motor Homes in Knoxville, Tennessee. This acquisition strengthens our presence in the Knoxville market and more than offsets the loss of our Maryville store which will be closed due to the expansion of...
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July 25, 2023
Primus Announces New Award-Winning Stove Systems Designed for the Most Demanding Expeditions
LOUISVILLE, Colo. (July 25, 2023)/OUTDOOR SPORTSWIRE/ – Primus, the Swedish cooking equipment brand, announces the launch of its Ulti Stove System and Ulti Pots, which will be available in Spring 2024. The Ulti Stove Systems are the most wind-resistant and powerful cooking solutions Primus has made to-date and recently garnered an ISPO...
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July 25, 2023
Endurance Sportswire Launches Free AI Press Release Generator
San Diego, CA - June 25, 2023 - Endurance Sportswire, the only press release distribution service for the running, cycling and triathlon industries, today announced the launch of its free AI press release generator. The innovative new tool allows businesses to quickly and easily create high-quality press release drafts in...
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July 25, 2023
Rab launches Material Facts on apparel and sleeping bags from this Fall
18. July 2023 /OUTDOOR SPORTSWIRE/ - British outdoor brand Rab is clearing up the confusion many of us often feel when trying to understand sustainability jargon and logos on outdoor products. From September 2023, Material Facts will be available for all Rab apparel and sleeping bags, accessible online through scanning a...
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July 25, 2023
BAÏST Partners With Meteorite PR During Expansion Year
Boulder, CO (July 25, 2023) /OUTDOOR SPORTSWIRE/ - BAÏST, the Vermont-based company that has received critical acclaim for its line of custom-fit gloves and accessories for outdoor winter sports, announced today that it has named Boulder-based Meteorite PR as its public relations firm of record as it continues to expand...
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July 24, 2023
SCARPA Becomes a Benefit Company on the Path to B Corp Certification
BOULDER, Colo. (July 24, 2023) /OUTDOOR SPORTSWIRE/ - SCARPA, manufacturer of performance footwear for mountain sports, this month achieved Benefit Company status, a designation that identifies companies that, along with profit, pursue goals that have common benefit with the aim of generating value for the public and the planet. This...