PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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August 24, 2023
THOR Industries Extends Partnership with Girl Scouts of the USA
ELKHART, Ind., Aug. 24, 2023 -- Underscoring its continued commitment to promoting inclusivity in the outdoors, THOR Industries, Inc. (NYSE: THO) extended its partnership with Girl Scouts of the USA (GSUSA), the largest girl-led organization in the world, through 2025. In the multi-year partnership, THOR sponsors GSUSA's largest and most popular outdoor event, Girl Scouts Love State Parks. The annual event...
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August 24, 2023
TREW Launches Their TREW To You Community Film Project With North American Tour
PORTLAND, OR. (August, 2023)/OUTDOOR SPORTSWIRE/ – TREW is launching its first North American film project. The film is built on the "Stay TREW" premise of creating community, and like the brand’s thumbs up logo, focuses on the bright side of life, with an amazing opportunity for 10 unique teams of skiers and...
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August 24, 2023
Grassroots Outdoor Alliance strengthens community, communications and collaboration with promotion of Dana Howe to role of Vice President
EAST RIDGE, TENNESSEE (AUGUST 24, 2023)/OUTDOOR SPORTSWIRE/ – Grassroots Outdoor Alliance (www.grassrootsoutdoors.com), the national organization working together for the health and growth of specialty outdoor retail, this week named Dana Howe as Vice President. The new role is an expansion of Howe’s previous work as Director of Membership and Education, a role...
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August 24, 2023
686 Launches Unwork Collection, Blurring the Line of Work and Play
LOS ANGELES (Aug 24, 2023) /OUTDOOR SPORTSWIRE/ - 686, the independent snowboard, ski and technical apparel brand, introduces the Unwork collection, a progressive take on classic workwear, providing seamless transition between work environments and individual passions. The new collection introduces a jacket and pant designed and tested with movement, durability...
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August 24, 2023
Peak Ski Company Unveils Its Complete Line of 2023/24 Season Skis
BOZEMAN, Montana (Aug. 24, 2023)/ENDURANCE SPORTSWIRE/ – Peak Ski Company revealed its expanded and enhanced 2023/2024 line of six all-mountain skis today, all of which have received critical acclaim by some of the most respected gear guide publications in the industry. Based on customer feedback, Peak’s 2023/24 skis are available in more...
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August 24, 2023
It Runs Through Our Veins: Roark Run Amok X Black Sabbath
Laguna Beach, CA /OUTDOOR SPORTSWIRE/ - Roark, the adventure lifestyle travel brand, has partnered with iconic heavy metal band Black Sabbath to create a trail running and active capsule collection that pays homage to rock and roll, the lifeblood: maintaining perpetual movement and keeping us all forever young. The collection...
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August 23, 2023
Performance Workwear Brand TRUEWERK Launches XP WerkPant
DENVER, Colo. (August 23, 2023) /OUTDOOR SPORTSWIRE/ - TRUEWERK, the direct-to-consumer performance workwear brand, recently launched their all-new XP WerkPant. Built on the foundation of their T1 and T2 WerkPants, performance softshell work pants that put TRUEWERK on the map as an innovative competitor among heritage brands, the latest addition...
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August 23, 2023
Ignik Collaborates with Artist Jessa Gilbert, Unveils The MTN Collection
Bainbridge Island, WA – August 23, 2023 /OUTDOOR SPORTSWIRE/ – Ignik, the outdoor heating brand on a mission to help people stay comfortable outside longer, is proud to debut the MTN Collection in collaboration with artist and Canadian Backcountry guide, Jessa Gilbert. This new collection features Gilbert’s artwork on Ignik’s best-selling...
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August 23, 2023
Teton Gravity Research (TGR) Releases Trailer For New Snowboarding Film Flying High Again
Jackson, Wyo. /OUTDOOR SPORTSWIRE/ - Teton Gravity Research (TGR), the global leader in action and adventure lifestyle media, has unveiled the trailer for its latest snowboard film Flying High Again, the company’s long-awaited collaboration with pioneering snowboard film director Mike Hatchett, founder of Standard Films. Flying High Again is the culmination...
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August 22, 2023
GOES Health extends Outdoor Safety Access with Android Launch
San Francisco, CA, USA (Aug 22, 2023) /OUTDOOR SPORTSWIRE/ - GOES Health, the award-winning outdoor health and safety platform, is thrilled to announce the much-anticipated launch of its mobile app on the Android operating system. With this expansion, GOES becomes the ultimate outdoor safety companion for both Android and iOS...