July 26, 2023

Outdoor Prolink Strengthens Canadian Connections, Adding Six New Brands to Pro Purchase Program

BOULDER, Colo., (July 26, 2023)/OUTDOOR SPORTSWIRE/ – Outdoor Prolink, the leading pro purchase program for outdoor professionals, is excited to announce additional brands for its Canadian outdoor industry professionals. With this move, Outdoor Prolink strengthens its commitment to providing outdoor professionals with the high-quality, affordable gear they need to help foster a...

July 26, 2023

ISLE Surf and SUP Announces Sponsorship in the CrossFit Games 2023

San Diego, CA (July 26, 2023)/OUTDOOR SPORTSWIRE/ – ISLE Surf and SUP, a leading name in the water sports industry, is excited to announce its strategic sponsorship in the highly anticipated CrossFit Games 2023. The partnership aims to foster brand awareness, create brand synergy, and explore new avenues in the dynamic fitness-focused...

July 26, 2023

Elan Sports USA Welcomes CK Sales Group as New Sales Representation for New England Territory; Celebrates Peter Kidd’s 40 Year Legacy

Lebanon, N.H. (July 26, 2023)/OUTDOOR SPORTSWIRE/ – Elan Sports USA, an independent subsidiary of Elan d.o.o., the only global ski manufacturer handcrafting skis 100% in the Slovenian Alps for 78 years, announces the hire of CK Sales Group, comprised of Chad Waters, Rob DiMuccio and recently hired Mike Martini as the new...

July 26, 2023

TerraFlame Names Purple Orange Digital Communications as PR Agency of Record

Grapevine, TX (July 26, 2023) /OUTDOOR SPORTSWIRE/ - TerraFlame, makers of sustainable fireplace fuels and eco-friendly artisan fires within the Solo Brands (NYSE: DTC) portfolio, announced their partnership with Purple Orange Digital Communications to oversee all media communications for the brand. TerraFlame is looking forward to collaborating with Purple Orange...

July 26, 2023

Big Agnes Secures Long-Term Steamboat Springs Headquarters

Steamboat Springs, Colo. (July 26, 2023) /OUTDOOR SPORTSWIRE/ - Big Agnes, the Steamboat-Springs-based outdoor equipment brand, recently announced that it has secured a long-term home for the company’s headquarters in downtown Steamboat Springs, Colorado. Located in the heart of downtown at 840 Yampa Street, just steps from the Yampa River,...

July 25, 2023

Seattle’s WH inc., Grows Creative Team with New Creative Leadership

July 25, 2023 (Seattle, WA) /OUTDOOR SPORTSWIRE/ - WH inc., the Seattle-based marketing leader in healthy active lifestyle brands, continues to drive creative excellence with the addition of three creative hires, including a new creative director, Hart Rusen, who brings with him over 20 years of creative experience across ad...

July 25, 2023

Lazydays Announces Acquisition of Buddy Gregg RVs

TAMPA, Fla., July 25, 2023 -- Lazydays (NasdaqCM: LAZY) has completed the acquisition of Buddy Gregg RVs & Motor Homes in Knoxville, Tennessee. This acquisition strengthens our presence in the Knoxville market and more than offsets the loss of our Maryville store which will be closed due to the expansion of...

July 25, 2023

Primus Announces New Award-Winning Stove Systems Designed for the Most Demanding Expeditions

LOUISVILLE, Colo. (July 25, 2023)/OUTDOOR SPORTSWIRE/ – Primus, the Swedish cooking equipment brand, announces the launch of its Ulti Stove System and Ulti Pots, which will be available in Spring 2024. The Ulti Stove Systems are the most wind-resistant and powerful cooking solutions Primus has made to-date and recently garnered an ISPO...

July 25, 2023

Endurance Sportswire Launches Free AI Press Release Generator

San Diego, CA - June 25, 2023 - Endurance Sportswire, the only press release distribution service for the running, cycling and triathlon industries, today announced the launch of its free AI press release generator. The innovative new tool allows businesses to quickly and easily create high-quality press release drafts in...

July 25, 2023

Rab launches Material Facts on apparel and sleeping bags from this Fall

18. July 2023 /OUTDOOR SPORTSWIRE/ - British outdoor brand Rab is clearing up the confusion many of us often feel when trying to understand sustainability jargon and logos on outdoor products. From September 2023, Material Facts will be available for all Rab apparel and sleeping bags, accessible online through scanning a...