July 12, 2023

Shimano Launches Mastiff FC for Long Casts and Big Bites

Charleston, SC/OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, the leading innovator in fishing tackle technology, is thrilled to announce the official release of its highly anticipated Mastiff fluorocarbon line. Designed to meet the demands of bass anglers worldwide, this new addition to Shimano's lineup makes its debut in the North American market...

July 12, 2023

Nomadix Named Official Towel Sponsor of 38th Annual Malibu Triathlon

San Clemente, Calif. – July 12, 2023 - Nomadix, a social purpose corporation and makers of The Only Towel You Need®, made from post-consumer recycled materials, announced today it is the official towel sponsor of the 38th Annual Malibu Triathlon which will take place September 30 and October 1, 2023....

July 11, 2023

Fenix Launches a New Rechargeable Flashlight — The PD40R V3.0 Blends Function and Design

/OUTDOOR SPORTSWIRE/ - As an example of how best to respond to customer feedback, Fenix has just launched an upgrade to its best-seller, the Fenix PD40R V2.0, to do just that. In addition to other features, the brand-new Fenix PD40R V3.0 offers customer’s wants — with greater beam distance, improved...

July 11, 2023

Eagle Creek Partners with Effort, Inc. for Representation in SE

Steamboat Springs, CO (July 11, 2023) /OUTDOOR SPORTSWIRE/ - Eagle Creek, the original adventure travel gear company, is proud to announce they have partnered with Effort, Inc for Sale Representation in the Southeast, including NC, SC, TN, GA, FL, AL, and MS, effective immediately. Managing a key territory for Eagle...

July 11, 2023

Introducing Pendleton x Helinox 2023

BERKELEY, Calif. - July 11, 2023 /OUTDOOR SPORTSWIRE/ - Helinox, the brand that created the category of lightweight, portable furniture, and Pendleton Woolen Mills, the world-class wool clothing, blankets, and decor brand, today announce Helinox x Pendleton 2023, a limited-edition collection of packable, lightweight furniture. The 2023 introduction draws from...

July 11, 2023

G. Loomis Sets New Standard with GLX WALLEYE Line of Rods

Woodland, WA/OUTDOOR SPORTSWIRE/ – G. Loomis, renowned for its commitment to innovation and excellence in fishing tackle, proudly unveils the latest addition to the legendary GLX series, the G. Loomis GLX WALLEYE. The new series will be showcased for the first time at the upcoming ICAST trade show in Orlando, Florida. Harsh...

July 11, 2023

Camping World Opens New Manufacturer Exclusive Dealership, Jayco Oklahoma City

LINCOLNSHIRE, Ill.--Camping World Holdings, Inc. (NYSE: CWH) (“Camping World”), the World’s Largest Recreation Dealer, today announced the opening of another manufacturer exclusive location, Jayco Oklahoma City. Camping World Chairman and CEO Marcus Lemonis commented, “It’s our goal to increase our store count by 50% over the next five years, through...

July 11, 2023

Shimano Makes Ripples with the Stradic FM

Charleston, SC/OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, known for its innovation and commitment to anglers worldwide, is thrilled to announce the release of the Stradic FM reel. This new addition to the renowned Stradic line of spinning reels will debut at the upcoming ICAST trade show in Orlando, Florida. "The Shimano...

July 11, 2023

VIM & VIGR Launches Spoon Theory Compression Socks to Spotlight Chronic Illness Awareness Month

Missoula, Mont. (July 11, 2023)/OUTDOOR SPORTSWIRE/ – VIM & VIGR, maker of stylish and comfortable compression socks for all walks of life, has partnered with influencer Madison Shreve on limited edition Spoon Theory compression socks to offer support and encouragement to patients of chronic diseases. Throughout July, VIM & VIGR is working...

July 11, 2023

Outdoor Eats TV Series Premieres July 20, 2023

July 11, 2023 -- Seattle, WA /OUTDOOR SPORTSWIRE/ – Outdoor Eats, an outdoor adventure cooking resource and community founded by Chef Corso, proudly debuts a new TV series produced by award-winning production company Heliconia. The first season of this unique adventure culinary show is set to premiere July 20 on Bally...