PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 22, 2023
Outdoor Market Alliance and Elastic Suite Announce Partnership
March 22, 2023 - DENVER, CO /OUTDOOR SPORTSWIRE/ – The Outdoor Market Alliance (OMA), the emerging outdoor industry hub in the Denver metro area, has announced its official partnership with Elastic Suite, a next-generation wholesale B2B platform for streamlined efficiencies in purchasing and merchandising. As the OMA provides connections between brands,...
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March 22, 2023
G. Loomis Expands Selection of Technique-Specific Fly Rods
March 22, 2023 - Charleston, SC /OUTDOOR SPORTSWIRE/ – G. Loomis, the renowned manufacturer of world-class fly fishing rods, is excited to announce the brand new IMX-PRO V2 series. Proudly handcrafted in Woodland, Washington, this distinguished lineup is composed of models built for a range of applications. Designed to enhance natural...
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March 22, 2023
Magma Renews Partnership with First Descents
Lakewood, CA (March 22, 2023) /OUTDOOR SPORTSWIRE/ – Magma Products, a leading maker of outdoor and marine grills and accessories, announces today it will continue to support and amplify its partnership with First Descents, a Colorado-based nonprofit that provides life-changing outdoor adventures to young adults impacted by cancer and other serious...
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March 21, 2023
Alterra Mountain Company Plans to Invest Nearly Half a Billion Dollars in Transformational Changes in the Year Ahead
DENVER-- Today, Alterra Mountain Company, the world’s premier mountain operating company, announces a nearly $500 million capital investment program focused on enhancing the guest and employee experience across its portfolio of destinations over the next year. The announcement follows last year’s significant milestone, when the company completed more than $1 billion...
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March 21, 2023
Shimano Launches New Rods to Conquer the Bluewater and Surf
March 21, 2023 - Charleston, SC /OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, a renowned global leader in the fishing industry, is proud to announce the introduction of three new series of rods geared towards the saltwater angler. These product options cater to a spectrum of anglers, from offshore captains to tournament-savvy...
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March 21, 2023
Harvest Hosts Joins Forces with Jayco to Launch the Adventure Ready Program with all 2024 Models
VAIL, Colo., March 21, 2023 -- Harvest Hosts, a membership program giving RVers access to unique overnight camping options, is announcing today the introduction of its new Harvest Hosts Adventure Ready program in partnership with Jayco, a leading manufacturer of towable and motorized RVs. The Harvest Hosts Adventure Ready program will include...
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March 21, 2023
Bowlus is the First RV Manufacturer to go All-Electric Across Entire Luxury RV Model Lineup
OXNARD, Calif. , March 21, 2023 -- Bowlus, the world leader in performance luxury recreation vehicles, today announced its move to be the first fully electric RV company. The move to all-electric follows the success of the Bowlus Volterra, the world's first all-electric RV, which Bowlus launched in August of last year. All models, including...
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March 21, 2023
INTEX® Launches Inflatable Stand Up Paddle Boards
March 21, 2023– Long Beach, CA /OUTDOOR SPORTSWIRE/ – INTEX®, one of the world’s most trusted providers of sporting and recreation goods, is thrilled to announce the launch of its first Inflatable Stand Up Paddle Boards in Spring 2023. Available in two sizes, the AquaQuest SUP boards mark the brand’s latest additions...
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March 21, 2023
Climate Leaders Reintroduce E-BIKE Act in Congress
Washington, D.C. (March. 21, 2023) /OUTDOOR SPORTSWIRE/ – PeopleForBikes applauds the reintroduction of federal legislation to create an electric bicycle tax credit, helping more people easily access the many benefits of electric bicycles. The Electric Bicycle Incentive Kickstart for the Environment (E-BIKE) Act, led by Representative Jimmy Panetta (D-CA) and Senator...
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March 21, 2023
Breathes Better, Feels Softer, Weighs Less – Outdoor Vitals’ Nebo Windbreaker is Finally Here
CEDAR CITY, Utah (Mar 21, 2023) /OUTDOOR SPORTSWIRE/ – Outdoor Vitals, the Utah-based performance outdoor apparel and gear brand, continues to innovate in the outdoor space with the addition of the Nebo Windbreaker to their line. The Nebo is an ultralight 4.4 oz jacket that redefines the category, offering more breathability...