PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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April 11, 2023
World Surf League Announces Official, Multi-Year Betting Data Partnership with ALT Sports Data
The World Surf League (WSL) has partnered with ALT Sports Data, Inc., the San Diego-based leader in trading and consumer data for action, alternative and emerging sports, as the official data distribution partner of WSL Championship Tour data to unlock new markets in the world of regulated sports betting. The...
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April 11, 2023
Nocs Provisions Welcomes Nicole Chabot as VP of Global Sales
ALPINE MEADOWS, Calif. - April 11, 2023 /OUTDOOR SPORTSWIRE/ – Nocs Provisions, maker of adventure-ready outdoor optics and accessories, today announces that Nicole Chabot has joined the company as Vice President of Global Sales. Chabot brings decades of experience with outdoor and consumer goods brands and has held executive international sales...
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April 11, 2023
New NetVirta/Harris Poll: 78% of American Consumers Ages 18-44 Indicate They Would Likely Use Smartphone 3D Scanning App to Find Correct Footwear/Apparel Size When Shopping Online
BOSTON (April 11, 2023)/OUTDOOR SPORTSWIRE/ – Online shopping has been around for 20 years, yet consumers still struggle to find the right size in clothing and footwear. Existing solutions like size charts and quiz-based size recommendation tools do not significantly alleviate the problem; in fact, more than 60% of consumers buy more...
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April 11, 2023
Big Agnes Introduces Ambassador Roster for 2023
STEAMBOAT SPRINGS, Colo. (April 11, 2023) /OUTDOOR SPORTSWIRE/ – Big Agnes, the Steamboat-Springs-based outdoor equipment brand, is excited to announce its team of ambassadors for 2023. The group of ten adventurers embody the brand’s ethos and will be representing Big Agnes across the globe this year. "We are excited to have...
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April 10, 2023
Feelfree Kayaks Launches New 10’ Pedal Kayak Based On Popular Platform
Swannanoa, North Carolina /OUTDOOR SPORTSWIRE/ - Feelfree US announces the Moken 10 PDL, a pedal kayak based on the popular Moken 10 Standard, now featuring the Rapid Drive Pedal and Steering System for those who seek the power of pedal in a smaller kayak. The all new 2023 Moken 10 PDL...
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April 10, 2023
Feelfree US Expands with Multi-State West Coast Distribution Center
Swannanoa, North Carolina (April 10th, 2023)/OUTDOOR SPORTSWIRE/ - Feelfree US, LLC recently announced the opening of its newest regional distribution center in Diamond Springs, California to help meet increasing consumer demand throughout the West Coast region. The new location, just outside of Sacramento, will serve as the main distribution hub...
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April 10, 2023
Smartwool Launches Second Cut™ Hike Sock, a Sock Made from Your Old Socks
DENVER, April 10, 2023 /OUTDOOR SPORTSWIRE/ – Smartwool, a manufacturer of Merino wool apparel for active living, announces the release of its first circular sock — the Second Cut™ Hike Sock. This sock delivers the same iconic comfort and performance the brand’s Original Classic Hike Sock, but is made with repurposed...
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April 10, 2023
Luray RV Resort on Shenandoah Announces Property Expansion and Upgrades
LURAY, Va., April 10, 2023 -- Luray RV Resort on Shenandoah River, formerly known as Outlanders River Camp, is excited to announce the expansion of its campgrounds from 73 to a total of 350 campsites as well as the addition of community-centered amenities like an amphitheater, resort-like pool, and cabanas, recreational center with...
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April 10, 2023
Yogi Bear’s Jellystone Park Sets Another Annual Sales Record
SOUTHFIELD, Mich., April 10, 2023 -- Yogi Bear’s Jellystone Park Camp-Resorts, the nation’s leading family camping, glamping, and outdoor entertainment franchise with over 75 locations in the U.S. and Canada, is entering the 2023 season after setting another all-time revenue record in 2022. For the 16th consecutive year, the Jellystone Park...
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April 7, 2023
Kelty Launches S23 Outdoor Gear Lineup
Broomfield, CO — Kelty, a leader in durable and easy-to-use outdoor equipment, is excited to announce the launch of their new spring 2023 collection—including backpacking, hiking, lifestyle, and vehicle-based products, and featuring reenergized prints and colors for some of their best-selling items. "Looking ahead to summer 2023, we’re thrilled to...