PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 22, 2023
Vermont’s Original Bag Balm Releases an Exfoliating Bar Soap with Lanolin to Leave Your Skin Feeling Clean, Soft, and Moisturized
Lyndonville, Vermont (Feb. 22, 2023) — Vermont’s Original Bag Balm is proud to release a new Exfoliating Bar Soap with lanolin to leave your skin feeling clean, soft, and moisturized. This launch is at the forefront of a larger trend: the humble bar of soap is making a comeback. Once...
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February 22, 2023
Maven Expands CS.1 Spotting Scope Lineup to Offer Angled and Straight Configurations
LANDER, Wyo. (Feb. 21, 2023) – Maven, the Wyoming-based manufacturer of premium optics, announced today a new variation of the award-winning CS.1 Spotting Scope equipped with a straight eyepiece. Now available in two variations, with either straight or angled eyepieces, both CS.1 Spotting Scopes provide the user with the same...
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February 22, 2023
Remedy PR’s Bill Byrne Asked To Speak For Columbia University’s Office Of Communications And Public Affairs WeConnect Workshop Series On Modern Public Relations
SAN DIEGO & NEW YORK /OUTDOOR SPORTSWIRE/ - Columbia University's Office Of Communications And Public Affairs has asked Bill Byrne, managing director of Remedy Communications, to present on best practices for modern public relations efforts as part of Columbia's ongoing WeConnect workshop series. The presentation will be live-streamed on February 23rd...
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February 22, 2023
Voluntary Recall of Wild Country Superlight Rocks
/OUTDOOR SPORTSWIRE/ – To all owners and retailers of Wild Country Superlight Rocks Nos. 1-6, please immediately stop all use of Wild Country Superlight Rocks Nos. 1-6 Name of Product: Wild Country Superlight Rocks Nos. 1-6 (code 40-RSL) and Superlight Rocks Set Nos. 1-6 (code 40-RSLSET) produced prior to January 2023....
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February 22, 2023
Black Woman-Owned Sock Brand, Tough Cutie, Lands Coveted Retail Partnership with REI Co-op
Austin, Texas (February 22, 2023) /OUTDOOR SPORTSWIRE/ – Tough Cutie, the active lifestyle sock brand dedicated to creating a positive impact for women adventurers and entrepreneurs, today announced a major retail expansion, bringing its best-selling sock style to 35 REI Co-op stores nationwide and online. In its first six months of selling,...
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February 22, 2023
NNormal Welcomes Allie Ostrander to Running Ambassador Team
/OUTDOOR SPORTSWIRE/ – NNormal is proud to announce that Allie Ostrander is joining the NNormal brand as their newest ambassador. The 26 year old runner was born in and raised in Alaska, and now calls Seattle home. It was Alaska that created her love for trail running when she was just...
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February 22, 2023
Gill Fishing Signs Fletcher Shryock to Pro Angler Team
BUFORD, Ga. (Feb. 22, 2023) /OUTDOOR SPORTSWIRE/ – Gill Fishing, a leading maker of foul weather and performance fishing apparel, announces today it has signed Major League Fishing Bass Pro Tour competitor Fletcher Shryock to its pro angler team. Shryock, a veteran angler who has earned more than $612,000 in his...
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February 22, 2023
Hipcamp Unveils Free Data Coverage Maps to Make Working from Nature Easier
SAN FRANCISCO-- Hipcamp, the world’s largest provider of unique outdoor stays, today announced the launch of free data coverage maps, giving outdoor enthusiasts an easy way to discover the types of cellular service they can expect at more than 399,000 available campsites, glampsites, and RV stays across the United States. The...
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February 22, 2023
Xtracycle Names Akimbo Communications PR Agency of Record
Mill Valley, California (February 22, 2023) /OUTDOOR SPORTSWIRE/ - Xtracycle, pioneers of electric family cargo bikes built for fun and utility, announces its partnership with Portland, Oregon-based Akimbo Communications as the brand’s official agency of record for public relations and communications. Effective immediately, Akimbo will communicate and promote Xtracycle’s brand...
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February 21, 2023
FLATED to appear on Shark Tank March 10th!
Missoula, MT (February 21, 2023) /OUTDOOR SPORTSWIRE/ – FLATED, the company behind the world's first inflatable truck topper and other inflatable automotive accessories, is set to showcase their products and brand vision on ABC's popular and Emmy Award-winning "Shark Tank" program. The FLATED founders will present their products in front of five...