PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 22, 2023
The 9th Annual Mothership Classic
/OUTDOOR SPORTSWIRE/ – The Mothership Classic is a ski-a-thon hosted by Arcade to raise funds to help injured athletes in their journey to recovery. The High Fives Foundation is family to the brand, and they are proud and honored to partner with them to further their mission in both building communities...
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March 22, 2023
Campworks, the World’s First Fully Electric RV, Withdraws From RV Market, Enters Save the World Industry Instead
BOULDER, CO / March 22, 2023 / Campworks, designer of the World's First Fully Electric RV, the NAS-1, withdraws from RV Market, electing to pioneer the Save The World Industry instead. Kristian Rene, Campworks Director of Community and Communication, states, "It has come to our attention that there are two impressive...
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March 22, 2023
Aleck Acquires Tocsen, Maker of Helmet-Mounted Crash Sensors
South Lake Tahoe, CA (Mar. 22, 2023) /OUTDOOR SPORTSWIRE/ – Aleck®, maker of the industry’s best-selling wireless audio and communication systems for outdoor sports, announced today its acquisition of Tocsen, the German maker of intelligent helmet-mounted crash sensors. Tocsen was founded in 2019 by Alexander Schumacher, Andreas Botsch, and Malte Buttjer...
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March 22, 2023
Bajío Sunglasses Debuts New Reader Lenses
NEW SMYRNA BEACH, Fla. (March 22, 2023) /OUTDOOR SPORTSWIRE/ – Bajío Sunglasses, a maker of blue-light filtering, sustainably-made, performance sunglasses that are built to save the world’s saltwater flats and estuaries, has officially added a Readers line to their expanding collection of lenses. Bajío’s radically clear, polarized, blue light-blocking readers are...
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March 22, 2023
Outdoor Market Alliance and Elastic Suite Announce Partnership
March 22, 2023 - DENVER, CO /OUTDOOR SPORTSWIRE/ – The Outdoor Market Alliance (OMA), the emerging outdoor industry hub in the Denver metro area, has announced its official partnership with Elastic Suite, a next-generation wholesale B2B platform for streamlined efficiencies in purchasing and merchandising. As the OMA provides connections between brands,...
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March 22, 2023
G. Loomis Expands Selection of Technique-Specific Fly Rods
March 22, 2023 - Charleston, SC /OUTDOOR SPORTSWIRE/ – G. Loomis, the renowned manufacturer of world-class fly fishing rods, is excited to announce the brand new IMX-PRO V2 series. Proudly handcrafted in Woodland, Washington, this distinguished lineup is composed of models built for a range of applications. Designed to enhance natural...
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March 22, 2023
Magma Renews Partnership with First Descents
Lakewood, CA (March 22, 2023) /OUTDOOR SPORTSWIRE/ – Magma Products, a leading maker of outdoor and marine grills and accessories, announces today it will continue to support and amplify its partnership with First Descents, a Colorado-based nonprofit that provides life-changing outdoor adventures to young adults impacted by cancer and other serious...
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March 21, 2023
Alterra Mountain Company Plans to Invest Nearly Half a Billion Dollars in Transformational Changes in the Year Ahead
DENVER-- Today, Alterra Mountain Company, the world’s premier mountain operating company, announces a nearly $500 million capital investment program focused on enhancing the guest and employee experience across its portfolio of destinations over the next year. The announcement follows last year’s significant milestone, when the company completed more than $1 billion...
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March 21, 2023
Shimano Launches New Rods to Conquer the Bluewater and Surf
March 21, 2023 - Charleston, SC /OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, a renowned global leader in the fishing industry, is proud to announce the introduction of three new series of rods geared towards the saltwater angler. These product options cater to a spectrum of anglers, from offshore captains to tournament-savvy...
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March 21, 2023
Harvest Hosts Joins Forces with Jayco to Launch the Adventure Ready Program with all 2024 Models
VAIL, Colo., March 21, 2023 -- Harvest Hosts, a membership program giving RVers access to unique overnight camping options, is announcing today the introduction of its new Harvest Hosts Adventure Ready program in partnership with Jayco, a leading manufacturer of towable and motorized RVs. The Harvest Hosts Adventure Ready program will include...