January 18, 2023

Shimano North America Fishing Reels in Darby Communications for Public Relations

January 18, 2023 - Charleston, SC /OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, manufacturers of industry-leading fishing tackle systems, proudly announces its partnership with Darby Communications, an Asheville, NC-based PR and marketing agency specializing in the outdoors, active lifestyle, and fishing markets. Effective immediately, Darby Communications will serve as Shimano North America...

January 18, 2023

Wild Rye Earns B Corporation™ Certification

Sun Valley, ID (Jan. 17, 2023) /OUTDOOR SPORTSWIRE/ – Wild Rye, leader in outdoor apparel made by and for women and women-identifying individuals, is proud to announce its status as a Certified B Corporation™, a major accomplishment in upholding the brand’s mission to “protect the places we play” and elevating women....

January 18, 2023

Velocity Global and FT Partners Announce Transformative $1 Million Gift to First Descents to Scale Adventure Programming for Young Adults Impacted by Serious Health Conditions

Denver, Colorado, January 18, 2023 /OUTDOOR SPORTSWIRE/ – Velocity Global and FT Partners announce a transformational gift to First Descents to further impact their work and provide life-changing outdoor adventures to adults impacted by serious disease. The two companies committed to allocate $1 million from the recently closed series B transaction....

January 18, 2023

The GORE-TEX Brands ‘Outerwear on Demand’ Garment Rental Program Expands to New evo Retail Locations

ELKTON, Md. (January 18, 2023) /OUTDOOR SPORTSWIRE/ – W. L. Gore & Associates (Gore) has announced that their consumer garment rental program, Outerwear On Demand, will be expanding its collaboration with Seattle-based evo – the outdoor retailer and experiences brand – for the 2022/23 ski season. Outerwear on Demand will now...

January 17, 2023

The Woolmark Company and Luna Rossa Prada Pirelli unveil one-of-a-kind Merino wool garments as they set sail for the 37th America’s Cup

/OUTDOOR SPORTSWIRE/ – The Woolmark Company and Luna Rossa Prada Pirelli have unveiled the ground-breaking technical team kit to be worn as it vies for victory during the 37th America’s Cup. Returning as the official technical partner for the Luna Rossa Prada Pirelli sailing team, The Woolmark Company has worked closely...

January 17, 2023

BCA and the American Avalanche Association name recipients of the 2022-2023 Women’s Specific Pro Training Scholarships

Denver Colo., (January 17, 2023) /OUTDOOR SPORTSWIRE/ – Backcountry Access (BCA) and the American Avalanche Association (A3) are happy to announce that Megan Guinn, Katy Lanfri and Caroline Carlson have been chosen as the recipients of the 2022-2023 Women’s Specific Pro Training Scholarships for snow science and avalanche safety. This opportunity...

January 17, 2023

Atomic Adds Backcountry Legend Chris Rubens to Athlete Roster

OGDEN, UT (JANUARY 17, 2023) /OUTDOOR SPORTSWIRE/ – Atomic, the leader in the design and manufacturing of premium winter sports equipment, is pleased to announce the addition of big mountain freeride skier Chris Rubens to its roster of world class athletes. The new partnership takes effect immediately and Rubens will exclusively use...

January 17, 2023

Sierra Designs Moves Up the Mountain with 2023 Releases

January 17th, 2023 – Broomfield, CO /OUTDOOR SPORTSWIRE/ – Award-winning camping equipment manufacturer Sierra Designs proudly announces an expansion of its Pushing the Limits collection with two new product launches: Elemental Quilt and Flex Hike daypack. Long guided by its mission to fundamentally redefine how we live in the backcountry, Sierra...

January 17, 2023

Outdoor Research introduces the US-Made Muzzle Brake Line for Spring 2023

Seattle, Wash. (January 17, 2023) /OUTDOOR SPORTSWIRE/ – Outdoor Research (OR), the Seattle-based outdoor and tactical apparel and gear manufacturer, introduces its new US Made-Muzzle Brake line of tactical apparel for Spring 2023, premiering at the SHOT SHOW in Las Vegas, NV. The U.S.-made Muzzle Brake line includes four new styles:...

January 17, 2023

Nocs Provisions Drops Whiteout Collection

ALPINE MEADOWS, Calif. - January 17, 2023 /OUTDOOR SPORTSWIRE/ – Nocs Provisions, maker of adventure-ready outdoor optics and accessories, today announces the launch of the Whiteout Collection, a statement challenging the fundamentals of what optical tools should look like. Known for its durable, high-quality optics in a compact, visually appealing form...