October 5, 2022

First Ascent Coffee Roasters Launches Into Space

(OCT 5, 2022 - CRESTED BUTTE, CO) /OUTDOOR SPORTSWIRE/ – With its dedication to providing the highest quality and best tasting instant coffee to adventurers around the world, speciality roaster First Ascent’s instant coffee is often enjoyed in the backcountry and on big walls. This fall, it will also be enjoyed...

October 5, 2022

Rebecca Heard Named evo’s First Chief Marketing Officer and US Stores See a New Director

SEATTLE, Oct. 5, 2022 /OUTDOOR SPORTSWIRE/ – evo, the outdoor retail and experiences brand, announces today that Rebecca Heard, vice president of brand, marketing, and e-commerce, has been promoted to the company’s leadership team as its first chief marketing officer (CMO). In her new role, Heard will oversee evo’s brand, marketing,...

October 5, 2022

The RISE of a new synthetic down alternative

LATHAM, New York /OUTDOOR SPORTSWIRE/ - PrimaLoft, Inc., the leader in advanced material technology, has created another attractive alternative to natural down. PrimaLoft® Insulation RISE provides elevated warmth, style, and versatility. The unique construction of PrimaLoft® RISE enables the insulation to perform across a variety of weights and thicknesses, allowing brands...

October 4, 2022

100% Takes On The Mountain With Their First Collection Of Snow Goggles

SAN DIEGO, Calif. – October 4, 2022 /OUTDOOR SPORTSWIRE/ – 100%® unveils the 2022/23 Snow Collection created by world-class designers & engineers in California. The debut series was developed to exceed the performance expectations of top global snow athletes while catering to the weekend warriors and welcoming new adventurers to...

October 4, 2022

CamelBak® Launches Winter 2022 Snowsports Pack Collection

PETALUMA, Calif. (Oct. 4, 2022)/OUTDOOR SPORTSWIRE/ – CamelBak®, the global leader in award-winning personal hydration products, unveils a fully redesigned line of snowsports packs that include the Powderhound™ 12, SnoBlast™ 22 and Zoid™, all designed for your next skiing or riding adventure at the resort. These winter-ready hydration packs combine technical features...

October 4, 2022

VSSL Insulated Flask Adds Beats to Beverages for Ultimate Outdoor Experience

ABBOTSFORD, British Columbia – Oct. 4, 2022 /OUTDOOR SPORTSWIRE/ – VSSL, creator of premium gear that enables self-reliance in the outdoors, today introduced the VSSL Insulated Flask, the world’s first flask with an integrated Bluetooth® speaker. Designed to be the ultimate in premium beverage carry, the Insulated Flask offers double-walled and...

October 4, 2022

woom Releases Limited Edition ‘Power Pink’ Bike

Oct. 4, 2022 - AUSTIN, TEXAS /OUTDOOR SPORTSWIRE/ – woom, the fastest-growing kids’ bike brand in North America, today introduces a limited edition of its ORIGINAL bikes in a brand new ‘Power Pink’ colorway, bringing yet more vibrancy and playfulness to the world of kids’ cycling. This one-off pink version is available in...

October 4, 2022

OROS Apparel Launches Streetwise, Adventure-ready Veer and Voya Pant

Portland, OR /OUTDOOR SPORTSWIRE/ — OROS, the innovator of next-generation thermal apparel, has announced the launch of its SOLARCORE-equipped Men’s Veer Pant & Women’s Voya Pant. Integrating a softshell synthetic design with the zero-bulk insulative qualities of OROS’ SOLARCORE technology, the Veer and Voya aim to provide total versatility that can go...

October 4, 2022

Cardo Systems Launches Award-Winning Cardo Packtalk Outdoor

Boulder, CO /OUTDOOR SPORTSWIRE/ - Cardo Systems, the global leader in state-of-the-art motorcycle communication devices, announced today that its award-winning new Packtalk Outdoor communication system is available to order, just in time for the 2022/23 winter season and for holiday gifts. Cardo Systems allows groups to seamlessly communicate with each other...

October 4, 2022

Mountain Equipment Launches US Ambassador Program

Scarborough, ON (October 4, 2022)/OUTDOOR SPORTSWIRE/ – Mountain Equipment launches its first US Regional Ambassador Program, beginning this fall/winter season. The program will have four ambassadors in place - one each in the Rockies and Mid-Atlantic and two in the Pacific Northwest and plans to increase the roster in 2023. Each ambassador will...