PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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October 19, 2022
Athletic Brewing Company Launches Mobile App
MILFORD, Conn. and SAN DIEGO (October 19, 2022) /OUTDOOR SPORTSWIRE/ - Athletic Brewing Company, America’s leading non-alcoholic craft brewer, today announced the official launch of its app, giving consumers a way to stay connected with all things Athletic. The user-friendly mobile app enables customers to easily locate and purchase their...
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October 19, 2022
Matador Makes Ultralight Even Lighter with Beast28 Helium
BOULDER, Colo. (Oct. 19, 2022) /OUTDOOR SPORTSWIRE/ - Matador Travel Equipment, the award-winning producer of high-performance travel equipment, today introduced the Beast28 Helium, a special-edition, ultralight version of the brand’s award-winning Beast28 Ultralight Technical Backpack. Constructed entirely with new, industry-leading materials, the Beast28 Helium cuts weight from the Beast28’s original...
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October 19, 2022
OROS Apparel Launches Streetwise, Storm-ready Gambit Jacket
Portland, OR (October, 2022) /OUTDOOR SPORTSWIRE/ – OROS, the innovator of next-generation thermal apparel, has announced the launch of its Men’s and Women’s urban-meets-outdoor styled, storm-ready Gambit Jacket. The Gambit integrates a dual-shell design with a waterproof hardshell upper and flexible softshell lower and, as always, the zero-bulk insulative qualities of...
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October 18, 2022
Rossignol Group shares composition of its first recyclable ski, the Essential
St-Jean-de-Moirans, France, October 18, 2022 /OUTDOOR SPORTSWIRE/ – To initiate a more collective industry movement, the Rossignol Group today shared its plans for its new recyclable ski with all stakeholders in the mountain / winter sport segment. The aim is to actively contribute to the launch or development of exchangeable technical...
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October 18, 2022
Princeton Tec Focuses on Innovation with Hire of Veteran Don Meredith
TRENTON, N.J. (Oct. 18, 2022) — Princeton Tec, the family-owned personal lighting manufacturer that has built USA-made products since 1975, named Don Meredith as Vice President of Product. Meredith will lead product development with strategic focus on innovation, vitality, and growth. He joins Princeton Tec with more than 25 years...
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October 18, 2022
Yakima Partners with Meyer Distributing to Amplify Aftermarket Automotive Opportunities
Lake Oswego, OR (October 18, 2022)/OUTDOOR SPORTSWIRE/ – Yakima, the pioneering manufacturer of cargo and gear management solutions, is excited to announce its new partnership with Meyer Distributing, the leading distributor of specialty automotive parts to retailers and dealers. After rekindling the two brands’ former relationship, Yakima products such as the...
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October 18, 2022
Vasque Welcomes Three New Hires to its Product and Sales Teams
Red Wing, Minn. – (October 18, 2022)/OUTDOOR SPORTSWIRE/ – Vasque Footwear, a family-owned company with more than 55 years of experience in the outdoor footwear sector, is pleased to announce several new hires across its product, merchandising and sales departments. These investments in talent will usher in an entirely new chapter of...
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October 18, 2022
Sweet Protection Partners with Freeskier Jesper Tjäder for Exclusive New Products
(BOULDER, CO - October 18, 2022)/OUTDOOR SPORTSWIRE/ – Sweet Protection, the industry leader in high-performance helmets, goggles and technical clothing, announced today that it has partnered with acclaimed Swedish freestyle skier and Olympic medalist Jesper Tjäder for a limited edition release of its Looper Mips Helmet and Boondock RIG Reflect Goggles, available...
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October 18, 2022
Article One and Mission Workshop Launch New Styles in Collaborative Eyewear Collection Designed for Urban Cyclists
FLINT, Mich. (Oct. 18, 2022) /OUTDOOR SPORTSWIRE/ – Article One, the artisanal eyewear brand boasting heirloom-quality Italian craftsmanship in athleisure and optical frames, today announced the launch of its second collaborative collection with Mission Workshop. Article One and Mission Workshop, a San Francisco-based company that creates bags, clothing, and footwear for...
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October 18, 2022
Wild Rye and Skida Launch Exclusive Collaborative Collection for Title Nine
Ketchum, ID, Emeryville, CA, Burlington, VT, (Oct. 18, 2022) /OUTDOOR SPORTSWIRE/ - Women-owned, led, and founded mountain and active lifestyle brands, Wild Rye and Skida, are proud to announce a new bike and snow apparel and accessories collaborative collection, designed exclusively for women-founded retailer, Title Nine. Founded in 1989, Title...