July 28, 2022

Hydro Flask Announces Sustainability Improvements and GHG Emissions Goals

Bend, OR (July 27, 2022) /OUTDOOR SPORTSWIRE/ -Hydro Flask, an award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations and a Helen of Troy (NASDAQ: HELE) brand, is proud to announce progress on its sustainability journey. Starting in Spring 2022, Hydro Flask began rolling out Forest Stewardship...

July 28, 2022

Smith Expands Partnership with Alterra Mountain Company

PORTLAND, OR (July 28, 2022)/OUTDOOR SPORTSWIRE/ – SMITH is excited to announce its renewed and expanded partnership with Alterra Mountain Company as the exclusive product sponsor of eyewear and helmets among 15 Alterra-owned resorts across North America. The extended four-year agreement highlights SMITH and Alterra’s shared passion for the mountains and...

July 28, 2022

Athletic Brewing Company and Kane Footwear Announce Collaboration

Stratford, CT and San Diego, CA (July 28, 2022)/OUTDOOR SPORTSWIRE/ – Athletic Brewing Company, leading non-alcoholic brewery and one of TIME’s 100 Most Influential Companies 2022, and Kane Footwear, the premiere renewably-sourced active recovery footwear brand, today announce their partnership in creating a limited-edition recovery shoe that features the colorway of...

July 28, 2022

New Global Handmade Bike Show MADE to Debut in Fall 2023

PORTLAND, Ore. /OUTDOOR SPORTSWIRE/ - Introducing MADE - www.made.bike - an industry and consumer bike event with a mission to bring framebuilders, media and makers together to elevate and inspire. The show will be located in Portland, Ore., with the debut in September 2023. MADE is supported by industry sponsors...

July 28, 2022

Icebreaker Releases Fifth Installment of Annual Transparency Report

DENVER (July 28, 2022) /OUTDOOR SPORTSWIRE/ - icebreaker, the original merino apparel pioneers, has released the fifth installment of its annual Transparency Report, with a major focus on its switch to regeneratively grown wool. Through icebreaker’s partnership with The New Zealand Merino Company and its ZQRX program, the brand aims...

July 27, 2022

Vista Outdoor Enters into Definitive Agreement to Acquire Simms Fishing Products

ANOKA, Minn., July 27, 2022 — Vista Outdoor Inc. (NYSE: VSTO), the parent company of 39 renowned brands that design, manufacture and market sporting and outdoor products to consumers around the globe, today announced the acquisition of Simms Fishing Products for a purchase price of $192.5 million. The gross purchase price includes a net present...

July 27, 2022

Fenix Launches the Much-Awaited PD25R

/OUTDOOR SPORTSWIRE/ - In an upgrade to its ultra-popular predecessor, the PD25, Fenix has launched the compact and powerful Fenix PD25R rechargeable everyday carry flashlight. This much-anticipated light is set to outshine competitors with its capability to throw a maximum of 800 lumens across a distance of 820 ft (250...

July 27, 2022

Jackson Hole Mountain Resort Winter 2022-23 Day Tickets on Sale Aug. 1, 2022

TETON VILLAGE, WYO. — July 27, 2022 /OUTDOOR SPORTSWIRE/ — Jackson Hole Mountain Resort (JHMR) will launch its winter 2022-23 early bird ticket sale on Aug. 1, 2022, at 9 a.m. MDT. For the first time, guests can save up to 15% on day tickets when purchased before Oct. 1, 2022. To...

July 27, 2022

Taiga Coolers Marks 100% Growth in 9th Year of Business

Mesquite, Texas (July 27, 2022) /OUTDOOR SPORTSWIRE/ –Taiga Coolers, the American-made, veteran-owned brand known for crafting customizable, high-performance coolers, ended the second quarter of 2022 with explosive 100 percent year-to-date growth. Taiga Coolers’ product sales grew by an additional 330 percent between Q1 and Q2 of 2022 and are projected to...

July 27, 2022

Cotopaxi Welcomes Chobani Veteran Grace Zuncic as Chief People and Impact Officer

Salt Lake City, UT. July 27, 2022/OUTDOOR SPORTSWIRE/ – Certified B Corporation™ and impact-driven adventure lifestyle brand, Cotopaxi, is proud to welcome Grace Zuncic as their first ever Chief People and Impact Officer. Zuncic brings decades of aligned expertise to the company and will be driving strategic employee-centric practices as well as...