March 28, 2022

Hyosung xanadu Draws Interest Among Athleisure Brands Hopping on Commuter-Ready Apparel Trend

March 28, 2022; Seoul, South Korea/OUTDOOR SPORTSWIRE/ - With workplaces opening back up as the COVID pandemic subsides, consumers are thinking about running, walking or biking to work to maintain their active lifestyles along with helping the environment. Performance apparel with a more business-casual style is emerging, and textiles made with...

March 28, 2022

Leading-Edge Technology Makes FORLOH’s New Insect Shield® Apparel Best In Class for Warm Weather Adventures

WHITEFISH, Mont. (March 28, 2022) /OUTDOOR SPORTSWIRE/ - FORLOH, the 100 percent made-in-America technical outdoor brand, is proud to introduce new, lightweight Insect Shield® shirts and pants that deliver unprecedented comfort and protection in the most innovative garments ever designed for outdoor enthusiasts. Finally, adventurers are uniquely equipped to win the...

March 28, 2022

Fenix Releases Another Future Favorite: The New BC26R Bike Light

OUTDOOR SPORTSWIRE/ - A leader in innovation and lighting, Fenix recently launched the Fenix BC26R — a bike light that provides high lumens, limitless convenience, and adaptable design. Built to take you further, the BC26R is a feature-packed addition to an already-impressive line up of bike lights from Fenix. Blasting a...

March 28, 2022

Red Wing Shoe Company and Superfeet Join Forces to Step Up Comfort for Workers Nationwide

FERNDALE, Wash. (March 28, 2022) OUTDOOR SPORTSWIRE/ - Superfeet, the global insole industry leader, proudly partners with Red Wing Shoes, the industry leader in safety footwear, to bring their iconic shape to a new collection of footbeds specifically made for Red Wing purpose-built performance work boots. As part of the newly released...

March 25, 2022

The Pro’s Closet adds two leadership hires

LOUISVILLE, CO (March 25, 2022)/OUTDOOR SPORTSWIRE/ - The Pro’s Closet (TPC) is thrilled to announce that Kaitlin Cameron has joined the company as their new Chief Marketing Officer, and Paul Calandrella as their Vice President of Strategic Initiatives. Cameron joins TPC after serving as the VP of Global Consumer Marketing at...

March 24, 2022

Rossignol Group announces a record year for 2021-22 season

Saint-Jean-de-Moirans, France /OUTDOOR SPORTSWIRE/ - Following a challenging 2020-21 winter season, the Rossignol Group is recording a strong rebound for winter 2022 with 28% growth in activity across its portfolio of brands. Currently celebrating its 115-year anniversary, and strong Racing results, the French group aims to build upon this momentum...

March 24, 2022

Tailwind Nutrition Signs On as Exclusive Hydration Sponsor for the 2022 Ragnar Trail Series

Durango, Colo. (March 24, 2022) /OUTDOOR SPORTSWIRE/ -  Tailwind Nutrition, the complete nutrition provider to athletes, will be the exclusive hydration and supporting protein recovery partner of the Ragnar Trail Series throughout the 2022 calendar year. Ragnar is a long distance, overnight relay running event that seeks to create memorable...

March 24, 2022

evo Celebrates the Hiring of Xandy Anderson as Head of Vertical Product and New Role for Director Ben Wallace

SEATTLE, Mar. 24, 2022 /OUTDOOR SPORTSWIRE/ - evo, the outdoor retail and experiences brand, announces today that outdoor industry veteran, Xandy Anderson will be joining the evo team in March as Head of Vertical Product to lead evo’s owned brand product lines. Anderson will bring more than a dozen years...

March 24, 2022

CamelBak® Launches Spring 2022 Mountain Bike Collection

PETALUMA, Calif. (March 24, 2022) – CamelBak®, the global leader in award-winning personal hydration products, launches new and redesigned mountain bike packs as part of its Spring 2022 collection. These new models include the M.U.L.E.® Evo 12, M.U.L.E.® 12 and Lobo™ 9 packs, as well as the Podium® Flow™ 4 hydration...

March 24, 2022

37.5Ⓡ Technology Names Purple Orange Digital Communications as PR Agency of Record

Boulder, CO (March 24, 2022) /OUTDOOR SPORTSWIRE/ - 37.5Ⓡ Technology, the leader in thermoregulation materials technology, is pleased to announce a new partnership with Purple Orange Brand Communications to manage all PR, SEO, and SEM efforts on behalf of the brand. 37.5’s temperature-regulating technology features the proprietary incorporation of active...