PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
-
March 2, 2022
March Celebrates Women Led Companies: Krimson Klover with Rhonda Swenson
Boulder, Colorado (March 1, 2022) /OUTDOOR SPORTSWIRE/ - Krimson Klover, an activewear clothing company created by women, for women, Celebrate the Month of March and Women Led Businesses. A woman of inspirations, Rhonda possesses a variety of strengths, the kind that imparts and supports other women in the vastly underrepresented...
-
March 1, 2022
deuter Strengthens Winter Assortment with First Avalanche Airbag, Debuts 100-Percent Recycled Kids’ Packs
LONGMONT, Colo. /OUTDOOR SPORTSWIRE/ - deuter, the global leader in backpacks and outdoor equipment, announces its functional, stylish, and sustainably produced packs for Fall 2022. Highlights for the season include the compact, reliable Alproof and Alproof Lite along with the 100-percent recycled and bluesign® approved Pico, Kikki, and Junior. The new...
-
March 1, 2022
Pathways to Adventure For All
{Dover, NH—March 1, 2022}/OUTDOOR SPORTSWIRE/ - NEMO, the award-winning, independent designer of outdoor gear and accessories built to improve the adventure experience, has announced the creation of its Adventure Resources focusing on advocacy for people and the planet. In coordination with the launch of its new website and internal, business-guiding Impact...
-
March 1, 2022
OrthoLite Introduces Cirql Midsole Foam Solution to Revolutionize and Drive Sustainability in the Footwear Industry
AMHERST, Mass. (March 1, 2022)/OUTDOOR SPORTSWIRE/ - OrthoLite, the 25-year industry leader of branded, high performance, comfort footwear solutions, today unveils its first-ever midsole foam innovation to elevate sustainability in the footwear industry: Cirql. OrthoLite Cirql is the critical solution needed to achieve true circularity within the footwear industry, and is...
-
March 1, 2022
BOTE Introduces Redesigned Rackham Aero Paddleboard with APEX Pedal Drive Integration
MIRAMAR BEACH, Fla. – March 1, 2022 /OUTDOOR SPORTSWIRE/ - BOTE, the longstanding leader of innovation and style in the paddleboard, kayak, and water lifestyle space, is proud to introduce its redesigned Rackham Aero 12’4” paddle board - among the brand’s most feature-rich inflatable platforms - which now comes with...
-
March 1, 2022
Title Nine Announced Finalists For First Annual Pitchfest Girls
Emeryville, Calif (March 1, 2022)/OUTDOOR SPORTSWIRE/ - Title Nine, adventure and outdoor apparel brand and retailer aiming to empower women to lead, risk and own, is proud to announce nine finalists of their first annual Pitchfest Girls program. Pitchfest Girls is the newest edition to Title Nine’s Pitchfest series, a entrepreneurship...
-
March 1, 2022
Dry in Style: Matador Upgrades Travel Towels Just in Time for Spring Adventures
BOULDER, Colo. (Mar. 1, 2022)/OUTDOOR SPORTSWIRE/ - Matador Travel Equipment, the award-winning producer of high-performance travel equipment, today introduced the NanoDry Packable Shower Towel and NanoDry Trek Towel, significantly updated versions of the brand’s best-selling travel towels. The NanoDry Towels are designed for lightweight, efficient travel, with a silicone case...
-
March 1, 2022
Injinji Expands Brand Marketing Team for 2022
San Diego, CA (March 1, 2022) /OUTDOOR SPORTSWIRE/ - Injinji, the innovator of the patented five-toe-Performance Toesock™ for runners and outdoor enthusiasts, announces new additions to the Injinji Marketing Team; Lexi Brantman (Content Marketing Manager) and Margaux Kelly (Digital Marketing Coordinator). With a creative background and business mindset, Lexi Brantman will...
-
February 28, 2022
Alterra Mountain Company Announces Largest Single Year Investment of $344 Million for Capital Improvements
DENVER - Alterra Mountain Company announces its plans to invest $344 million in capital improvements for winter 22/23, reaching over $1 billion invested in transformational changes over the past five years. This reaffirms the company’s dedication to enhance the guest experience at its 15 North American destinations and almost doubles the...
-
February 28, 2022
YETI Announces a $100 Million Share Repurchase Program
AUSTIN, Texas -- YETI Holdings, Inc. (“YETI”) (NYSE: YETI) today announced that its Board of Directors has authorized the repurchase of up to $100 million (exclusive of fees and commissions) of YETI’s common stock. This share repurchase program is effective immediately and extends through February 27, 2023. Matt Reintjes, President...