January 18, 2022

Atomic Appoints Chris Benchetler to Creative Director of Freeride and Freeski

Atomic today has announced the appointment of long-time athlete, freeskier and artist, Chris Benchetler, as its new Creative Director of Freeride and Freeski. In his new official role, Benchetler will be responsible for the visuals, creative and design for Atomic’s global freeride and freeski product categories. The announcement comes on...

January 18, 2022

North American Golden Trail National Series Announces 2022 Series

OGDEN, Utah (Jan. 18, 2022) /OUTDOOR SPORTSWIRE/ - After a successful first year, Salomon is pleased to announce the return of the North American Golden Trail National Series (GTNS) in 2022. The U.S.- and Canada-based series invites runners across North America to run any of the five races for a...

January 18, 2022

PEARL iZUMi Partners with Freeride Mountain Biker Mark Matthews

LOUISVILLE, Colo. (Jan 18, 2022) /OUTDOOR SPORTSWIRE/ - PEARL iZUMi, the worldwide leader in cycling apparel and footwear, is pleased to announce its official partnership with Canadian freeride mountain biker, Mark Matthews. Matthews, 31, will work with PEARL iZUMi to be a voice for the brand’s initiatives centered around the mountain bike...

January 18, 2022

Mountain Hardwear Promotes Sablle Scheppmann to Director of Sales

Richmond, Calif. /OUTDOOR SPORTSWIRE/ - Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, has announced Sablle Scheppmann as the brand’s new Director of Sales. Having held the role of Mountain Hardwear’s national sales manager for the past three and half years, Scheppmann brings leadership...

January 17, 2022

HEX Introduces the Aspect Bag Collection

LOS ANGELES, CA - January 17, 2022 /OUTDOOR SPORTSWIRE/ -  HEX, the award-winning fashion accessory brand, today introduces Aspect, a new collection of bags designed to equip creatives with style, function and added technology they need for every day. The Aspect Collection is built around the foundation of a water-resistant...

January 17, 2022

“We Live to Discover” – Jack Wolfskin Presents Strategic Brand Repositioning

Idstein, Germany (January 17, 2022)  /OUTDOOR SPORTSWIRE/ - The leading outdoor company Jack Wolfskin based in Idstein near Frankfurt, Germany, presents its new strategic brand direction under CEO Richard Collier with the fall / winter 2022 collection. At the heart of this direction is the new claim “We Live to...

January 17, 2022

YKK® Touchlink™ Fastener to be Featured Across ARTILECT’s F/W 2022 Collection

/OUTDOOR SPORTSWIRE/ - The new outdoor performance brand ARTILECT has adopted YKK’s Touchlink™ Near Field Communication (NFC) enabled zipper for its Fall/Winter 2022 line, deploying the technology on seventeen different styles for men and women. With the adoption of Touchlink™ fasteners, ARTILECT aims to provide its consumers with richer user experiences...

January 13, 2022

Floyd’s of Leadville Introduces Immunity Tincture

Leadville, CO - /OUTDOOR SPORTSWIRE/ - Athlete-focused CBD products leader, Floyd's of Leadville is expanding its line with the new Immunity CBD Tincture that infuses the wellness properties of CBD and trusted, natural herbs, extracts, and vitamins. Immunity CBD Tincture Oil contains THC-free CBD blends that delivers wellness into your...

January 13, 2022

Osprey Introduces Zealot Rock Climbing Packs and Accessories for Fall 2022 Designed for Gym and Crag Climbers Alike

Cortez, Colo. – January 13, 2022 /OUTDOOR SPORTSWIRE/ - Osprey, a leader in creating top-quality, high-performance innovative carry solutions, is introducing packs and accessories for gym and crag climbers that offer durability and comfort while keeping everything organized on the go. The new Zealot series, available Fall 2022, includes Zealot...

January 13, 2022

Bern Helmets Partners With Four-Time Olympian Snowboarder Lindsey Jacobellis

PLYMOUTH, Mass. (January 13, 2022) /OUTDOOR SPORTSWIRE/ - Bern Helmets, known internationally for its proprietary street-inspired helmets for the slopes, biking, skateboarding, water sports, and commuting, today announced its partnership with snowboarder Lindsey Jacobellis. During upcoming competitions for the 2022 winter season, Jacobellis, a four-time Olympian, will wear a custom...