PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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September 3, 2021
Hot Bento Snags # 3 in Top 50 list
HONOLULU, HI (September 2021) Hot Bento was recently ranked # 3 by Outside Business Journal for the 50 best products of next season, ranked by more than 100 retailers, gear testers, and outdoor enthusiasts. This revolutionary and Patent Pending new product allows a hot meal in 10 minutes-anywhere!! Proprietary thermoelectric...
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September 3, 2021
Solo Stove, Chubbies, Oru Kayak and ISLE Team Up Under Solo Brands
SOUTHLAKE, Texas (Sept. 3, 2021) – Solo Stove, designers of beautiful, easy-to-use fire pits and camp stoves, today announced the recent acquisitions of Chubbies Shorts, Oru Kayak, and ISLE, creating a new house of brands, Solo Brands. With a focus on adventurous lifestyle products, Solo Brand’s vision is to build a...
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September 3, 2021
Ultimate Direction Athlete Jon Albon Wins UTMB OCC Race
September 3, 2021 – Broomfield, CO – Ultimate Direction, inventor of the original hydration pack, congratulates brand athlete Jon Albon for his victory in the UTMB Mont-Blanc world summit of trail running. A multiple world champion in trail, sky running, and obstacle course racing, Albon crossed the OCC finish line...
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September 2, 2021
Join KUIU In Helping The Families Of The Fallen Soldiers and The Wounded As They Team Up With The Recon and Sniper Foundation
Dixon, CA (September, 2nd 2021) – KUIU, the leading manufacturer of ultralight performance hunting gear, is teaming up with the Recon & Sniper Foundation to raise funds for fallen soldiers’ families and the families of the injured soldiers after the recent bombing in Afghanistan. The brand is asking the public...
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September 2, 2021
COROS Sweeps the Podium at CCC
Irvine, CA, September 3, 2021 – COROS Wearables Inc., is excited to celebrate the accomplishments of all its users who competed in the various races in Chamonix this past week. Most notably, COROS is eager to recognize the podium sweep by its athletes – Thibaut Garrivier, Scotty Hawker, and Thibaut...
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September 2, 2021
36 Hours in Kitsbow Series Debuts Third Film for 2021
OLD FORT, North Carolina (Sept. 2, 2021) — Kitsbow releases ‘The Mysteries of Saint Anthony's’—the third film in the 2021 36 Hours in Kitsbow series. Directed and produced by mother-daughter duo Emily and Willow Zebel of Wilder Mile Creative, this short film shares the wonders of Stony Valley–the second largest...
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September 2, 2021
‘The Ride Bikes’ by Tony Ellsworth Taps SIMBOL Communications as PR AoR
Newport Beach, California (September 2, 2021) — For over 30 years Tony Ellsworth has been designing and crafting some of the most revered bikes in the industry, including world-renowned, full-suspension mountain bikes, Olympic track bikes and award-winning urban bikes, and with the recent launch of his latest brand, The Ride...
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September 2, 2021
Western Spirit Cycling Posts Record Growth in 2021
Moab, Utah - For the past 30 years, Western Spirit Cycling, the Moab-based premier outfitter offering guided mountain bike, gravel, and e-bike trips for beginners and experts, have hosted cyclists of all ages and backdrops on two-wheeled adventures across the Intermountain West. But never has the independently-owned and operated company,...
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September 2, 2021
Decathlon of Functional Fitness, DEKA, Partners with Leading Wearable Tech solution Myzone
BOSTON, Mass. (September 1, 2021) – DEKAFIT, the decathlon of functional fitness for all levels which was recently launched by endurance sports leader Spartan, has signed a multi-year agreement with Myzone, designating the leading wearable tech solution as the official “wearable fitness belt and heart rate/fitness strap partner” of DEKA...
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September 1, 2021
HitchFire Expands National Sales Footprint with Bass Pro Shops and Cabela’s
Santa Cruz, CA (September 1, 2021) HitchFire, creator of the first hitch-mounted grill, the Forge 15, continues to expand its sales footprint by announcing today, their partnership with Bass Pro Shops as an official retail partner. Just in time for Labor Day Weekend, consumers can now purchase their flagship Forge...