October 28, 2021

Youer Successfully funds ‘Community Supported Apparel’ campaign to bring a first-of-its-kind manufacturing facility in Montana

Missoula, Montana (October 28, 2021) /OUTDOOR SPORTSWIRE/ - Youer has reached its recent crowdfunding campaign goal in order to help fund an apparel manufacturing facility in Missoula, Montana. The Youer CSA — short for “community supported apparel” — will enable the activewear brand to secure a location and begin building a...

October 28, 2021

Salomon Celebrates Grand Opening of Advanced Shoe Factory 4.0

OGDEN, Utah /OUTDOOR SPORTSWIRE/ - The Advanced Shoe Factory 4.0 (ASF 4.0), the first automated sports footwear factory, has opened its first production unit in France. The factory is controlled by Chamatex Group, a specialist of technical textile. Salomon, Babolat and Millet are partners and shareowners in ASF 4.0, with...

October 28, 2021

Investors Double Down on Rad Power Bikes with $154 Million Investment, Making it the Most Funded Electric Bike Company in the World

SEATTLE, Oct. 28, 2021 /OUTDOOR SPORTSWIRE/ -  Rad Power Bikes™, North America’s largest ebike company, today announced $154 million in funding from existing investors to supercharge its global efforts to get more people out of cars and onto electric bikes. This round is led by Fidelity Management & Research Company...

October 28, 2021

Pulse Boot Lab Opens 2nd Location in Fairmont Banff Springs Hotel & Conference Centre

Banff, Alberta (October 28, 2021) /OUTDOOR SPORTSWIRE/ - With ski season just around the corner, skiers in Banff, Lake Louise, Calgary and Edmonton have a new reason to get excited about hitting the slopes. For the first time, skiers get custom-fitted ski boots and accessories as Pulse Boot Lab and...

October 28, 2021

Lolë Introduces All-New 2021-2022 Men’s Collection

MONTREAL (October 28, 2021)/OUTDOOR SPORTSWIRE/ - Lolë, the fashion-forward active lifestyle brand, has unveiled its men’s collection for the fall and winter seasons. Known for their innovative and design-focused athletic women’s apparel, Lolë has expanded their offerings for men in a collection designed to get people outside and live out...

October 28, 2021

Big Agnes Boosts Sales Team with Key Hires and Promotions

STEAMBOAT SPRINGS, Colo. (Oct. 28, 2021) /OUTDOOR SPORTSWIRE/ - Big Agnes, the Steamboat-Springs-based outdoor equipment brand, today announced a series of new hires and promotions within its sales team, which continues to expand in the brand’s twentieth year of operation. Joining the sales teams are Craig Hatton and Parker Batt,...

October 27, 2021

SWIX Athlete River Radamus Nabs Personal Best 6th Place World Cup Finish

HAVERHILL, Mass. /OUTDOOR SPORTSWIRE/ - SWIX athlete and U.S. Ski Team Member River Radamus finished sixth place—a personal best—this past weekend at the World Cup opener in Soelden, Austria. Radamus, displaying a leopard print hairstyle, was the only American to finish in the top 10 in the season’s first Giant...

October 26, 2021

Endura’s Pro SL 3 Season Jacket

/OUTDOOR SPORTSWIRE/ - On shoulder-season rides, we all know that whatever jacket we pick is going to be the wrong choice. Grab the tissue-thin jacket and you’ll be cold at the start, during the coffee stop, or fixing a mechanical when it starts raining. Go for the heavy winter insulation...

October 26, 2021

Orvis Names Rebecca Jones Chief People Officer

MANCHESTER, Vt. (Oct. 26, 2021) /OUTDOOR SPORTSWIRE/ - Orvis, the family-owned and operated outdoor retailer that specializes in fly-fishing gear, dog products and active lifestyle apparel, announces that Rebecca Jones has been named chief people officer, effective October 18, 2021. In this new position, Jones will provide executive oversight for the...

October 26, 2021

Snowsports Industries America Releases Participation Study for 2020-2021 Season

Park City, Utah (October 26, 2021) /OUTDOOR SPORTSWIRE/ - Snowsports Industries America (SIA) announces the release of their study on participation in winter sports across the 2020-2021 season, providing an in-depth look at skiing, snowboarding, cross-country skiing, snowshoeing, sledding, and touring. This study highlights a general cumulative view of winter...