PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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August 25, 2021
2021 U.S. Adventure Racing National Championship
Cable, Wisconsin —The U.S. Adventure Racing Association (USARA) National Championship is coming to Wisconsin for the first time ever in 2021. Now in its 22nd year, the USARA National Championship is the premier amateur adventure racing event in the United States. From September 10 to 11, the best teams in...
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August 25, 2021
Skateboarding in the Forest – Onewheel’s Short Film ‘DIRT’ is an Unexpected and Thrilling Mashup
(Santa Cruz, August 25, 2021) - Future Motion, makers of Onewheel, recently launched DIRT, a groundbreaking new film pushing the limits of what’s possible in the sport. Directed by longtime Burton snowboard cinematographer, Aaron Hooper, DIRT brings skate and snow influences into classic Onewheel trail riding environment. The film has...
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August 25, 2021
Dynafit Snags Awards For Dynafit Radical Pro, Blacklight Women’s 88 Skis
BOULDER, CO (August 2021) - Dynafit, a global leader in innovation in competitive ski mountaineering, will head into the new 2021-22 winter season celebrating a quartet of accolades from Backcountry Magazine for the company’s acclaimed Dynafit Radical Pro touring boot, Blacklight Women’s 88 Skis, Blacklight+ Binding and Free Infinium Hybrid...
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August 24, 2021
Introducing The Stashers Plus Sized Cargo Bag
August 24th, 2021- Los Angeles, CA - Stashers announces the expansion of their popular modular, insulated hike & bike bag line, today introducing The Cargo Bag. A perfect catch-all bag built to last with their signature heavy-duty tarpaulin shell, water-proof zippers, and 4 engineered layers of high-grade padding and insulation....
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August 24, 2021
Gregory spring 2022 collection perfects best-sellers, expands sustainability efforts across the line
SALT LAKE CITY, UTAH (August 24, 2021) - With its Spring 2022 collection, Gregory Mountain Products, a leader in pack comfort and design for more than 44 years, perfects best-sellers like its category leading Baltoro and Deva and boosts sustainability efforts across its product line. Longstanding leaders in the backpacking...
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August 24, 2021
Enduro Bearings Hires SIMBOL Communications as PR Agency of Record
Oakland, California (Aug 24th, 2021) — Enduro Bearings, creators of a wide range of bearings, components, seals and tools for the cycling industry, has hired Park City-based SIMBOL Communications to handle a variety of PR and communications services, effective immediately. During the past 25 years, Enduro has built a strong,...
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August 24, 2021
Velocio Apparel Partners with The Renewal Workshop to offer Velocio Renewed
Bolstering a commitment to sustainability and a more circular cycling apparel economy, Velocio Apparel has partnered with The Renewal Workshop to offer up revived items and a source for customers to renew their own used Velocio Apparel in a new program called Velocio Renewed. The Renewal Workshop offers for sale...
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August 24, 2021
Vail Resorts Contributes $1.5 Million to National Forest Foundation in Colorado’s Eagle and Summit Counties
Missoula, MT (Aug 24, 2021) – Vail Resorts has contributed $1.5 million over the past year to the National Forest Foundation (NFF), the congressionally chartered nonprofit partner of the U.S. Forest Service. Vail Resorts, the NFF, and the White River National Forest (WRNF) are working with advisory groups in Colorado's...
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August 24, 2021
Zeal Optics Launches Eco-Friendly Metal Sunglass Collection
Boulder, Colo. – Zeal Optics introduces its new Metals Collection, the brand’s eco-friendly take metal sunglasses. From frame to lens to nose pads, the Metals Collection of sunglasses uses planet-friendly materials including recyclable stainless steel, as well as Hexetate, an eco-friendly, recyclable material that is BPA free and lighter than...
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August 24, 2021
Trail Runner Nation Hosts Exclusive Interview with Kilian Jornet
24 August 2021 - This past Friday, Trail Runner Nation podcast released a special-edition program with trail running legend Kilian Jornet. Episodes of Trail Runner Nation are downloaded more than 30,000 times each week. The program is ranked either first or second each week in the “All Time” category in North...