PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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September 15, 2021
Jack Wolfskin Partners with Public Lands, DICK’S Sporting Goods’ New Outdoor Store Concept
Park City, UT /OUTDOOR SPORTSWIRE/ — Jack Wolfskin, a globally recognized outdoor brand centered on sustainability, environmental protection, and inclusivity, is proud to announce a partnership with Public Lands, a new outdoor specialty store concept from DICK’S Sporting Goods. The new retail locations are designed to provide consumers with an immersive...
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September 15, 2021
Salt Life Launches Extensive Charter Captains Directory
Columbus, Ga. /OUTDOOR SPORTSWIRE/ – Salt Life®, the performance and lifestyle brand for saltwater pursuits of all kinds, launches its Charter Captains Directory featuring over 100 captains across the globe. The Charter Captains Directory connects individuals and groups looking to plan their dream day on the water with saltwater captains...
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September 15, 2021
REVEAL Global Media Conference to Connect Brands and Media from Sea Otter Classic
BOULDER, Colo. /OUTDOOR SPORTSWIRE/ REVEAL Global Media Conference, an event series designed to connect the media and a select group of the most innovative brands in the active lifestyle, outdoor and cycling industries, today announces that REVEAL BIKE will be held at The Sea Otter Classic 2021, the leading bike...
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September 15, 2021
Nutrition Innovator MANTRA Labs Introduces HYDRATE – Plant-Based, Broad-Spectrum Super Hydration
AUSTIN, Tex. /OUTDOOR SPORTSWIRE/ MANTRA Labs™ (https://gomantralabs.com), a nutrition company that exists to ignite greatness through daily, simple, science-backed nutritional habits, today introduces HYDRATE, a new broad-spectrum hydration drink mix packed with what the body needs for optimal performance and everyday health: electrolytes, marine minerals, PureWay-C®, Aquamin®, prebiotic fiber and other...
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September 15, 2021
Old Man Mountain’s Divide Rack Fits Any Ride
Bend, OR /OUTDOOR SPORTSWIRE/ Founded in 1996, Old Man Mountain has been designing the most rugged and reliable cargo bike racks in the industry ever since. To celebrate 25 years of helping people get further into the backcountry, Old Man Mountain proudly introduces the Divide and Divide Fat, a rack...
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September 14, 2021
USWE Introduces POW Series Backcountry Hydration Packs
MALMӦ, Sweden - Sept 14th, 2021 - USWE, a leader in packs for action sports, today announces the launch of its new POW hydration backpacks, the ultimate backcountry pack for any winter sport, and features USWE’s proprietary 2.0 NDM + Snug-Me harness system. The POW series are designed for the...
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September 14, 2021
Ramble On: Astral Drops Two New Performance Casual Shoes
Asheville, NC /OUTDOOR SPORTSWIRE/ Astral, manufacturer of industry-leading PFDs and footwear, is excited to announce two new performance casual shoes, the Rover and Rambler. Built on Astral’s all-new RV Outsole, the Rover and Rambler combine style, sustainability, and performance to create superlative mountain sneakers. Astral's newest shoes are designed for confidently...
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September 14, 2021
Former Saris, Dorel Executive Jeff Frehner Named Chief Operating Officer at Lectric eBikes
PHOENIX /OUTDOOR SPORTSWIRE/ Lectric eBikes, one of the fastest growing electric bike companies in the nation, announced the hire of Jeff Frehner as its new chief operating officer. Frehner, a former executive at Saris Cycling Group and Dorel Sports, joins co-founders Levi Conlow and Robby Deziel in their mission to...
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September 14, 2021
Saucony® Unveils New Endorphin Pro+
WALTHAM, MA - September 14, 2021 /OUTDOOR SPORTSWIRE/ - Today, global performance running lifestyle brand Saucony announces that fast just got faster with the launch of the Endorphin Pro+, the latest iterative advancement in the brand’s award-winning Endorphin Collection. Now with a reengineered ultra-light upper, Saucony’s fastest carbon-plated shoe will...
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September 14, 2021
Marmot Celebrates Winners of Elevation Grants Focused on Supporting Outdoor Creatives of Color
Rohnert Park, Calif. — Sep 14, 2021 /OUTDOOR SPORTSWIRE/ - Marmot proudly announces the winners of its Elevation Grant campaign focused on supporting outdoor creatives of color. With a hugely successful number of entrants into a contest vying for the two coveted spots, winners Janelle Paciencia and Jade Begay are...