October 12, 2021

The North Face Partners with San Francisco Museum of Modern Art to Launch the Brand’s First-Ever Digital Archive Celebrating More Than 55 Years of Enabling Exploration

DENVER, Oct. 12, 2021 -- The North Face today announced the launch of its fall brand campaign, It's More Than A Jacket, an initiative honoring and celebrating the memories and stories of adventure created over the brand's more than 55-year history. To capture the meaning behind every piece of gear, The North Face is...

October 12, 2021

Ascent Protein Announces Partnership with Forging Youth Resilience (FYR)

DENVER, COLORADO - October 12, 2021 - This week, Ascent Protein announced a partnership with Forging Youth Resilience (FYR). From now, through the end of October, Ascent Protein will be offering the option to donate directly to FYR at check out on ascentprotein.com. FYR is a 501(c)(3) nonprofit organization that...

October 12, 2021

Big Agnes Gears Up for Growth with Product Development and Sourcing Hires

STEAMBOAT SPRINGS, Colo. (Oct. 12, 2021) – Big Agnes, the Steamboat-Springs-based outdoor equipment brand, today announced a several new hires to its product development team. As the brand continues to grow and evolve in its twentieth year of operation, it is proud to continue to expand its team and level...

October 11, 2021

Outdoorsy partners with Martha Stewart & Marley Spoon to help travelers savor a variety of healthy, chef-inspired meals

AUSTIN, Texas, Oct. 11, 2021 /PRNewswire/ -- Outdoorsy, the most-trusted online RV rental and outdoor travel marketplace, has teamed up with Martha Stewart & Marley Spoon to turn traditional campground cooking on its head with a wide variety of 40 delicious weekly recipes, delivered to your doorstep in time for your next road trip. Starting today,...

October 11, 2021

Beginner Kayaks – 2021 Best in Class awards by PaddleTV Announced

Beachburg, Canada: PaddleTV’s second round of Best in Class awards have been announced by world-renowned paddler, instructor, television host, and YouTuber, Ken Whiting. Ken spent the summer testing some of the industry’s top paddling gear and has narrowed down six of the industry’s best beginner kayaks, awarding them the title...

October 8, 2021

Access Fund Celebrates Biden’s Proclamation to Restore Bears Ears National Monument

Boulder, Colo. - October 8, 2021 – Access Fund, the national advocacy organization that protects America’s climbing, is pleased to announce that today President Joe Biden will restore protections to Bears Ears National Monument in southeast Utah. Bears Ears is a sacred landscape to Native American Tribes and home to...

October 8, 2021

Laird Superfood & Athletic Brewing Announce New Beer Collaboration

SAN DIEGO, October 8, 2021 -- Non-alcoholic beer company, Athletic Brewing Co., and superfood pioneer, Laird Superfood®, announced today their new beer collaboration, Superfood Swell. This epic new tropical IPA features big waves of mango, pineapple, and hints of coconut water -- inspired by Laird Superfood®’s Pineapple Mango Coconut Water...

October 7, 2021

Sustainability Champion of the Year Award for Plastic Impact Alliance Co-Founder

Boulder, Colorado (October 7, 2021) — The Plastic Impact Alliance is proud to announce that Outdoor Media Summit has recognized Kristin Hostetter as the “Sustainability Champion of the Year” for her work co-founding and leading the Plastic Impact Alliance (PIA). The award was presented by a panel of judges at...

October 7, 2021

World Obstacle achieves Observer Status of the Global Association of International Sports Federations

Lausanne, Switzerland: At the last GAISF Council meeting held on September 27, 2021, World Obstacle, FISO - Fédération Internationale de Sports d'Obstacles (FISO) was granted the Observer status, which allows it to attend the GAISF General Assembly, as well as to participate in international events hosted by GAISF, to be...

October 7, 2021

Kari Traa ‘Girls Will Be Girls’ Movement Exposes Stories of Inequality

Broomfield, Colo. – Oct. 7, 2021 – Kari Traa, one of the fastest growing women’s sportswear brands worldwide, has launched a movement to encourage women to share stories of inequality, and break the rules traditionally associated with being a woman. In the brand’s ‘Girls Will Be Girls’ campaign video, a young...