July 15, 2021

Global Packs Leader deuter Launches Aircontact Core and Ultra Backpacking Packs, New Ascender Running Collection

LONGMONT, Colo. (July 15, 2021) —deuter, the global leader in backpacks and outdoor equipment, announces the launch of its new Summer 2022 collection, delivering functional, stylish and sustainabily produced outdoor goods that include bluesign® certified materials and recycled fabrics, and are 100-percent free of harmful perfluoro carbons (PFCs). The assortment includes...

July 15, 2021

FORLOH Shaves the Weight and Packs in the Technology with New AllClima Airalite 3L Jacket and Pants

WHITEFISH, Mont. (July 15, 2021) — Once again driving the industry forward with innovation, FORLOH, the 100% Made-in-America technical outdoor brand, expands into new categories with an extension to their award-winning AllClima Collection with the new AllClima Airalite 3L Jacket and Pants, available now. Designed with the most advanced waterproof, breathable...

July 15, 2021

Orvis Recognizes Durrell Smith With Breaking Barriers Award

MANCHESTER, Vt. (July 15, 2021) —Durrell Smith, the bird hunter, podcast host and co-founder of the Minority Outdoor Alliance, has been recognized by outdoor retailer Orvis with its Breaking Barriers Award for 2021. Created in 2015, the award honors individuals or organizations going above and beyond to bring new communities...

July 15, 2021

To the Trailhead and Beyond: Marmot and Ford Bronco Unite to Benefit America’s State Parks

Rohnert Park, Calif. — July 15, 2021 — This week, Bronco brand, Ford’s new outdoor brand of Built Wild and all-4x4 vehicles, and Marmot kick off a multi-year product and marketing collaboration featuring co-branded gear and a first-of-its-kind ambassador road trip promoting 15 state parks in 15 states. Rock climber...

July 15, 2021

East Coast Greenway’s New York City-to-Philadelphia Ride has raised nearly $150,000 for trail development

DURHAM, North Carolina - Six weeks ahead of the inaugural New York City-to-Philadelphia Greenway Ride, registered participants have already raised nearly $150,000 in support of continued East Coast Greenway development in New York, New Jersey and Pennsylvania - an area with significant active transportation needs. Riding to improve access to...

July 15, 2021

CAKE Establishes European Factory in Sweden

Stockholm, Sweden (July 15, 2021) - CAKE, the Swedish manufacturer of lightweight electric motorcycles announced the opening of its new factory in Albyberg, Stockholm, Sweden. In line with its sense of obligation to the planet and the bold mission to inspire society towards a zero-emission lifestyle, CAKE continues to rapidly...

July 15, 2021

Special Digital Release of MacGillivray Freeman’s Blockbuster Giant Screen Documentary Everest Celebrates 25th Anniversary of Historic Expedition to the Mountain’s Summit

Laguna Beach, CA, July 15, 2021— MacGillivray Freeman Films, the world’s foremost independent producer and distributor of original giant-screen 70mm films, will re-release its blockbuster giant-screen documentary Everest in February 2022 in celebration of the 25th anniversary of the production company’s historic filmmaking expedition that captured the first-ever IMAX® images from...

July 15, 2021

Brite-Strike’s Perfect Dream, Soft-Sided Lighted Cooler Introduction at ICAST 2021

July 15, 2021. Brite-Strike Technologies Inc. USA announced today they will introduce their lighted 24 can soft-sided watertight cooler at ICAST 2021 designed for kayak/SUP and micro-skiff fishing. Why settle for just a cooler when you can have one that has UV light inside to reduce bacteria and mold? Additional LEDs...

July 14, 2021

Barebells Fuels Athlete Ambassadors at This Year’s 2021 NOBULL CrossFit® Games

LOS ANGELES – Barebells – the revolutionary, high-in-protein, no added sugar* protein bar brand – is supporting several athlete ambassadors at The 2021 NOBULL CrossFit® Games. “Embodying hard work and determination, our ambassadors have been training for The 2021 NOBULL CrossFit® Games for quite some time,” said Ben Jones, CEO....

July 14, 2021

NOCCO Supports Athlete Ambassadors in the CrossFit® Games

LOS ANGELES (July 9, 2021) – NOCCO – the leading no carb, branched chain amino acids (BCAA) beverage company – is supporting the 2021 NOBULL CrossFit® Games and will have five athletes competing. NOCCO will be present to provide their athletes with fuel and support to help conquer the competition....