PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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July 1, 2021
rabbit Launches PRO Trail Collection – Inspired by Amanda Basham, Eric Senseman & Hayden Hawks
July 1st, 2021. Santa Barbara, California— rabbit launches the PRO Trail Collection, inspired by three professional trail athletes that run on the rabbitPRO team: Amanda Basham, Eric Senseman and Hayden Hawks. The PRO Trail Collection is comprised of three individual capsules, one for each athlete, consisting of particular pieces to meet...
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July 1, 2021
ALPS Mountaineering Introduces Acropolis 3- and 4-Person Tents
New Haven, Mo. - ALPS Mountaineering, manufacturer of performance-driven technical support gear for wilderness adventures, exploration, and family camping, has added two new tents to its ever-expanding line of premium outdoor gear. The new Acropolis series of lightweight camping tents were designed to comfortably accommodate families and multiple campers in...
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July 1, 2021
New Ice Chest Accessory Revolutionizes Ice Packs
San Francisco, CA July 1st, 2021. Ice Lock™ is a watertight ice bag with a pour spout. This revolutionary product was born out of the need to keep food in an ice chest cold and dry. According to inventor, Jud Yaski, his favorite pastime spurred the idea: “I love camping, but...
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June 30, 2021
El Jet’s Cantina + Sky Outpost Opening 2022
Grand Junction, CO (June 30, 2021) -- Led by Outdoor Industry stalwart and visionary Jen Taylor, El Jet’s Cantina + Sky Outpost will be a playground for families and adults, combining amazing food and world class outdoor recreation access with lodging and local history for an experience like no other....
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June 30, 2021
Introducing Dynaplug® Road Tubeless Repair Tools
As Road tubeless has gained prominence, and more wheel and tire manufacturers fully support tubeless road setups, Dynaplug is ready when the road gets rough. Today marks the launch of two new tool options, The Dynaplug Air Road and Carbon Ultralite Road Racer. Each tool has been redesigned specifically for...
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June 30, 2021
National Forest Foundation Celebrates National Forest Week
Missoula, MT (June 30, 2021)- The National Forest Foundation (NFF), the congressionally-chartered nonprofit partner of the U.S. ForestService, is hosting National Forest Week, an annual celebration of our 193-million-acre National Forest System and public lands from July 12 to July 18. National Forest Week takes place each year on the...
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June 30, 2021
HOKA ONE ONE® Strengthens Product Team with Senior Director Hires
(GOLETA, Calif.) June 30, 2021 –HOKA ONE ONE®, a division of Deckers Brands (NYSE: DECK), announces the hiring of two key leadership positions on the product team. The new Senior Directors in footwear design and apparel will continue the brand’s mission to create groundbreaking, innovative performance products that challenge the...
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June 30, 2021
Dogfish Head Craft Brewery to Release “Mother Nature, Let’s Do This!” Docuseries Highlighting The Nature Conservancy’s East Coast Conservation Initiatives
Milton, Del., Wednesday, June 30, 2021 – Dogfish Head Craft Brewery excitedly announces the launch of a four-episode “Mother Nature, Let’s Do This!” docuseries highlighting the East Coast conservation initiatives of The Nature Conversancy (TNC), one of the world’s leading conservation organizations. Dropping tomorrow (Thursday, July 1), on Dogfish Head’s website...
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June 30, 2021
Ruffwear Publishes Year One Climate Action Corps Progress Report, Applauds Goal to Become the World’s First Climate Positive Industry by 2030
BOULDER, Colo. – Ruffwear today released its 2020 Climate Action Corps Progress Report and shared in the announcement of an unprecedented goal to become the world’s first climate positive industry by 2030. A diverse group of more than 100 companies, including Ruffwear, and representing more than $25 billion in annual...
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June 30, 2021
Ben’s® Tick Fence is a New Solution to Kill Ticks in Your Backyard
LITTLETON, N.H. (June 30, 2021) –An estimated three quarters of all Lyme disease cases are acquired from ticks picked up during activities around the home. Ben’s®, maker of long-lasting insect repellents, seeks to lower that statistic with the introduction of a new solution to protect against ticks in the backyard....