PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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November 19, 2024
Nivis Gear Launches Highly Anticipated New Ski Apparel and Website
Richmond, VA. (November 19, 2024) /OUTDOOR SPORTSWIRE/ — Today, Nivis Gear, a boutique skiwear company offering high-performing outerwear, is excited to announce a new website alongside two new highly anticipated jackets. The Protego Pro Shell and Tendo Jacket join the existing Nivis line of exceptionally well made products with a...
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November 19, 2024
Superfeet Named One of Outside Magazine’s Best Places to Work in 2024
FERNDALE, Wash. (Nov. 19, 2024) /OUTDOOR SPORTSWIRE/ — Superfeet, the global leader in performance insoles, is thrilled to announce it has been recognized as one of The 50 Best Places to Work in 2024 by Outside Magazine. This esteemed recognition highlights Superfeet’s ongoing commitment to fostering a culture of empowerment,...
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November 19, 2024
Outside Magazine and Outside Online Win 8 Journalism Awards
Boulder, Colorado /OUTDOOR SPORTSWIRE/ - Outside Interactive, Inc., the world’s leading creator of outdoor content, services, events, and experiences, announced today that Outside magazine and Outside Online won a record number of awards in the annual Lowell Thomas Journalism Awards Competition. The awards are named after the acclaimed broadcast journalist,...
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November 18, 2024
French Mountaineering Brand, MILLET, Expands into the U.S. Market
Salt Lake City, Utah - November 18, 2024 /OUTDOOR SPORTSWIRE/- MILLET, designer and manufacturer of clothing, packs and equipment for athletes, mountain guides, and mountaineers, announces its re-entry into the U.S. market for the FW24-25 and SS25 seasons. Based in Annecy with roots in Chamonix, the French mountain brand was...
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November 18, 2024
Crazy Creek launches 2025 ambassador program, opens application
Red Lodge, Mont. (Nov. 18, 2024) /OUTDOOR SPORTSWIRE/ – Crazy Creek Products, a leading manufacturer of outdoor seating for 37 years, is excited to announce the launch of its new ambassador program, designed to elevate brand awareness and foster community engagement through user-generated content. This program is now accepting applications...
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November 18, 2024
Pedal Imua: A Charity Ride on the Gran Fondo World Tour® Calendar
November 18th. /OUTDOOR SPORTSWIRE/ - The West Maui Loop, widely celebrated as one of the best cycling routes in the world, takes center stage with the annual Pedal Imua, a special charity ride on the Gran Fondo World Tour® schedule. Since 2022, this event has proudly closed the year-round Gran...
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November 18, 2024
James Hampton Appointed President of HESTRA North America by the Board of Directors
ARVADA, CO (November 18, 2024) /OUTDOOR SPORTSWIRE/ - HESTRA Gloves, the leading family-owned glove brand from Sweden, is entering an exciting new phase of investment and growth in the North American market. To spearhead these initiatives, James Hampton has been appointed President, North America, based at the regional headquarters in Denver,...
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November 18, 2024
GU Energy to Support the Running Industry Diversity Coalition as its Next Spotlight Partner
/OUTDOOR SPORTSWIRE/ - GU Energy Labs is proud to announce the Running Industry Diversity Coalition (RIDC) as its GU Gives spotlight partner for 2025-2026. RIDC, which celebrates its fifth year of advocacy in 2025, is an educational nonprofit working to unite the running industry to improve inclusion, visibility, and access for...
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November 18, 2024
MyOutdoorTV Posts Exceptional Year-Over-Year Growth on YouTube TV/Primetime Channels and Roku
DENVER (November 18, 2024) /OUTDOOR SPORTSWIRE/ – MyOutdoorTV (MOTV), the leading global subscription streaming platform for outdoor enthusiasts, announces impressive year-over-year growth in streaming plays through October 2024 in both YouTube TV/Primetime Channels and Roku. The streaming platform reports a significant surge in viewership, reflecting its expanding reach and growing audience engagement....
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November 18, 2024
The Running Event and The Magic Boost Partner to Empower Young Creators and Amplify Diverse Voices in Running Media
PORTLAND, Maine /OUTDOOR SPORTSWIRE/ - The Running Event (TRE), North America’s premier run and outdoor specialty retail conference and trade show, is thrilled to announce a collaboration with The Magic Boost, a professional development program for young content creators passionate about running. This partnership will connect emerging storytellers, known as Boosters,...