June 29, 2021

ARTILECT and Nuyarn Mark a New Level of Material and Design Collaboration

BOULDER, Colo. - June 29, 2021 - ARTILECT®, a new action/outdoor brand, and TMC Ltd, owner of Nuyarn, are proud to be collaborating to design a wide range of technical apparel and accessories using the groundbreaking and industry-first Nuyarn, a proprietary spinning technology that creates new possibilities for developing first-to-market...

June 29, 2021

Big Agnes Commits to 100% Renewable Energy for US Facilities

STEAMBOAT SPRINGS, Colo. (June 29, 2021)– Big Agnes, the Steamboat-Springs-based outdoor equipment brand, is proud to announce that it has committed to using 100-percent renewable energy to power each of its three US facilities. For its company headquarters, the brand has partnered with the City of Steamboat Springs to purchase...

June 28, 2021

Phunkshun Wear Eyes Expansion Year With Eyes On Summer Market

Boulder, CO (June 2021)- Phunkshun Wear, a Colorado-based company committed to sustainably manufacturing outdoor gear that delivers uncompromising performance and protection, today unveiled a new product line, sales manager, and public relations firm of record, all geared to expand the company’s footprint during an expansion year. Founded in 2011 in...

June 28, 2021

Sweet Protection’s Trailblazer Mips tops the renowned Virginia Tech Helmet Ratings

(Trysil, Norway) - Sweet Protection, the industry leader in high-performance Helmets, Eyewear and Technical clothing announced today that its celebrated Trailblazer Mips Helmet has received the highest rating to date  of more than 120 helmets currently tested by the renowned Virginia Tech Biomechanics Helmet Lab. In collaboration with the Insurance Institute for...

June 28, 2021

When the elements get difficult, Dermatone will be there for USA Luge

LAKE PLACID, N.Y.– June 28, 2021 – Dermatone and USA Luge have signed a four-year agreement, effective through June 1, 2026, whereby Dermatone will provide its products for athletes, coaches and staff. Dermatone becomes an Official Supplier for the luge national governing body in the categories of frostbite protection, lip...

June 28, 2021

Snowsports Industries America Releases Second Study on the Impact of COVID-19 on Consumers

Park City, Utah (June 28, 2021)– Snowsports Industries America (SIA) releases their second of two reports on the impacts of COVID-19 on snowsports consumers “The Impacts of COVID-19 on Snowsports Consumers 2020-2021.” This report studies the changes in behavior of snowsports consumers over the past year due to the COVID-19 situation. Key...

June 28, 2021

Hyland’s Doubles Down on Cycling, Adding Paul Thomas to the Hyland’s Powered Family

LOS ANGELES – June 28, 2021 – Hyland’s, a century-old leader in products to support a healthy, active lifestyle, is proud to announce the addition of elite cyclist Paul Thomas to the Hyland’s Powered athlete roster. Thomas will support the cycling initiatives of Hyland’s Powered, including coaching their cycling teams at the 2021...

June 26, 2021

Arc’teryx Announces New Retail Destination in World-Class Shopping District

NORTH VANCOUVER, British Columbia, June 26, 2021 - Arc’teryx Equipment, the global design company specializing in technical high-performance apparel and equipment, is opening a store today in the coveted Santana Row community of San Jose. The Santana Row brand store will offer a full selection of the brand’s outerwear, packs, and climbing gear,...

June 25, 2021

Liv Expands Support for Liv Racing WorldTeam with Additional 3-Year Title Partnership

OOSTERHOUT (the Netherlands) - June 26, 2021 - Liv, the company dedicated to getting more women on bikes, demonstrated its commitment to supporting women’s professional road racing at the highest level today by announcing the extension of their title sponsorship of the Liv Racing WorldTeam for at least three more...

June 24, 2021

Appalachian Gear Company Ramps Up Production with New NC Facility

Kings Mountain, NC – June 24, 2021 – Appalachian Gear Company, an outdoor lifestyle company specializing in American-made performance apparel and gear, is proud to announce its expansion into a new manufacturing facility in Kings Mountain, North Carolina. The move will allow the brand to significantly increase production of its...