PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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June 21, 2021
Appalachian Gear Company Debuts First-of-its-Kind Sleeping Bag
Kings Mountain, NC – June 21, 2021 – Appalachian Gear Company is committed to giving customers the best night of sleep possible on the trail. The outdoor lifestyle brand is proud to announce a revolutionary new sleeping bag featuring its All-Paca™ fabric. The highly water resistant, highly breathable Ugly Bag...
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June 21, 2021
Bowhunting Legend Cameron Hanes Hosts Epic Endurance Challenge
Austin, TX – June 21, 2021 – FitRankings, the world’s most advanced connected fitness and health platform, is proud to team up with MTN OPS for the Keep Hammering Virtual Series, an endurance challenge encouraging backcountry hunting enthusiasts and athletes of all kinds to test their limits. Hosted by MTN...
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June 21, 2021
360 Adventure Collective to Host Southeast Paddlesports Experience
Asheville, NC — June 21, 2021 — 360 Adventure Collective, the trusted member association that has brought focused, regional events to sales reps and retailers for over 40 years, is excited to host its first Southeast Paddlesports Experience August 24-25 at the U.S. National Whitewater Center in Charlotte, North Carolina....
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June 21, 2021
US Trail Running Conference Webinar Shines a Spotlight on Safety
Estes Park, CO– The sixth webinar in a nine-webinar series produced by the US Trail Running Conference and presented by the leading trail registration platform UltraSignup, was hosted Thursday, June 17. The session subject for this latest session was: Race Courses – Course design & marking, land partners & permits,...
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June 21, 2021
Cotopaxi to Launch Camp Collection in Partnership with Teva, MiiR, and ENO
Salt Lake City, UT. (June 21, 2021) – Outdoor gear and apparel brand and certified B Corp Cotopaxi, is excited to announce their adventure-ready partnership with fellow outdoor brands Teva, MiiR, and ENO. The Camp Collection is a celebration of summer and camping season, paired with a commitment to responsibly...
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June 21, 2021
Fabletics Named Official Active Lifestyle Partner of Tough Mudder
EL SEGUNDO, Calif. (June 21, 2021)- Fabletics announced it has been named the official active lifestyle partner of Tough Mudder. As part of the strategic partnership through 2022, Fabletics will offer its premium quality activewear to the more than 6 million members of the Tough Mudder community through a series of...
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June 21, 2021
New Lipguard SPF 28 Sunscreen Lip Balm from Zealios Now Available
(BEND, Ore.)– New LipGuard SPF 28 Sunscreen Lip Balm, the latest product from Zealios, a leader in performance body care products developed by athletes, for athletes, is now available for purchase through the Zealios website and Amazon, the company announced today. LipGuard’s formula of active sun protectant ingredients, natural shea...
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June 18, 2021
The Drop: Mission Workshop X Afterschool Projects
LOS ANGELES, Calif. - June 18, 2021 - California brands Mission Workshop and Afterschool Projects today announce a new collection of apparel and packs that meld Mission Workshop’s knowledge in technical materials with the spirit and playfulness of Afterschool Projects. The collaboration all started with a question and an experiment:...
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June 18, 2021
Julbo Eyewear Names Rick Randall as VP of US Sales
Burlington, VT (June 18, 2021) - Julbo Eyewear, the premium French eyewear brand based in Longchaumois France with its subsidiary based in the Green Mountains of Vermont, appoints Rick Randall as Vice President of US Sales. Randall was formerly National Sales Manager for Julbo and now moves into his new...
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June 17, 2021
Arc’teryx Unveils New Climbing Uniforms for Climbing Escalade Canada
NORTH VANCOUVER, Canada – Arc’teryx Equipment, the global design company specializing in technical high-performance apparel and equipment, unveils the official national team uniforms to be worn by the Canadian Climbing Team and Climbing Escalade Canada (CEC) high-performance athletes at all international competitions. In March 2021, Arc’teryx entered into a multi-year...