June 10, 2021

ICON Health & Fitness Announces Name Change To iFIT Health & Fitness Inc.

(LOGAN, UTAH – June 10, 2021) - ICON Health & Fitness, a global leader in connected fitness software, content and equipment, today announced that it has changed its corporate name to iFIT Health & Fitness Inc. (“iFIT”). Named after the Company’s proprietary software platform, the change reflects iFIT’s commitment to...

June 10, 2021

Perfect Hydration Alkaline Water Announces Expanded Distribution Across the US

LOS ANGELES, June 10, 2021 – Perfect Hydration (pH) – the ultra-purified alkaline water with electrolytes – has secured several new distribution partners and retail placements at some of the nation’s largest convenience and grocery outlets. Under the new distribution footprint, pH rPET bottles and aluminum cans will be available in every US region and...

June 10, 2021

Downlite Outdoor Announces New State-of-the-Art Canadian Down Facility

Mason, OH, June 10, 2021 —  Downlite Outdoor, a division of Downlite, a market leader in down and feather processing and a supplier of responsibly sourced performance fills to the outdoor, home furnishings, and hospitality markets, announces their new facility in Mississauga, Canada. With the rapid growth of Downlite in...

June 10, 2021

Pikes Peak APEX and The Pikes Peak Outdoor Recreation Alliance Allocate $20,000 for Trails through PPORA Stewardship Fund

Colorado Springs, CO, June 10, 2021 – Sports Strategies announces Pikes Peak APEX and The Pikes Peak Outdoor Recreation Alliance Allocate $20,000 for Trails through PPORA Stewardship Fund. The PPORA Board of Directors approved an allocation of $20,000, which includes funds reserved from 2020, as well as revenue forecasted to...

June 10, 2021

Tough Mudder Partners with KOOSH for a Unique and Muddy Kids Experience

BOSTON, Mass. (June 10, 2021) - Tough Mudder, the global experiential fitness entertainment brand announces that the Original KOOSH, the iconic Hasbro brand licensed to Playmonster will become the presenting sponsor of Tough Mudder Kids. Tough Mudder Kids presented by KOOSH will kick-off on July 10th and run through the...

June 9, 2021

U.S. Goalball Teams Announced For Tokyo 2020 Paralympic Games

FORT WAYNE, INDIANA (June 9, 2021) – The United States Association of Blind Athletes has revealed the 12 athletes selected to represent Team USA at the Tokyo 2020 Paralympic Games in the sport of goalball. The announcement was made Wednesday at Turnstone Center, an official U.S. Olympic & Paralympic Training...

June 9, 2021

Cotopaxi and NEMO Partner with Trove and REI to Bring More Gently Used Outdoor Gear Options to Customers

Brisbane, CA – June 9, 2021 – Cotopaxi and NEMO announced the launch of a new trade-in recommerce program with Trove and REI to give customers more Used Gear options. This collaboration and first-of-its-kind resale program allows Cotopaxi and NEMO to quickly enter the resale market, Trove to further its mission to create...

June 9, 2021

Mountainsmith Promotes Cameron Bumsted to Marketing and Events Manager

Golden, CO (June 2021)- Mountainsmith, the Colorado-based company that has spent more than 40 years as a leading gear manufacturer specializing in durable goods for hiking and camping, announced today that it has named industry pro Cameron Bumsted as its new Marketing and Events Manager ahead of two crucial product...

June 9, 2021

After Bite® Earns No. 1 Pharmacist Recommendation for Insect Bite and Sting Management for Third Consecutive Year

LITTLETON, N.H. (June 9, 2021) – As mosquito, bee and insect season ramps up, U.S. News & World Report and Pharmacy Times® recognize After Bite® as the No. 1 brand recommended by pharmacists for the third year in a row and every year since the category’s inception. For more than...

June 8, 2021

CRAFT Sportswear Expands Endurance Sports Footprint, Partnering with Spartan Trail and Tough Mudder

BOSTON, Mass. (June 8, 2021) – Swedish-based CRAFT Sportswear has expanded its relationship with endurance sports leader Spartan by adding its designation of  official “performance apparel and footwear” partner of the brand’s Obstacle Course Racing (OCR) entity to Spartan Trail and Tough Mudder. The multi-year deals also name CRAFT as...