PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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April 29, 2021
Aqualung Launches New Online Consumer Experience Connecting Shoppers to Local Dive Shops
VISTA, Calif. (April 29, 2021) – Aqualung, the celebrated pioneer, designer, manufacturer and distributor of dive and watersports equipment for over 75 years, is launching a new online platform in an effort to connect consumers more easily with local dive retailers. In partnership with Locally, the definitive online-to-offline platform, this...
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April 29, 2021
Course Records Smashed at Epic Jackpot Ultra Running Festival
HENDERSON, NEVADA – April 29, 2021 – Beyond Limits Running, the founder, owner and producer of the Jackpot Ultra Running Festival, Southern Nevada’s premier ultra-running endurance event, is proud to announce results for the 8th annual Festival which took place April 23-26, 2021 at Cornerstone Park. Despite windy conditions with...
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April 29, 2021
National Park Trust Adds Historic Land to River Raisin National Battlefield Park
Washington, D.C. (April 29, 2021) – National Park Trust announced today the acquisition of historic land for the National Park Service and River Raisin National Battlefield Park in Monroe, Michigan. The Carls Foundation of Bloomfield, Michigan awarded the Park Trust a grant that made the park preservation project possible. Numerous...
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April 29, 2021
Big Agnes Celebrates 20 Years in the Dirt with Major In-Store Giveaways
STEAMBOAT SPRINGS, Colo. (April 29, 2021)– Big Agnes, the Steamboat-Springs-based outdoor equipment brand, is proud to commemorate its 20th anniversary in May 2021. In celebration of the milestone, Big Agnes will be giving away anniversary-themed logo gear and hosting contests at 60 retailers nationwide, with one select customer at each retail...
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April 28, 2021
Ascent Named 2021 Supplement Award Winner by Delicious Living Magazine
Denver, Co (April 28, 2021) — Ascent Protein has been named a 2021 Supplement Award winner by Delicious Living magazine - a trusted health and wellness resource for more than 35 years. Ascent is a family-owned company based in Denver, Colorado that is well-known in the fitness and sports industry...
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April 28, 2021
Diamondback Adds City Bikes and Hardtails to Spring 2021 Collection
KENT, Wash., (April 28, 2021) — Diamondback Bicycles is furthering its commitment to exploring the road less traveled with the addition of the Division, Hatch and Metric bikes to its collection. Striking a balance between accessibility and performance, Diamondback continues its efforts to design and build quality bikes at a...
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April 28, 2021
OutsidePR Onboards Stellar New Clients and Staff
Sausalito, CA (April 28, 2021) -- OutsidePR, a leading consumer public relations firm with a boutique focus on the outdoor lifestyle, today announced three new clients and two new additions to its staff. The agency will be representing the National Forest Foundation in support of the Congressionally-chartered non-profit’s mission to...
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April 28, 2021
FORLOH Takes Aim With Blitz Outdoors TV and Team Sponsorship in 2021
WHITEFISH, Mont. (April 28, 2021) —FORLOH, the first and only brand to manufacture high-end technical hunting apparel that is 100 percent made in America, proudly announces the sponsorship of Blitz Outdoors, one of the highest-rated hunting shows on Sportsman Channel. In addition to television sponsorship, FORLOH will also be the...
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April 28, 2021
US Trail Running Conference Webinar shares initiatives to inspire climate action champions
Estes Park, CO – The fourth webinar in a nine-webinar series introduced by the US Trail Running Conference and presented by the leading trail registration platform UltraSignup, was hosted on Earth Day, Thursday, April 22. The session subject: Empowering a Community of Climate Action Champions, presented four industry leaders that...
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April 27, 2021
Dometic Launches Drinkware for Outdoor Adventure
Chicago, IL – April 27, 2021 - Dometic is expanding its outdoor product portfolio further into the outdoor goods segment by providing consumers with durable and sustainable ways to transport their beverages. Dometic’s new drinkware series are designed to last - made with high-quality stainless-steel, they are fit for years...