PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
-
September 10, 2024
Xtracycle Unveils The Hopper: Compact E-Cargo Bike Combines 500-lb Payload With Premium Ride Quality
MILL VALLEY, CA/OUTDOOR SPORTSWIRE/ – Xtracycle, pioneers in cargo bike design for over 25 years, announces the debut of its newest electric cargo bike, the Hopper. Designed to be the most intuitive, compact family cargo bicycle on the market, the Hopper combines Xtracycle's renowned ride quality with accessibility, versatility, and impressive...
-
September 10, 2024
Nitecore MT1A Pro Compact Rechargeable EDC Flashlight
/OUTDOOR SPORTSWIRE/ – Joining the MT2A Pro in the model line up, this new single cell version features a smaller form factor/size, yet is still more than powerful enough for an EDC carry. Dual power sources are available with a supplied higher capacity 14500 Li-ion battery (with USB-C charging built...
-
September 10, 2024
Equip achieve Fair Wear Leader Status for third consecutive year
September 10, 2024 /OUTDOOR SPORTSWIRE/ – Equip Outdoor Technologies Ltd. (owner of British outdoor brands Rab and Lowe Alpine) has achieved Fair Wear Leader status for the third consecutive year. In their recent Brand Performance Check, Fair Wear has acknowledged Equip’s exceptional progress in protecting workers’ rights along their global supply chain with enhanced Human Rights Due...
-
September 10, 2024
Gran Fondo Hincapie celebrates road cycling in Bentonville with inaugural two-day event
Bentonville, Ark. (Sept. 10, 2024) /OUTDOOR SPORTSWIRE/ – Gran Fondo Hincapie has created spectacular cycling experiences for over 12 years, and its newest event took place in Bentonville, Ark. this past weekend. Sunny 75-degree temperatures welcomed more than 1,300 riders aged five to 78, residing from 35 states and two...
-
September 10, 2024
Twiceme Names Fredrik Kjellberg as its First Chief Marketing Officer
STOCKHOLM, Sweden — September 10, 2024 /OUTDOOR SPORTSWIRE/ - Twiceme Technology, a Swedish company dedicated to revolutionizing safety solutions, today announced the hiring of Fredrik Kjellberg as the company’s first Chief Marketing Officer (CMO). Kjellberg, who will report to Twiceme CEO Christian Connolly, will continue to build Twiceme’s brand as...
-
September 10, 2024
SOLE™ launches the ultimate après-anything shoe
VANCOUVER, British Columbia (September 10, 2024) /OUTDOOR SPORTSWIRE/ - Foot comfort experts, SOLE, have released a shoe designed to be a treat for tired feet after any outdoor activity. Inspired by nature and a love for outdoor recreation, the Jasper Chukka combines underfoot support with a range of premium natural...
-
September 10, 2024
The North Face Launches New Brand Anthem “We Play Different”
Denver, CO - September 10, 2024 /OUTDOOR SPORTSWIRE/ – The North Face premieres its "We Play Different" anthem and brand campaign today which is a celebration of the brand’s fearless spirit and core values. Since its inception in 1966, the iconic outdoor brand has always played differently as evidenced in...
-
September 10, 2024
Must Watch TV: MeatEater Season 12 Coming to Outdoor Channel September 23
DENVER (September 10, 2024) /OUTDOOR SPORTSWIRE/ - Steven Rinella shows no sign of slowing down as the fan-favorite outdoorsman and adventurer debuts season 12 of his hit series MeatEater with Steven Rinella on September 23 at 8 p.m. ET on Outdoor Channel. As Outdoor Channel celebrates its 30th Anniversary in...
-
September 10, 2024
Award-Winning Epic Water Filters Taps Meteorite PR As Firm of Record
Boulder, CO /OUTDOOR SPORTSWIRE/ - Epic Water Filters, the developers of a series of acclaimed U.S.A.-made water filters, pitchers and accessories designed to remove bacteria and PFAS forever chemicals from domestic tap water, announced today that it has named Colorado-based Meteorite PR as its public relations firm of record as...
-
September 9, 2024
Thermos L.L.C. Names JAM Collective Public Relations Agency of Record
SAN FRANCISCO (Sept. 9, 2024) /OUTDOOR SPORTSWIRE/ - JAM Collective, an accomplished boutique agency specializing in public relations, social media, communications, events and strategic partnerships, welcomes Thermos L.L.C. as its newest partner. Thermos® Brand, a leading provider of insulated food and beverage containers, started in 1904 when a feat of...