PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 24, 2021
Brompton, Freitag, Partner to Put Stylish, Sustainable New Spin on Backpacks for Bike Commutes
NEW YORK (March 24, 2021)– Brompton Bicycle, the London-based manufacturer of the iconic Brompton folding bike, and Zurich’s bag manufacturer, FREITAG, have quite a bit in common: They’re both into “re-cycling,” which means thinking and acting in sustainable cycles, and they’re both all about riding bikes. Both are also crazy...
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March 24, 2021
Buddy On-Demand Insurance Partners with Wherewolf Digital Waivers
RICHMOND, Va. March 24, 2021 —A joint partnership between top-rated insurtech startup Buddy (https://buddyinsurance.com/) and Wherewolf (https://getwherewolf.com/), the premier digital waiver software provider, was announced today. The agreement means that adventure tourism operators offering activities like mountain biking, heli-skiing, whitewater rafting, ziplining, caving and more can now add previously unavailable medical...
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March 24, 2021
Quiksilver launches “Made Better” collection: better materials and manufacturing for a better future
HUNTINGTON BEACH, Calif. (March 2021) — Quiksilver has announced its latest initiative, “Made Better,” as the result of its dedication to finding better ways to make both men’s and women’s apparel. Its debut Men’s collection will showcase the brand’s recent methods of sustainable and eco-friendly manufacturing across the following new...
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March 24, 2021
WindTamer Camp Stove Companion
Since Covid-19 shut down every traditional trade show in the world, putting new products in front of needful buyers has proved challenging. To combat this peculiar business climate WindTamer Camp Stove Companion is taking to the trail with the most important camp ground kitchen device developed since the Coleman Stove...
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March 23, 2021
KOM Cycling Hires SIMBOL Communications as PR/Marketing Agency of Record
East Lansing, Michigan (March 23, 2021) — KOM Cycling, creators of various problem-solving cycling and indoor cycling accessories, has hired Park City-based SIMBOL Communications to handle a variety of PR and marketing services for the foreseeable future. The brand has built a strong, loyal following, but as they continue to...
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March 23, 2021
Rugged Military-Grade Smartwatch is the Ultimate Partner for Challenging Military-Grade Obstacle Course, Amazfit Partners with Spartan
BOSTON, Mass. (March 23, 2021) – Amazfit, a global brand in the wearables market has announced a partnership with Spartan®, the world’s leading endurance sports and wellness brand to test its new T-Rex Pro Smartwatch at Obstacle Course Races across the US and Europe. As part of the partnership, Amazfit becomes...
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March 23, 2021
REDARC releases BCDC Mounting Brackets
LONSDALE, SOUTH AUSTRALIA; March, 2021– REDARC Corporation announces the release of a range of vehicle-specific mounting brackets to aid engine-bay installations of the award-winning BCDC In-vehicle DC-DC chargers. There are 3 variants available including a universal mounting bracket. The brackets allow installation into the front of the vehicle allowing for...
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March 23, 2021
Ascent Protein Expands Recovery Water Line, Adds Orange Mango Flavor
DENVER, COLORADO - March 23, 2021- This week, Ascent Protein announced an expansion of their Recovery Water product line with the addition of an Orange Mango flavor. It will be sold on Ascentprotein.com, Amazon & gyms nationwide starting March 23. Orange Mango will be the new addition to the Recovery...
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March 23, 2021
ACR Electronics Acquires Satellite Communication Messenger and Outdoor Adventure App Provider Bivy
Fort Lauderdale, FL & Salt Lake City, UT on March 23rd, 2021– ACR Electronics, Inc. has announced the acquisition of Bivy, a privately-held satellite communication device and outdoor adventure app provider. The agreement enables safety and survival leader ACR Electronics to expand its portfolio of emergency beacons and life-saving products...
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March 23, 2021
Mammut Unveils Sustainable Product Collection for Spring 2021
(Williston, VT) March 22, 2021 – Mammut, premiere mountain safety and outdoor brand, launches its new spring 2021 product collection for climbing, mountaineering, hiking and everyday use. Launching today, the new collection highlights Mammut’s commitment to sustainability and includes the award-winning 9.5 Crag We Care Classic Rope made of virgin...