PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 2, 2021
Alchemy Bikes Introduces New Arktos
DENVER, COLO, March 2nd, 2021 — Alchemy Bikes, known for their exclusive patented Sine Suspension system, introduces their new carbon Arktos mountain bike. The Arktos is designed to allow for three travel configurations and two wheel sizes (29” and mixed-wheel “mullet” 29”/27.5” compatibility) with one frame. It also features modernized geometry...
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March 2, 2021
REVEAL Global Media Conference Announces Spring/Summer Event Dates
BOULDER, Colo. - March 2, 2021 - REVEAL Global Media Conference, an event series designed to bring together the media and a select group of the most innovative brands in the active lifestyle, outdoor and cycling industries, today announces that REVEAL Spring/Summer will be held on April 6 and 7,...
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March 2, 2021
Fate+Fervor Launches as a New Quarterly Magazine Celebrating Backcountry Adventure
DENVER, Colo. (March 2, 2021) - Fate+Fervor, a mountain lifestyle media company and independent magazine publisher, launched its first full backcountry adventure issue this week. The quarterly publication will feature riveting content and stunning photography in a premium coffee table style magazine. The first issue features content on the backcountry...
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March 2, 2021
South Australian Manufacturer Powers Towards Factory of the Future with AMGC
Australian electronic manufacturer REDARC to deploy Industry 4.0 Smart factory technology Adoption of new technologies and training programs to drive export growth and skilled jobs for the Australian manufacturer Project to serve as a case study on adoption of Industry 4.0 practices and processes via AMGC’s Manufacturing Academy learning portal...
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March 2, 2021
Cat Bradley joins Spring Energy Elite Team
Cat Bradley, an ultra runner, Olympic trials qualifier, and 2017 Western States champion, joins Spring Energy Elite Team. Cat has a long list of achievements, including top spots at the most competitive races. A combination of Spring Energy, real food performance nutrition products, with Cat’s enthusiasm, hard work, and talent...
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March 2, 2021
rabbit Announces Partnership with Anna Frost
March 2nd, 2021 - Santa Barbara, California - Anna Frost, who is perhaps best known for her world-class running performances across trails and up mountains around the world, has partnered with rabbit, a cutting-edge running apparel brand from California, to become the latest edition to their professional team. Her record-breaking...
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March 2, 2021
Solo New York Wins Prestigious SEAL Business Sustainability Award
NEW YORK, NY - March 2, 2021 - Solo New York, one of North America’s largest and most innovative bag and luggage brands, today announces that it has been awarded a 2020 SEAL Business Sustainability Award, which celebrates leadership, transparency, and commitment to sustainable business practices. Solo was awarded the...
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March 1, 2021
Introducing the New HP16R Headlamp from Fenix
Fenix has a long-standing reputation for building some of the most reliable, durable flashlights and headlamps on the market. Engineered with useful, easy-to-operate features and convenient, hands free accessibility, Fenix’s line of headlamps are made to perform. The newest addition is no exception. Fenix is pleased to introduce the new...
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March 1, 2021
Lava Linens Partners with Meteorite PR
Boulder, CO (March 2021)- Lava Linens, a Colorado-based company committed to developing premium eco-friendly French linen towels from the homestead to the trailhead and everywhere in between, announced today that it has named Boulder-based Meteorite PR as its public relations firm of record as it unveils new products and wholesale...
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March 1, 2021
Fjällräven Introduces Samlaren, a Unique Collection That Puts Leftover Fabrics to Good Use
LOUISVILLE, Colo. (Mar. 1, 2021) – Today, Fjällräven launches Samlaren—Swedish for “the gatherer.” This unique collection is a new concept rooted in Fjällräven’s commitment to quality and tradition of not letting resources go to waste. All products bearing the Samlarenbadge are created using leftover fabrics from Fjällräven’s mills and factories,...