PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 18, 2021
Award-Winning Scandanavian Luggage Brand Db Unveils First-Ever Surfboard Bags
Boulder, CO (February 2020) - Db, the award-winning Scandanavian luggage company, made its first foray into the surf industry today by unveiling two new models designed specifically for surfboards. The two models — The Bunker and The Shelter — continue Db’s mission of coupling aggressive innovation with meticulous design to...
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February 18, 2021
BCAA Beverage Brand NOCCO Adds New Summer Edition Flavor, Limón Del Sol
LOS ANGELES, CA (18th February, 2021)– NOCCO, the popular no carbs company introduces its seventh flavor, Limón Del Sol to the market. The tradition of NOCCO’s Summer limited-edition line continues with this tangy new flavor set to hit GNC in February. “As we kick off the new year, we are more excited...
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February 18, 2021
Po Campo Partners with ShoppingGives to Launch Innovative Retailer Giveback Program
New York, NY - February 18, 2021 - Po Campo, the leading maker of stylish, functional, and sustainable bags for the micromobility lifestyle, announces an innovative giveback program with ShoppingGives that will be available to all of their customers, including those purchasing Po Campo bags at other retailers or storefronts....
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February 18, 2021
Jack Wolfskin Appoints Will Lachenauer As New Sales Representative
Park City, UT (Feb 18, 2020) — Jack Wolfskin, a globally recognized performance apparel and gear manufacturer centered on sustainability, is pleased to announce a new addition to the North American sales team, Will Lachenauer. Lachenauer, the founder of the LG3 sales agency, will be in charge of retail sales...
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February 17, 2021
CamelBak® Partners with Melanin Base Camp® and Diversify Outdoors®
PETALUMA, Calif. (February 17, 2021) – CamelBak®, the global leader in award-winning personal hydration products, announces a new partnership with two organizations of record in the diversity, equity and inclusion (DEI) space, Melanin Base Camp® and Diversify Outdoors®, in order to continue supporting conversation, education and action around these critical social...
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February 17, 2021
Candide Thovex’s New CANDIDE Collection Defines High-Energy Performance and Style
LA CLUSAZ, France - February 18, 2021 - Candide Thovex, legendary athlete and one of freeskiing’s most creative, uncompromising and unconventional individuals, has distilled his vision into CANDIDE, a new brand offering a collection of technical outerwear, apparel and accessories that provide the fundamental elements of design, optimal functionality, sustainability...
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February 17, 2021
Introducing See Change Sessions: Sustainable entrepreneurs, investors and outdoor brands meet at the intersection of climate change and mountain sports
More than fifty industry-leading speakers including Yvon Chouinard, founder of Patagonia; Donna Carpenter, Owner & Chair of the Board of Burton Snowboards; Kate Williams, CEO of 1% for the Planet; Danny Davis, Burton Team Rider; Ben Anderson, Co-CEO of B Lab US & Canada, and others will gather on March...
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February 17, 2021
Women’s Outdoor Summit ‘21 Unveils Event Schedule and Opens Registration
SAN FRANCISCO – February 17, 2021– The Women’s Outdoor Summit released its lineup of speakers, workshops and panels and opened registration for its three-day virtual event. The summit which is slated for Thursday, March 11 to Saturday, March 13, 2021 is geared toward women of the outdoor industry to connect and...
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February 17, 2021
Onewheel Announces First “Flow State” Brand Ambassadors
SANTA CRUZ, CA., Feb. 17, 2021– Future Motion, maker of the popular Onewheel electric boards, today launched the Flow Statea mbassador program and content series. While other brands in the space focus on transportation, Onewheel has doubled-down on cultivating a leading lifestyle brand by partnering with luminaries of sport, art,...
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February 17, 2021
Osprey Co-Sponsors Film to Illuminate the Conservation Challenge Facing Teton Bighorn Sheep and the Need Cultivate Co-Existence in the Backcountry
Cortez, CO– February 17, 2021 – Osprey, the leader in creating top-quality, high-performance, innovative carry solutions, announced today the premiere of Denizens of the Steep: Finding Balance in the Backcountry on osprey.com. The film presented by Orijin Media and co-sponsored by Fat Tire, the Teton Conservation District, Wyoming Game and Fish...