PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 4, 2021
Deuter Blends Affordability, Award-winning Kid Carrier Technology in New Kid Comfort Venture
LONGMONT, Colo. (March 2, 2021) —Deuter, the global leader in high-quality, comfortable, functional and durable framed kid-carry solutions, is adding to its best-in-class collection for Fall 2021 with the competitively priced, value-rich Kid Comfort Venture. Lightweight, safe and feature-laden for families ready to take the next step into the outdoors, the...
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March 4, 2021
Simms Debuts Flyweight and CX Collections
BOZEMAN, Mont. (March 4, 2021)– Simms Fishing Products, the preeminent manufacturer of waders, outerwear, footwear, and technical apparel in fishing, release the all-new Flyweight and CX collections. Designed for the high-output angler, the Flyweight assortment consists of lightweight and durable pieces designed to offer unmatched mobility allowing anglers to go...
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March 4, 2021
Applications Now Open for the 2021 ‘36 Hours in Kitsbow’ Grant Program
Old Fort, N.C. (March 4, 2021)– Kitsbow, maker of premium cycling clothing and accessories, announces grant applications are now open for its 2021 36 Hours in Kitsbow film series which highlights unique, short films telling the story of a cycling adventure in just 36 hours. Grant recipients will earn cash,...
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March 4, 2021
Climbing Community Hardgoods, Footwear Buyers and Brands Choosing The Big Gear Show in 2021
PARK CITY, UT (MARCH 4, 2021) – Petzl, SCARPA North America, La Sportiva, Liberty Mountain’s Edelweiss, Singing Rock, Grivel, Beal, Cypher and Kong, and Eldorado Climbing are committed to exhibit at The Big Gear Show’s inaugural show. The invite-only show is North America’s first ever open-air trade fair, expo and...
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March 4, 2021
Oak Flat Temporarily Saved, Access Fund Prepares for Next Phase in the Fight to Protect the Land
Boulder, Colo. – The U.S. Forest Service announced Monday that it has withdrawn the Final Environmental Impact Statement (FEIS) for the Resolution Copper Mine, temporarily saving Oak Flat from being transferred to a foreign mining company. The transfer of Oak Flat will result in the destruction of this sacred site...
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March 4, 2021
UltrAspire Welcomes Tyler Andrews to the 2021 Elite Athlete Team
UltrAspire, an outdoor brand driving the hydration and waist lighting category forward, has been refining their athlete program for years. Innovative product development and conceptualizing ideas stem directly from working with members of the team. Entering 2021, UltrAspire works with athletes who hold some of the most prestigious world records...
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March 4, 2021
Obstacle Course Racing World Championships and GORILLA Ropes Partner
For 2021, the Obstacle Course Racing World Championships is excited to announce it has partnered with USA-made, woman-owned GORILLA Ropes. All on-course climbing ropes will be GORILLA Ropes and GORILLA Ropes products will be available for purchase on the OCRWC website for athletes to use in their training. “Our competitors...
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March 3, 2021
Perfect Hydration Alkaline Water Becomes an Official Supporter of the American Red Cross
LOS ANGELES, February, 17 2021 – Perfect Hydration (pH) – the ultra-purified alkaline water with electrolytes – is now an official supporter of the American Red Cross. Perfect Hydration will contribute $250,000 in monetary and product donations to help the nationally renowned humanitarian organization in their disaster relief efforts and blood services programs. “It’s an...
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March 3, 2021
Join the Challenge to Raise Money For Black History Bike Ride
AUSTIN, TEXAS (March 3, 2021) —On July 14, 2020, Talib Abdullahi set out to educate a few friends about Black history in Austin with a bike ride around the city. When he first shared his idea for the ride among a few friends on Instagram, Abdullahi never imagined that eventually...
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March 3, 2021
Body Glove Signs Surfer Jesse Mendes to Athlete Team
REDONDO BEACH, California (March 3, 2021) — Jesse Mendes, the Brazilian-born professional surfer based out of Kauai, officially joins the Body Glove athlete team. Mendes is a 28-year-old goofyfooter who grew up in Gauruja, a small city just outside São Paulo. He caught the surf world’s attention while competing regularly...