February 22, 2021

Honey Stinger Expands Classic Waffle Lineup with New Short Stack Flavor

STEAMBOAT SPRINGS, Colo. (Feb. 22, 2021) —Honey Stinger, the honey-powered sports nutrition brand, today introduces the newest flavor to join its beloved Classic Waffle family: Short Stack™ Inspired by the warm and cozy tastes of a weekend brunch, the Short Stack Waffle brings the maple flavors of a fresh plate of...

February 22, 2021

KINeSYS Champion Applications Open for 2021

Vancouver, Canada - KINeSYS Performance Sunscreen is preparing for the launch of its 2021 Ambassador Program. Now in its third year, the hugely successful program will once again be growing the Champion community, and featuring over 80 Ambassadors. KINeSYS is inviting individuals to apply from Canada, the USA and Australia,...

February 22, 2021

Obstacle Course Racing World Championships Partners with Red Bull

New York, NY (February 23, 2021) – Adventurey, producers of the Obstacle Course Racing World Championships, announced its partnership with Red Bull which will designate Red Bull as the Official Energy Drink of the 2021 OCR World Championships. “We are incredibly excited to partner with Red Bull for the seventh OCR World...

February 20, 2021

SKLZ Launches Athletic Intelligence™ Training System in Partnership with SwitchedOn

Carlsbad, Calif. — SKLZ, the leader in premium fitness gear and sports training equipment, unveils a groundbreaking new training platform for athletes and coaches designed to engage both your brain and body during training. SKLZ Athletic Intelligence™ debuts February 17 in partnership with the fully-integrated SwitchedOn training app, and offers...

February 19, 2021

24-Hour “Spartan Ultra World Championship” to Unfold At Telluride Ski Resort in Mountain Village, Colorado – October 10-11

BOSTON, Mass. (February 23, 2021) – Spartan®, the world’s leading endurance sports and wellness brand, will bring the 24-hour “Spartan Ultra World Championship” to the United States for the first time, to Telluride Ski Resort in the town of Mountain Village, Colorado. October 10-11, 2021. The brand’s most challenging event kicks...

February 19, 2021

Dragon Eyewear Debuts XP Fishing Collection

SAN CLEMENTE, Calif., (Feb. 19, 2021) –Dragon Eyewear, a leader in the performance eyewear space with deep roots in the action sports world, introduces its first sunglass collection dedicated to fishing. The four new sun styles are designed with a variety of lens tints, specific to different fishing environments and...

February 19, 2021

Salty Sports Society Announces Successful Event Amid Obstacles

St. Augustine Beach, Florida – The Speedo SALT Series AMI Hogfish Swim took place in the midst of challenging weather conditions leading to several course changes. Facing a southeast wind direction, with gusts of up to 26 miles per hour, on Anna Maria Island, FL, the Salty Sports Society staff...

February 19, 2021

GSI Outdoors Launches Sustainable Line of Wooden Chef’s Tools, Tableware and Kitchen Sets

Spokane, Wash. — GSI Outdoors today launched its most sustainable line of tableware and kitchen tools. The seven-item line of products, called the Rakau Collection, is made from a variety of sustainably-sourced FSC wood, and eco-friendly, recycled materials. The collection consists of a 3-piece Cutlery Set, a Spatula, a Chef...

February 18, 2021

Rumpl and Rachel Pohl Collaborate on 100-percent Recycled Teton Dreams NanoLoft Puffy Blanket

PORTLAND, Ore. (Feb. 18, 2021) – Today, Rumpl, the category leader in technical outdoor blankets, announces the launch of a limited-edition blanket designed by Montana-based landscape artist, Rachel Pohl. For spring 2021, Rachel Pohl joins the Rumpl Artist Division (RAD), a collaborative program that showcases the work of accomplished and...

February 18, 2021

VF Corporation appoints Jan Van Mossevelde as Global Brand President, icebreaker®

DENVER –February 18, 2021– VF Corporation (NYSE: VFC), a global leader in branded lifestyle apparel, footwear and accessories, today announced the appointment of Jan Van Mossevelde to the position of Global Brand President, icebreaker®. Van Mossevelde will be based in the brand’s home market of Auckland, New Zealand. He will...