January 18, 2021

REDARC Releases Next-Gen Trailer Brake Controller: Two-Pro Elite V3

LONSDALE, SOUTH AUSTRALIA; January 18, 2021 – REDARC has released the next generation of its award-winning electric trailer brake controller, the Tow-Pro Elite V3. Tow-Pro Elite V3 retains the same name as its predecessor and continues to set the benchmark in trailer brake control technology. The V3 follows the previous version...

January 15, 2021

Independent Manufacturer, Bajio, Challenges Sunglass Industry with Sustainable Performance Sunglasses

New Smyrna Beach, FL (Jan 15, 2020) - Bajio Sunglasses is bringing fresh eyes to the sunglass market through the introduction of their first-ever collection launching March 1, 2021. Bajio, Spanish for “the shallows”, draws inspiration from flats around the world, and seeks to bring sustainably built sunglasses featuring blue...

January 15, 2021

Origin Wins Vimeo’s Best Actions Sports Film of the Year Award

Origin Outside is thrilled to announce that our documentary film Call Me Crazy: The Legend of Mike Wiegele, has been honoured with Vimeo's Best Actions Sports Film of the Year Award. Call Me Crazy tells the story of helicopter skiing visionary Mike Wiegele, whose boundary-breaking approach ushered in a whole...

January 15, 2021

Osprey Designated the Official Bag Supplier of Trek-Segafredo Cycling Teams

Cortez, CO– January 15, 2021 – Osprey, the leader in creating top-quality, high-performance, innovative carry solutions, announced it has been designated the Official Bag Supplier of Trek-Segafredo Men’s and Trek-Segafredo Women’s cycling teams for the 2021 season.  The USA-registered World Tour team competes internationally from January through October. Asthe Official Bag...

January 15, 2021

Downlite Outdoor Names What’s UP PR Agency of Record

Mason, OH, January 15, 2021 —  Downlite Outdoor, a division of Downlite, a market leader in down and feather processing and supplier of responsibly sourced performance fills to the outdoor, home furnishings and hospitality markets, has named What's UP Public Relations as its agency of record. With more than a...

January 15, 2021

Big Agnes Partners with Bluebird Backcountry Ski Area

STEAMBOAT SPRINGS, Colo. (Jan. 15, 2021) – Big Agnes, the Steamboat Springs-based outdoor equipment brand, today announced a new partnership with Bluebird Backcountry, the human-powered backcountry ski area located between Kremmling and Steamboat Springs, Colorado. Big Agnes will serve as the Official Insulated Jacket Sponsor of the ski area, providing...

January 14, 2021

Kitzuma Cycling Logistics Goes National with Coast-to-Coast Shipping

Asheville, North Carolina (January 14, 2021) — Only a few months after their official launch – and well ahead of schedule due to high demand – Kitzuma Cycling Logistics will begin offering national coverage on January 25th with its fully-built, ready-to-ride bike shipping service. After operating a successful pilot program...

January 14, 2021

World’s best-selling backcountry ski boots get supercharged in new Fall 21 versions of Maestrale, Gea family from SCARPA

BOULDER, Colo. (Jan. 14, 2021)– SCARPA has led the ski market for a decade by building the world’s best-selling and highest performing backcountry ski boots, the award-winning Maestrale and Gea family. Leadership, however, requires constant evolution and improvement. For Fall 2021, SCARPA unveils the next incarnation of these ground-breaking, versatile...

January 14, 2021

OutsidePR Adds Emily Banks to Strengthen Account Teams

SAUSALITO, Calif. (January 14, 2021)– OutsidePR, an integrated marketing agency for outdoor and active lifestyle brands, appoints Emily Banks to the position of Account Director. Banks joined the California-based agency on January 11th and will contribute leadership to the account teams working with HOKA ONE ONE, Tracksmith, CamelBak and Injinji....

January 14, 2021

Headsweats Launches Active Line for Women

BOULDER, Colo. (Jan. 14, 2021) – Headsweats, a leader in high-performance apparel and headwear, is excited to introduce their all-new Active Line, a collection of apparel, headwear and accessories created specifically for women. Designed by active women for active women, the collection combines a blend of comfort and style with a...