October 8, 2020

Balega Introduces New Styles in Hidden Comfort and Hidden Dry Collections

DURHAM, N.C. (October 8, 2020) — Balega International, a leading sock brand in the run specialty market, expands two of its favorite sock styles for Fall 2020 with the introduction of new colorways of the Hidden Comfort and Hidden Dry collections. The new styles are now available online and at...

October 8, 2020

SWIX Announces Largest Team of US Ski and Snowboard Athletes to Date

Haverhill, Mass. - SWIX US enters the 2020-2021 season having signed the largest number of U.S. ski team athletes in recent history. Top athletes representing both Nordic and Alpine teams have chosen to use SWIX poles, PRO Nonfluorinated Wax, and, in some cases, gloves during races across the world. Sponsored...

October 8, 2020

EY Announces John Merris of Solo Stove as an Entrepreneur of The Year® 2020 Southwest Award Winner

Dallas, TX, October 8, 2020 – Ernst & Young LLP (EY US) today announced that John Merris, CEO of Solo Stove, was named an Entrepreneur Of The Year® 2020 Southwest Award winner. The Entrepreneur Of The Year Awards program is one of the preeminent competitive awards for entrepreneurs and leaders...

October 8, 2020

Teton Gravity Research (TGR) Announces a Ton of New Benefits For Teton Gravity Research Premium Members

Jackson, Wyo. (October 8, 2020) - Teton Gravity Research (TGR), the global leader in action and adventure lifestyle media, today unveiled additional benefits for all Teton Gravity Research TV Premium Members, including the opportunity to save hundreds of dollars on premium brands Mammut and J Skis, as well as a...

October 8, 2020

Equator Coffees, Boon and Sufferfest Beer Co. Announce The Weekender Bundle

Marin County, CA (October 8, 2020) - Today, Equator Coffees, GU Energy’s Boon and Sufferfest Beer Co. announce a limited edition bundle highlighting new products from all three Bay Area brands. From the start of the day beverage needs and snacks on the trail, to the liquid celebration at the...

October 8, 2020

Benchmade Knife Company names Jon deAsis as CEO and President

Oregon City, OR (Oct 8, 2020) Benchmade is proud to announce that current President, Jon deAsis, will be ascending to the role of President & CEO effective immediately, replacing Roberta deAsis, who filled the role after the sudden passing of her husband and founder, Les deAsis. Jon deAsis takes on...

October 8, 2020

Lizard Skins continues Outdoor Trail Grant Program in 2020

American Fork, Utah (October 8, 2020)— Lizard Skins, one of the industry leaders in cycling grips and road tape, is continuing its long history of supporting trail construction and maintenance. In the last two years, our grants have helped build and maintain trails at Brian Head Resort, Cumberland State Park,...

October 8, 2020

Port Side Productions Introduces the Backcountry Marketing Podcast

Bellingham, WA – Oct. 8, 2020 –Port Side Productions is thrilled to present the Backcountry Marketing Podcast. The Backcountry Marketing Podcast dives deep with leaders of the outdoor industry to discuss the gritty details of their marketing, branding work, personal challenges, and latest adventures. In each episode, host and producer...

October 8, 2020

Headsweats Releases Exclusive Collection to Support Breast Cancer Awareness

BOULDER, Colo. (Oct. 8, 2020) – Headsweats, the leader in high performance apparel and headwear, has partnered with the science-based advocacy organization Breast Cancer Prevention Partners to raise funds for breast cancer awareness by donating 20% of the sale price from their new exclusive collection of hats and apparel. “Headsweats firmly...

October 8, 2020

Warren Miller Entertainment’s Future Retro Coming To Your Living Room This Fall

Boulder, Colo. – October 8, 2020 – In the first-ever digital release of a full-length Warren Miller feature film, Warren Miller Entertainment (WME) is excited to bring its audience the digital release of the brand’s 71st film, Future Retro. In Future Retro, progressive, young female skiers Lexi duPont and Amie...