PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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October 21, 2020
The US Trail Running Conference leads the way to a more sustainable 2021 in Trail Running.
BOSTON (October 21, 2020) – Fayetteville (Arkansas) is hosting the 2020 US Trail Running Conference, which Spartan Trail is proud to partner and support, taking the lead in two topics that will certainly gain visibility and action for the following season and upcoming years: climate action and sustainability. As a...
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October 21, 2020
Tailwind Athlete Courtney Dauwalter Wins U.S. Big’s Backyard Ultra, Running 283+ Miles Over 3 Days
Durango, CO (October 21, 2020) - Tailwind athlete Courtney Dauwalter wins the 2020 U.S. Big’s Backyard Ultra, two years after a second place finish in 2018. This year, the ultrarunner also tied the record for most loops on the official Bell Buckle, Tennessee course. She completed 68 loops (283.33 miles),...
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October 21, 2020
Brunton Announces ECOmpass Project and Introduces New Eco-Friendly Models
LOUISVILLE, Colo. (Oct. 21, 2020) — Brunton, the U.S.-based manufacturer known since 1894 for precision outdoor navigation instruments, announces the Brunton ECOmpass Project, a program designed to improve business operations through sustainability efforts, manufacturing practice, well-being of personnel and the use of recycled and reclaimed materials for new compass models....
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October 21, 2020
Sportswear Brand EC3D Launches in the US With Innovative, Reusable 98.1% PFE Face Masks
Quebec, Canada (October 21, 2020) -Engineered Compression 3 Dimensional (EC3D) - creators of medical-grade compression garments - are applying their 25-years of performance material research and development from socks, tightsand post-op garments, to copper face masks. Available in three models, the masks score a Bacterial Filtration Efficiency (BFE) of 84.4%...
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October 20, 2020
100%® debuts the 2nd Generation of its Revolutionary Goggle Line
SAN DIEGO, Calif. – October 20, 2020– 100%® the San Diego-based sports performance company, has launched an updated line of the popular Racecraft, Accuri and Strata styles. With exceptional attention to detail, all Gen 2 styles have a 17.5 percent increased vertical field of view over the Gen 1 models....
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October 20, 2020
Ignik Introduces State-of-the-Art Line of Active Heating Products
Seattle, WA – October 20, 2020 – Ignik, a Seattle-based brand committed to improving the sustainability of outdoor heating products, proudly introduces a new line designed to elevate cold weather activities to a new level of comfort. Featuring their patent-pending Radiant Carbon Strand (RCS) active heating elements, the new Heated...
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October 20, 2020
Outdoor Editors and Publishers Form Outdoor Media 4 Inclusion
A group of publishers and editors who oversee consumer and B2B outdoor media titles have formed the working group Outdoor Media 4 Inclusion (OM4I) to provide more opportunities for journalists and contributors who are Black, Indigenous, people of color, and members of other marginalized communities. Teresa Baker, founder of the Outdoor...
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October 20, 2020
PeopleForBikes’ Work on Section 301 Tariffs Saves Bike Industry Millions
BOULDER, CO (Oct. 20, 2020) — PeopleForBikes, with the assistance of their nearly 300 member companies, saved the bike industry more than $130 million in Section 301 tariffs since September 2018. Section 301 tariffs represent additional duties paid on nearly all imported goods from China. The United States Trade Representative...
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October 20, 2020
BikeFlights.com Introduces New Reusable Bike Box, A Pro-Level Solution for Protecting Bikes in Transit
PORTLAND, OR (October 20, 2020) - Drawing from 11 years of experience shipping bicycles to every corner of the world, the bicycle shipping experts at BikeFlights.com have developed an entirely new, reusable bike box system. The BikeFlights Bike Box is a collapsible, cardboard-based shipping case that integrates the protective benefits...
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October 20, 2020
PrimaLoft, Inc. Announces ISO 17025 Certification in its Latham, NY Laboratory
LATHAM, N.Y. (October, 2020) – PrimaLoft, Inc., the leader in advanced material technology, is pleased to announce today that it has earned ISO 17025 certification. The certification process includes comprehensive system audits that cover every aspect of testing. Meeting ISO 17025 certification standards demonstrates that a lab operates competently and...