PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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October 28, 2020
SIA’s Snowbound Festival Debuts New Website and Announces Dates for Upcoming 2021 Winter Events in New England and the Rockies
Park City, Utah (October 28, 2020) – In celebration of the upcoming winter season, Snowsports Industries America (SIA) is excited to debut the first phase of its Snowbound Festivals consumer platform with the launch of its new website, Snowboundfest.com, an inclusive consumer gateway to the winter outdoor lifestyle. An integral...
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October 28, 2020
Sara Souza Receives Charles (Reb) Gregg Wilderness Risk Management Award at the 2020 Wilderness Risk Management Conference
Lander, WY — October 28, 2020 — At the 27th annual Wilderness Risk Management Conference (WRMC) held online from October 19-23, 2020, Sara Souza received the Charles (Reb) Gregg Wilderness Risk Management Award for her significant contributions to the field of risk management in outdoor education and adventure professions. Presented...
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October 28, 2020
Gunner Introduces All-New Food Crate
NASHVILLE, Tenn. (Oct. 29, 2020) – Gunner®, the leading manufacturer of dog kennels and products engineered to enhance dogs’ lives, today announced the launch of the new Gunner Food Crate. Overbuilt in the USA™, the Food Crate is designed to protect dry dog food in all environmentswhile keeping it fresh...
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October 27, 2020
Deuter Celebrates 16 Years with Banff Centre Mountain Film and Book Festival
LONGMONT, Colo. (Oct. 27, 2020) – Today, Deuter—the global leader in backpacks and outdoor equipment for mountain pursuits—announces their continued partnership with Banff Centre Mountain Film and Book Festival (BMFBF.) Deuter has been the exclusive backpack sponsor for the internationally recognized film and book competition for 16 years and will continue its...
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October 27, 2020
Thermacell Growing Team Following Strong Sales Season
Bedford, Mass., (October 27 2020) - Thermacell Repellents, Inc, a leading manufacturer of area mosquito repellent products, is expanding its team on the heels of a momentous season. In addition to bringing aboard a new Vice President of Science & Research, the company has announced hiring for dozens of open...
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October 27, 2020
Sea to Summit Announces New Highly-Anticipated Tent Lineup for Spring 2021
Boulder, CO (October 27, 2020) — Sea to Summit, the globally recognized adventure equipment brand headquartered in Perth, Western Australia, is pleased to announce the company’s entry into technical backcountry tents. Following more than three years of rigorous research and design, Sea to Summit will be releasing two lightweight tent...
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October 26, 2020
TRUE Communications Builds Leadership Team
(Sausalito, CA — 26 October 2020) Integrated communications agency TRUE Communications recently announced a series of promotions to better service their rapidly expanding roster of clients and suite of services. TRUE has promoted Peter Nicholson to Partner, Greg Fisher to Partner, Garin Fons to Vice President, Marketing & Strategy, and...
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October 26, 2020
Rossignol’s BLACKOPS Sender Ti is Outside’s “2021 Gear of the Year”
Park City, UT – Oct. 26, 2020 – In the lead-up to the 2020-21 ski season, Rossignol’s all-new flagship freeride ski, the BLACKOPS Sender Ti, has been turning heads and drawing praise throughout every major ski test review, an important marker of validation that’s now culminating in the coveted “2021...
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October 26, 2020
Silva Teams Up With Ultrarunner Corrine Malcolm as Ambassador, Athlete
BROMMA, Sweden - Silva is thrilled to announce its partnership with ultrarunner Corrine Malcolm as part of the Swedish legacy brand’s North American ambassador and athlete team. Malcolm, a former elite cross-country skier and biathlete, has excelled on the ultrarunning circuit in recent years. The 30-year-old’s results include finishing in...
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October 26, 2020
Fischer Skis Cleans Up, Takes Home Awards in four out of six categories in Cross Country Skier 2021 Gear Guide
AUBURN, N.h. - Cross Country Skier magazine’s 2021 Gear Guide — the most comprehensive nordic review in the industry — has just been released and Fischer was well praised in its pages. Winning an editor’s choice award in four out of six hardgoods categories, it’s clear that Fischer’s product is...