July 15, 2020

Grundéns Strengthens Bench and Improves Distribution to Better Serve Customers

July 15, 2020 (Poulsbo, WA) – Grundéns, producer of the world’s leading fishing apparel and footwear, today announces the addition of four team members to the marketing and sales teams, and a significant change in distribution capabilities. Grundéns is making these changes to better serve customers, both directly and within the...

July 14, 2020

Snowsports Industries America Engages Winter Outdoor Industry In Conversation on Inclusion And Diversity

Park City, Utah (July 14, 2020) - One of the first steps in follow up to its commitment to inclusion that was announced at the OR+SS Tradeshow in January 2020, Snowsports Industries America (SIA) today launched its four-part Town Hall series of conversations on inclusion. Hosted by celebrated television commentator...

July 14, 2020

Adventure Ready Brands Strengthens Sales Team with Key Executive Hire

LITTLETON, N.H. (July 14, 2020) — Adventure Ready Brands, which markets a range of best-in-class first aid, insect repellent and outdoor recreation products including After Bite®, Adventure® Medical Kits and Ben’s®, announces that veteran sales leader Greg Solt has joined the company as senior vice president of sales. “Greg brings...

July 14, 2020

ReSport partners with USRowing for “Row the Great Lakes” Challenge

Realtime Experience Sport (ReSport), a platform for advanced virtual races and challenges, mapping, registration, results, and race tracking systems, has partnered with USRowing to launch "Row the Great Lakes" this week. Starting Wednesday, participants will be able to log meters toward virtually rowing from Chicago to Toronto via Lake Michigan,...

July 13, 2020

Ombraz Introduces Fresh New Styles to Its Lineup of Armless Sunglasses

Bellevue, WA – July 13, 2020 –Ombraz Sunglasses, the brand changing the sunglass landscape, is ready to ramp up the armless sunglass revolution with two new styles: the Dolomite and the Leggero. With these additions, Ombraz’s lineup of armless shades continues to buck the antiquated sidearm trend and deliver stylish,...

July 8, 2020

Utah Jazz, Cotopaxi Team Up to Support COVID-19 Relief with Exclusive #OneUtah T-shirts

Salt Lake City, UT. July 8, 2020 - B Corp and outdoor brand Cotopaxi and the Utah Jazz have joined together to support their home state’s COVID-19 relief efforts through sales of limited edition #OneUtah T-shirts, which are now available for purchase. Proceeds will benefit the COVID-19 Community Response Fund, which...

July 7, 2020

Snowsports Industries America (SIA) Names Brian Stephenson Director of Snowbound Festival

Park City, Utah (July 7, 2020) - Snowsports Industries America (SIA) announced today that it has named Brian Stephenson as the Director of Snowbound Festival, placing a veteran leader with extensive experience in large-scale consumer events and digital engagement in charge of the nation’s leading winter outdoor consumer festivals. Stephenson...

July 7, 2020

International Parkour Federation (IPF) Reaffirms Full Independence

Indiana, USA. IPF, the international governing body and the sole competent authority for Parkour and Freerunning, reaffirmed today its status as a fully independent sport. Representatives from more than 50 countries and 5 continents attended the 2020 International Congress via Zoom. IPF’s status as a wholly independent and self-governed international...

July 7, 2020

Junipers Brings Functional, Quick-Dry Bikini to Life for Adventurous Women

CARNELIAN BAY, Calif. (July 7, 2020) - Junipers, the first do-it-all hybrid bikini made of quick-drying, recycled, eco-friendly fabric, has launched a Kickstarter with the goal of raising funds to manufacture its first production run. Designed for adventurous women who want a technical swimsuit with a classic silhouette that stays...

July 1, 2020

Oberalp Group Adds Two New North American Sales Reps

Boulder, CO (July 2020) - The Oberalp Group, which owns SALEWA, DYNAFIT, POMOCA, WILD COUNTRY, and EVOLV, announced today that it has added two representatives to its staff of regional sales representatives, giving the company a pair of experienced outdoor enthusiasts with strong familiarity with Oberalp’s biggest brands. David Anderson,...