March 16, 2020

Balega Expands Ultralight Collection with New Colorways for Spring 2020

DURHAM, N.C. (March 15, 2020) — Balega International, a leading sock brand in the run specialty market, is expanding its popular Ultralight collection for Spring 2020 with the introduction of new colorways in the Crew and No Show models. The new styles will be available online and at specialty retail...

March 15, 2020

MOXiLIFE™ Nutrition Expands Distribution Channels with Just Wetsuits

Scottsdale, Arizona-( March 15, 2020) - MOXiLIFE™ Nutrition - a personalized premium endurance sport nutrition company and Just Wetsuits; Chandler AZ, is combining their local roots to provide a full service shopping channel for triathletes. “We are excited to be collaborating with Just Wetsuits on their product line expansion,” said...

March 11, 2020

Olympic Climber Brooke Raboutou Joins La Sportiva

February 20, 2020 (BOULDER, Colo.) – La Sportiva, makers of the world’s finest mountain footwear, today announces that climber Brooke Raboutou joins the La Sportiva ambassador team. Effective immediately, Raboutou will exclusively wear La Sportiva footwear while training and climbing. Raboutou is a lifelong climber who qualified for the Tokyo...

March 11, 2020

LEM Helmets Partners With Polygon UR Enduro Race Team

MORGAN HILL, Calif. (March 11, 2020)–LEM Helmets, manufacturer of innovative, stylish, and performance head protection for cycling and motorsports, today announces its partnership with the world-class Polygon UR Enduro Race Team. The international pro team just wrapped-up solid performances at Crankworx Rotorua, and will be competing at events around the...

March 11, 2020

Helinox Announces Title Sponsorship of 2020 People’s Tiny House Festival

Helinox, a leader in premium portable furniture and accessories for the outdoors and home, announced that it will be the title sponsor of the third annual People’s Tiny House Festival taking place in Golden, Colo., June 6 and 7, 2020. The People’s Tiny House Festival is a celebration and expo...

March 11, 2020

Specialized Bicycle Components partners with Adventure Fit to launch the Gold Rush Bike Rally, a “gravel bike hootenanny” in Colorado this September.

Boulder, CO. (March 11th, 2020) – Specialized Bicycle Components and Adventure Fit announce the revival of Gold Rush Bike Rally, a gravel bike race in historic gold mining country west of Boulder, Colorado. It is the sister event to the popular Old Man Winter Rally, an event known for its...

March 10, 2020

Tracksmith Debuts Spring Collection

BOSTON (March 10, 2020) – Tracksmith, an independent running brand based in Boston, introduces its Spring 2020 Collection, featuring performance pieces inspired by the runner’s journey from early season training to a goal race. Spring is the heart of the racing season. With iconic road races on the calendar from...

March 10, 2020

2020 Bicycle Leadership Conference Rescheduled for Sept. 29 – Oct. 1

MONTEREY, CA (March 10, 2020) — The 2020 Bicycle Leadership Conference (BLC), originally slated for April 14 - 16, has been rescheduled for Sept. 29 - Oct. 1 in Monterey, California. The BLC is a PeopleForBikes event that has been produced in partnership with the Sea Otter Classic (SOC) for...

March 10, 2020

Store + Secure: Hiplok Introduces The ANKR, a Storage Security Solution For Your Home or Office

Hiplok introduces ANKR, a revolutionary maximum security bike, ebike, and motorcycle anchor. ANKR is part of Hiplok’s growing STORE + SECURE line which includes the award-winning AIRLOK lockable hanger and promises to offer cyclists the ultimate in secure bike storage. Designed for use with Hiplok’s high security chain and D...

March 10, 2020

Superfeet Celebrates Giving on “International Day of Awesomeness”

FERNDALE, Wash. (March 10, 2020) –Superfeet, a 100% employee-owned company, continues to build on its commitment to make a positive difference in people's lives. Each year, the company donates 1% of sales and more than 1000 volunteer hours to non-profit organizations working tirelessly to make the world a better place....