PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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April 28, 2020
Oboz True to the Trail Podcast goes live!
Bozeman, Mont., (April 28, 2020) — Oboz Footwear, the True to the Trail® outdoor footwear company based in Bozeman, introduces the True to the Trail Podcast. Hosted by Rich Hohne, Oboz Director of Marketing, the podcast will explore the beauty and power of the outdoors through voices in the Oboz...
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April 23, 2020
Outside Experience Hosts Virtual Active Lifestyle Festival
CHICAGO (April 23, 2020) – After canceling the live festival scheduled to take place May 16–17 at Chicago’s Northerly Island due to the COVID-19 coronavirus, Outside Experience organizers announced last week that the gathering would go virtual on its Instagram account @outside_experience. A collaboration between Outside Integrated Media—which publishes Outside...
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April 22, 2020
Tailwind Nutrition Mobilizes to Support Hospitals Across U.S.
DURANGO, Colo. – Tailwind Nutrition has announced new measures to support healthcare workers and first responders during the COVID-19 pandemic. Many brands across the nation are pivoting their businesses and manufacturing to develop wearable personal protective equipment (PPE). Tailwind is using their expertise in nutrition and the benefits of having...
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April 22, 2020
LifeStraw Releases Ambitious 2019 Responsibility Report
WASHINGTON, D.C. (April 22, 2020) - LifeStraw®, a globally-recognized water industry pioneer and developer of innovative water filtration solutions, today released its 2019 Responsibility Report. Key accomplishments included: providing 1.19 million school children in low resource communities with a year of safe water and removing 5.1 tons of plastic from its supply chain by moving...
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April 22, 2020
Oboz Footwear Throws Some Shade for Earth Day and Arbor Day
Bozeman, Mont., (April 22, 2020) — Oboz Footwear, the True to the Trail® outdoor footwear company headquartered in Bozeman, is celebrating Earth Day and Arbor Day with its “Throw Some Shade” initiative. Through Sunday, April 26, visitors to Oboz.com can donate a tree in a friend's name for free. “On Earth Day and...
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April 22, 2020
SOG’s revamped brand direction shines through with intro of three new knives
Lynnwood, WA –As Studies and Observations Group (SOG) undergoes an in-depth brand transformation in 2020 it introduces new knives and multi-tools, each relentlessly designed to meet or exceed the specific demands of end-users. Leading off the new introductions are total redesigns of three favorite SOG assisted-opening folding knives: FlashAT, Aegis...
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April 22, 2020
PGA TOUR Champion Billy Horschel Supports Young Adults With Cancer and MS through First Descents
Professional golfer and PGA TOUR star Billy Horschel donated $10,000 to First Descents to support innovative adventure-based programming for young adults coping with cancer and multiple-sclerosis. In partnership with his sponsor Velocity Global, Mr. Horschel and his family have pledged a leadership gift to support cancer and MS patients living...
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April 22, 2020
Rumpl Announces Achievement of Climate Neutral Certified Status
PORTLAND, Ore. (April 22, 2020) - Rumpl, the Portland-based leader in technical blankets, has successfully achieved Climate Neutral Certified status by measuring its greenhouse gas emissions footprint, purchasing carbon credits to offset that footprint and implementing plans to continue reducing emissions. Taking these direct actions against climate change qualifies Rumpl...
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April 22, 2020
Klean Kanteen Achieves Carbon Neutral Footprint
CHICO, Calif. (April 22, 2020) – From the beginning, being a force for good has been a main driver for decision making at Klean Kanteen. Today, the family and employee-owned company is proud to announce a partnership with Climate Neutral to achieve a carbon neutral footprint as of February 2020....
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April 22, 2020
BOCO Gear Launches Custom Fabric Face Mask Line
Boulder, CO - April 22, 2020. BOCO Gear, the industry leader in custom performance gear and accessories, debuts 2 - layer Face Mask collection. These breathable, reusable, water resistance face coverings will be available in both adult and children's sizes. All current BOCO products are still being offered, with this...