PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 11, 2020
LEM Helmets Partners With Polygon UR Enduro Race Team
MORGAN HILL, Calif. (March 11, 2020)–LEM Helmets, manufacturer of innovative, stylish, and performance head protection for cycling and motorsports, today announces its partnership with the world-class Polygon UR Enduro Race Team. The international pro team just wrapped-up solid performances at Crankworx Rotorua, and will be competing at events around the...
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March 11, 2020
Helinox Announces Title Sponsorship of 2020 People’s Tiny House Festival
Helinox, a leader in premium portable furniture and accessories for the outdoors and home, announced that it will be the title sponsor of the third annual People’s Tiny House Festival taking place in Golden, Colo., June 6 and 7, 2020. The People’s Tiny House Festival is a celebration and expo...
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March 11, 2020
Specialized Bicycle Components partners with Adventure Fit to launch the Gold Rush Bike Rally, a “gravel bike hootenanny” in Colorado this September.
Boulder, CO. (March 11th, 2020) – Specialized Bicycle Components and Adventure Fit announce the revival of Gold Rush Bike Rally, a gravel bike race in historic gold mining country west of Boulder, Colorado. It is the sister event to the popular Old Man Winter Rally, an event known for its...
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March 10, 2020
Tracksmith Debuts Spring Collection
BOSTON (March 10, 2020) – Tracksmith, an independent running brand based in Boston, introduces its Spring 2020 Collection, featuring performance pieces inspired by the runner’s journey from early season training to a goal race. Spring is the heart of the racing season. With iconic road races on the calendar from...
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March 10, 2020
2020 Bicycle Leadership Conference Rescheduled for Sept. 29 – Oct. 1
MONTEREY, CA (March 10, 2020) — The 2020 Bicycle Leadership Conference (BLC), originally slated for April 14 - 16, has been rescheduled for Sept. 29 - Oct. 1 in Monterey, California. The BLC is a PeopleForBikes event that has been produced in partnership with the Sea Otter Classic (SOC) for...
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March 10, 2020
Store + Secure: Hiplok Introduces The ANKR, a Storage Security Solution For Your Home or Office
Hiplok introduces ANKR, a revolutionary maximum security bike, ebike, and motorcycle anchor. ANKR is part of Hiplok’s growing STORE + SECURE line which includes the award-winning AIRLOK lockable hanger and promises to offer cyclists the ultimate in secure bike storage. Designed for use with Hiplok’s high security chain and D...
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March 10, 2020
Superfeet Celebrates Giving on “International Day of Awesomeness”
FERNDALE, Wash. (March 10, 2020) –Superfeet, a 100% employee-owned company, continues to build on its commitment to make a positive difference in people's lives. Each year, the company donates 1% of sales and more than 1000 volunteer hours to non-profit organizations working tirelessly to make the world a better place....
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March 10, 2020
SOG introduces first responder and outdoor tools for Spring 2020
Lynnwood, WA– With 2020 underway, Studies and Observations Group releases two new products: Kiku XR folding knife and ParaShears multi-tool. For outdoor users, Kiku XR is a rugged folding knife with a powerful styling that harkens to its Japanese DNA, for situations that require a quick-opening, super sharp knife. Made in collaboration...
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March 10, 2020
Teton Gravity Research (TGR) Names Steven Gray as Chief Growth Officer
Jackson, Wyo. (March 2020) - Teton Gravity Research (TGR) announced today that has hired Steven Gray as the company’s new Chief Growth Officer, pairing the global leader in action and adventure lifestyle media with a seasoned executive who has spent the past eight years specializing in sports and global partnerships....
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March 10, 2020
Design Your Own Everyday Carry Knife With Gerber Custom
PORTLAND, OREGON (March 10, 2020) – GERBER, an industry-leading manufacturer of knives and multi-tools, today launched a new customization program featuring several of the brand’s best-selling knives. Made in Portland, Ore., the Fastball, StrongArm, Sharkbelly and US-1 will be among the first knives customers can design using a robust library of...