January 8, 2020

Outdoor-focused content marketing strategies debut at Peak Content Summit

“Banner ads are dead, we want Content Marketing!”  Or so seems to be the cry from brands, says Bikerumor founder Tyler Benedict. That’s the reason he’s launched Peak Content Summit, a content marketing/strategy conference in Asheville, NC, on March 12-13, 2020. “Over the past three years, we’ve noticed that cycling...

January 7, 2020

Headsweats Reinforces Cycling Safety Awareness Together with the It Could Be Me Campaign

BOULDER, Colo. (Jan. 7, 2020) – Headsweats, the leader in high performance apparel and headwear, has teamed up with Boulder local Triny Willerton and her “It Could Be Me” campaign to raise awareness for road safety. After experiencing a horrible road cycling crash involving a motorist driving a truck in 2018,...

January 7, 2020

National Park Trust Assists in Securing the Last In-Holding at Valles Caldera National Preserve with the National Park Service

Washington, D.C., January 7, 2020 -National Park Trust announced that their donors just helped preserve the geothermal wonders of Valles Caldera National Preserve in New Mexico by securing a remaining land parcel. This victory marks the end of an 11-year-long effort to protect the park’s geothermal features. Since 2008, the National...

January 7, 2020

Wigwam Mills Welcomes Dana Gibson as Director of Sales

Sheboygan, WI. (January 7, 2020) –Wigwam Mills Inc., the family-owned maker of premium, made-in-the-USA socks since 1905, is pleased to announce the addition of Dana Gibson as Director of Sales. She will primarily oversee the East Coast and Midwest Sales Agencies and several key accounts. Gibson’s hire bolsters the Wigwam sales...

January 7, 2020

iKOR Expands Leadership Team Adding Tim Ams as Director of Sales

Boulder, CO (January 7, 2020) – iKOR Labs, the Boulder-based producer of recovery-enhancing hemp oil/CBD (cannabidiol) products, today announced the addition of Tim Ams as Director of Sales to their expanding team. Ams will join Tim Hanafin to support the expanding CBD market, focusing on growing the iKOR brand name,...

January 7, 2020

NOCCO Signs Bodybuilder and Fitness Enthusiast Cassandra Martin as Brand Ambassador

LOS ANGELES (January 7, 2019) – NOCCO – a leading no carb, branched chain amino acids (BCAA) beverage company – announced today that it signed Cassandra (Cass) Martin as a brand ambassador to promote its brand within the workout community. The new partnership marks another major step forward for NOCCO...

January 7, 2020

Perfecting the Pour Over. Stanley Introduces New Pour Over and Camp Mug Collection for Fall 2020

SEATTLE, WA (January 7, 2020) – There’s something about drinking coffee in the great outdoors that just makes it taste better. It’s not the overly-complicated drink order shouted into a drive-thru window, but rather a ritual that includes brewing the coffee over an open fire and enjoying it with the...

January 6, 2020

LEOMO Begins Selling Revolutionary TYPE-S Sports Computer that Harnesses the Power of Advanced Motion Analytics

See LEOMO’s TYPE-S at the 2020 Consumer Electronics Show, Booth IW-9/Aria West LAS VEGAS (Jan. 6, 2020) — LEOMO, Inc., a leading international technology and sports innovation brand, proudly releases its revolutionary TYPE-S sports performance computer with advanced motion analysis capabilities. Launched with a successful Kickstarter campaign, TYPE-S will be...

December 11, 2019

Simms Brings On Strick Walker as Chief Marketing Officer

BOZEMAN, Mont. (Dec. 11, 2019)– Simms Fishing Products, the preeminent manufacturer of waders, outerwear, footwear, and technical apparel in fishing, announced the hiring of Strick Walker as its Chief Marketing Officer. Walker brings years of experience building established and emerging brands and will lead all marketing initiatives beginning in early...

December 9, 2019

Rossignol launches retail boutique in heart of New York City’s SoHo district

Park City, UT (Dec. 9, 2019) – Rossignol, a global leader in ski equipment and apparel, is launching its newest storefront in the heart of New York’s SoHo district just in time for the holidays. The location will celebrate the iconic 112-year-old French brand that has become an emblem of...