PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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November 12, 2019
National Park Trust and Caribbean Sol Partner to Protect Marine Ecosystems, Coral Reefs, and National Parks
Washington, D.C., November 12, 2019 – National Park Trust today announced a new exclusive partnership with Caribbean Sol to protect national parks, coral reefs, and other marine ecosystems. Common ingredients used in thousands of sun care products meant to protect against harmful effects of ultraviolet light threaten corals and other...
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November 12, 2019
Open Sky Wilderness Therapy and Colorado Recovery Partner to Bring Digital Media Overuse and Treatment Training to Boulder
Durango, Colo. (November 12, 2019) –Open Sky, a wilderness therapy program nestled in the mountains of southwest Colorado and the canyonlands of southeast Utah, is excited to partner with Colorado Recovery to provide a free training session on digital media overuse and treatment, in Boulder, Colorado later this month. Hosted...
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November 12, 2019
KEEN’s Fall/Winter 2020 Products Continue To Lead in Sustainability
PORTLAND, Ore. — KEEN, Inc. (KEEN), the Portland, Oregon-based brand on a mission to create original and versatile products, improve lives, and inspire adventures outside, continues its “Consciously Created” approach by choosing materials that favor sustainability, do not disrupt the natural order and do not harmfully impact the environment. On...
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November 11, 2019
SportRx Becomes Five-Time Recipient of Outside Magazine’s Best Places to Work in America
San Diego, CA — SportRx, the leader in sports prescription eyewear, has been recognized among Outside Magazine’s Best Places to Work in America for the fifth time. SportRx was noted for maintaining perks like flexible paid time off, annual team trips and excursions, and even home-brewed beers on tap in...
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November 8, 2019
Diamond Brand Gear Elevates the Camping Experience with the New Atlas Canvas Wall Tent
Asheville, NC – November 8, 2019 – Diamond Brand Gear, an American outdoor gear maker, is excited to debut an updated, modern approach to the classic wall tent. The newest addition to the brand’s line of legendary Canvas Wall Tents, the Atlas, expands upon the best features of previous generations to create the...
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November 7, 2019
PEARL iZUMi Introduces New Footwear Styles for Fall 2019
LOUISVILLE, Colo., (November, 7 2019) — PEARL iZUMi, the world’s leader in cycling apparel and footwear, introduces a number of new shoes, including the brand’s first ever shoe designed specifically for gravel riding, a women’s style designed exclusively for indoor studio cycling and a new top performing road shoe featuring...
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November 7, 2019
Front Runner Outfitters Turns The New Toyota RAV4 Into Dream Adventuremobile
LOS ANGELES (Nov. 7, 2019) – Front Runner Outfitters transforms Toyota’s 5th generation RAV4 from an everyday commuter to a weekend warrior rig with the release of the Toyota RAV4 Slimline II Roof Rack Kit. The all new roof rack will allow 2019 RAV4 owners to customize their vehicles to meet...
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November 6, 2019
Local worldwide and always expanding: KAVU taps Bizness Enabler for Germany and Austria distribution
SEATTLE – KAVU’s brand of true outdoor wear just got a leg up in the international scene, signing on with distributor Bizness Enabler GmbH to bring the full line to Germany and Austria for Spring 2020. Born in the Pacific Northwest, KAVU is outdoor lifestyle apparel, an international fashion label...
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November 5, 2019
The Conservation Alliance Heads to Washington D.C. with Outdoor and Craft Brew Business Leaders
Bend, Ore., November 5, 2019– The Conservation Alliance is in Washington D.C. this week advocating for land and water protections across the country. Conservation Alliance staff is joined by representatives from five member companies including Backpacker’s Pantry, Duct Tape Then Beer, Kiitella, New Belgium Brewing, and Patagonia. The group will...
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November 5, 2019
Merrell launches film on Triple Crown of Hiking
ROCKFORD, Mich. (Nov. 5, 2019) — “The Crown” features thru hiker, veteran and Merrell Ambassador Will “Akuna” Robinson as he completes the Triple Crown of Hiking: the Appalachian Trail, the Pacific Crest Trail, and the Continental Divide Trail. The film shares Robinson’s thoughts on this incredible achievement that made him the...