October 15, 2019

New Iconic Coffee Table Book, The Man Behind The Maps: Legendary Ski Artist James Niehues Now Available

DENVER, Colo., (October 15, 2019) — Legendary ski artist James Niehues, in tandem with Open Road Ski Company,  is proud to announce the official launch and online availability of his new coffee table book The Man Behind the Maps: Legendary Ski Artist James Niehues. The culmination of his lifelong work...

October 15, 2019

Brothers & Company Adds TUF-LINE to Fishing Portfolio

TULSA, OK., October 15th, 2019– Brothers & Company was recently named creative Agency of Record by TUF-Line (https://tuf-line.com/), the recreational fishing line business owned by Mustad and manufactured by Western Filament, the Grand Junction, Colorado-based provider of synthetic fiber materials, such as polyester, nylon and Kevlar®. With the addition of...

October 11, 2019

Pete Gerber, Founder of Gerber Legendary Blades, Dies at Age 90

PORTLAND, Ore. (October 11, 2019) – Pete Gerber, the founder of Gerber Legendary Blades, died peacefully in his home on Sept. 29. Gerber was 90 years old. In 1939, Pete and his father Joseph Gerber, who owned an advertising firm in Portland, sent a small batch of handmade cutlery sets...

October 8, 2019

Snowsports Industries America Invites Retailer, Sales Reps and Resorts To Join

PARK CITY, UT - October 8, 2019. Today, Snowsports Industries America (SIA) announced that they have opened its membership to include new segments of the industry: retailers, sales reps and resorts. After 65 years of serving constituents in the supplier category, this change reflects the evolution of the snow sports industry...

October 8, 2019

Forsake Opens Boston Pop-up Store

Boston, MA – October 8, 2019 – Forsake, creator of footwear that blends comfort, performance and style through functional design and practical technology, is excited to debut a pop-up retail location in Boston’s Newbury Street neighborhood. “We’re thrilled to establish a physical presence in Boston, the city Forsake has called...

October 8, 2019

Nester Hosiery promotes Kumerow to Director of Sustainability

Mt. Airy, NC –Nester Hosiery, a leading US manufacturer of performance merino wool socks and home to the Farm to Feet brand, has promoted Katie Kumerow to Director of Sustainability.  For the past four years, Kumerow has been developing and driving sustainability programs for Nester Hosiery as the Sustainability Manager....

October 8, 2019

Liv Cycling Introduces New E-Bike Built for Women

NEWBURY PARK, Calif. (Oct. 8, 2019) – Liv Cycling, the company dedicated to getting more women on bikes, today introduced its newest E-bike models, Thrive E+ EX Pro and the Thrive E+ Pro, to its on-road line. The Thrive E+ series blends the fast and light feeling of a road...

October 3, 2019

Ridge Merino Launches Fall/Winter 2019 Collection

Mammoth Lakes, Calif. (October 3, 2019) – Ridge Merino® announces the launch of its Fall/Winter 2019 Merino wool clothing collection. Some highlights of the collection include new hoodies, compression tights, accessories as well as updated design features and colors in the Inversion and Aspect Series of Merino wool base layers....

October 2, 2019

Brothers & Company Announces Promotions

TULSA, Okla., October 2nd, 2019 — Brothers & Company announced today that it has promoted several team members to new leadership roles within the agency’s creative disciplines. Heath Kennedy has accepted a new role as VP of Insights; Jon Bash and Reagan Renfroe are now co-directors of the SPR (social...

October 1, 2019

GORE-TEX brand reveals real-life athlete stories to show why its products are TESTED FOR LIFE

ELKTON, MD (October 1, 2019) – W. L. Gore and Associates (Gore) revolutionised the outerwear industry when it invented waterproof, breathable GORE-TEX fabrics more than 40 years ago. Today, it remains a leading innovator of performance apparel, and it’s now enlisting athletes, influencers and brand ambassadors for the latest incarnation of its...