PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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September 4, 2019
SOLE Launches in Stores this Winter with Eco-friendly Footwear Made from Recycled Wine Corks, Trash and Natural Materials to Take Less from the Planet and Leave Less Behind
VANCOUVER, British Columbia (Sept. 4, 2019) — Canadian footwear and footbed manufacturer SOLE™ is rolling into stores and online this winter setting higher standards for authentically eco-friendly footwear that’s sure to please everyday adventurers, eco-conscious consumers and mother nature. SOLE is known and loved for the signature dynamic support of...
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September 4, 2019
Klean Kanteen Uses Carbon Offsets to Fund Local Solar Array
CHICO, Calif. (Sept. 4, 2019) – Founded in Chico in 2002, Klean Kanteen has donated 10 years’ worth of carbon offsets to help the Chico Women’s Club outfit their historic facility with a brand-new solar energy system. Established in 1913, the Chico Women’s Club persists today in supporting arts, education...
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September 4, 2019
Courtney Dauwalter Wins Ultra Trail Du Mont Blanc (UTMB®)
CHAMONIX, FRANCE (Sep. 4, 2019) — Late Sunday afternoon—still dressed in her customary long prototype Salomon shorts that appear more suited to the basketball court than a running catalog—Salomon trail running athlete Courtney Dauwalter was trying to process the fact that she had won the famed Ultra-Trail du Mont Blanc...
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September 4, 2019
IRONMAN and Suunto Partner To Create Suunto 9 Baro Titanium IRONMAN Limited Edition GPS Watch
TAMPA, Fla / OGDEN, Utah (Sept. 4, 2019) – IRONMAN, a Wanda Sports Group company, in partnership with Suunto, one of the global leaders in sports watches and precision instruments, announced today the launch of the Suunto 9 Baro Titanium IRONMAN® Limited Edition watch — utilizing the brand’s top-selling GPS multisport...
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September 4, 2019
World T.E.A.M.’s Adventure Team Challenge Begins September 6
Eagle, Colorado, September 4, 2019– Non-profit World T.E.A.M.’s inclusive Adventure Team Challenge begins September 6 in the rugged high Gore Mountains northeast of Eagle. Able-bodied and adaptive athletes from across the United States will compete in the outdoor adventure race that includes mountain biking, river rafting, climbing and orienteering. Pearl Meyer,...
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September 4, 2019
Sherpa Adventure Gear Partners with Arcade Belts to Launch Belt That Gives Back
Modesto, CA (Sept. 4, 2019) — Sherpa Adventure Gear, the socially-conscious company specializing in technical travel apparel, and Arcade Belts, the functional, lightweight and durable belt brand, are celebrating the fundamental importance of education with the new Arcade X Sherpa Rambler belt. For every belt sold, $5 will be donated...
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September 3, 2019
Grassroots Connect buying show confirms return to Denver, Nov 1-5, 2019
DENVER, COLORADO – Grassroots Connect, the national buying show of Grassroots Outdoor Alliance, will return to Denver this November as well as returning to its “traditional” schedule format. Confirmed for Nov. 1-5, 2019, Grassroots Connect will again be held in the familiar setting of the Colorado Convention Center ground floor...
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September 3, 2019
5.11 Tactical Announces National Preparedness Month Lineup
Irvine, Calif. (September 3, 2019) –5.11 Tactical®, the global leader in innovative tactical apparel, footwear and outdoor gear, is celebrating National Preparedness Month in September by putting forth a series of activations spanning the brand’s reach across retail, online, partnerships, a nine-part web series and giveaways. The brand will host...
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September 3, 2019
FITS® Launches 2019 Fall Collection with New Colors and Patterns
CHARLESTON, SC (September 3, 2019)—FITS®, American manufacturers of the best-fitting socks on the market, is excited to announce the launch of their 2019 fall collection featuring new hiking, skiing, sporting and casual sock styles. These new Merino wool styles add fun, new colors and patterns to the existing lines. FITS’...
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August 30, 2019
Yuba Raises the Bar with 3 New Cargo Bikes at Eurobike
Annecy FR // Cotati, CA USA (August 30, 2019) - Revered for their one-piece chassis and beautifully designed cargo bikes unparalleled in comfort and safety, Yuba Bikes is excited to announce three new cargo bike releases at Eurobike 2019. Revolutionizing the cargo bike space since its inception in 2006, Yuba remains...